On the afternoon of April 3, the "10th China Food and Beverage Development Trend Interpretation Forum" sponsored by Beijing Yingsaili, Food and Beverage Hui, and Fast Consumer Products Marketing Association, co-organized by the Fast Consumer Products Marketing Business School, Fa

2025/07/0900:11:37 hotcomm 1139

htmlOn the afternoon of April 3, the "10th China Food and Beverage Development Trend Interpretation Forum" sponsored by Beijing Yingshengli, Food and Beverage Hui, and Fast Consumer Products Marketing Association, co-organized by the Fast Consumer Products Marketing Business School, FMCG Wan Chamber of Commerce, China Food Investment Network, Chengdu Jiawei Tiancheng Beverage Technology Research Institute, Chenhe Maibo and other units, and named by Mengtian Dairy was grandly held at the Chengdu Dragon Dream Hotel.

On the afternoon of April 3, the

Participants in this forum include more than 800 people including fast-moving consumer goods industry experts, business owners, corporate executives, food Dashang , fast-moving consumer goods industry service institutions, as well as dozens of well-known domestic media such as Sugar and Wine News, Phoenix.com, NetEase , Sina, Sohu , Toutiao, Baidu, Entrepreneur Daily, Entrepreneur Observation, China.com, etc.

"Forum on Interpretation of China's Food and Beverage Development Trends" has been successfully held for ten consecutive sessions during the Sugar and Wine Fair, aiming to help people in the fast-moving consumer goods industry clarify and grasp the industry's development trends, develop with the trend, and avoid detours.

Main content of this forum

Wang Guanqun: "Interpretation of China's Food and Beverage Trends in 2021"

On the afternoon of April 3, the

Wang Guanqun first analyzed the challenges and changes currently faced by the food industry in the general environment from 12 macro levels including economy, population, consumption, products, category competition pattern, distribution channels, etc., and pointed out that "opportunities and challenges coexist. While facing the challenges of the huge changes in the market environment, we must also understand the new opportunities created by new things and transform them into an accelerator to promote the development of enterprises."

Under this premise, Teacher Wang then analyzed in detail the 10 major sub-categories that are promising in 2021, namely: snack foods, innovative convenience foods, dairy products, new tea drinks, drinking water, functional beverages, subdivided plant protein drinks, soda and fruit juices, children's complementary foods, and some sub-categorised wine categories.


Su Xiaodong: "Tik Tok , Kuaishou, Taobao Live streaming opportunity analysis"

On the afternoon of April 3, the

In the face of the booming development of the short video industry in the 5G era, Teacher Su Xiaodong brought analysis and interpretation of live streaming sales to the forum. From the analysis of live streaming sales data to the sharing of practical methods and skills of live streaming sales, Mr. Su opened a new door for the participants in the live streaming e-commerce channel, which benefited everyone a lot.


Mr. Chen Haichao: "Current status and opportunity solutions for community group buying"

On the afternoon of April 3, the

Community group buying is one of the hottest keywords in the fast-moving consumer goods sales field in 2020.

Mr. Chen Haichao lets students truly understand the rules and practical skills of community group buying channel, so that the participants can learn and use it now and gain a lot. The theme sharing of the three big names

The students present received a lot of appreciation and the audience applause continued.

On the afternoon of April 3, the

double awards were awarded, pushing the forum atmosphere to a new climax

"Golden Recipe Award" and "Golden Merchants Award" are jointly initiated by the fast-moving consumer goods marketing association, the fast-moving consumer goods business school, the fast-moving consumer goods elite director alliance, the fast-moving consumer goods 10,000 Chamber of Commerce and Beijing Winning Sales Power. is the most influential and valuable professional award in the fast-moving consumer goods marketing industry in the new era of China's marketing.

This forum commended and presented 34 "Golden Merchants Award" winners (director, general manager) who achieved outstanding results in in 2020, and 57 "Golden Merchants Award" winners with large sales, advanced concepts and leading ideas in 2020.

On the afternoon of April 3, the

Gold Award List: See the specific list at the attachment 2

Gold Merchants Award List: See the specific list at the attachment 3


On the afternoon of April 3, the ,000 Chamber of Commerce Branch President appointment


On the afternoon of April 3, the 0,000 Chamber of Commerce Branch President appointment html ml4

In order to help the big Chinese food business groups to join forces to keep warm and develop together, Win sales and sales intelligence agency platform "Wan Chamber of Commerce", added the appointment of the branch presidents of the chamber of commerce in nine provinces including Yunnan, Henan, Liaoning, Hebei, and Shandong at this forum. After issuing the appointment letter, the presidents of the branch presidents of said that they would take the lead in setting a benchmark, be a leader, help regional distributors develop together, and contribute their own strength to the progress of the industry.


Manufacturers exchange and jointly seek development

This forum finally provided opportunities and platforms for fast-moving consumer goods manufacturers and distributors to communicate on-site cooperation and exchange. The participating manufacturers communicate smoothly with distributors in various regions, communicate from various aspects such as market, products, and demand, and establish communication links on site, laying the foundation for subsequent cooperation.

On the afternoon of April 3, the

A forum has been held for ten years, with exciting climaxes every year. The winning sales power of each forum can always bring the most valuable and accurate data and trend forecasts in the industry to enterprises and big businesses! What has been consistent for ten years is the original intention of winning and selling power: "helps the development of the food industry and empowers the advancement of food companies"!


Attachment 1: List of companies and institutions participating in this forum: (ranking regardless of order)

Mengtian Dairy Co., Ltd., Fengzhiyuan Beverage, Tangshan Haoma Stew Drink, Sichuan Jundao Wine Industry, Guangdong Zhonggan Food, Qiaoqiao Food, Liaocheng Haojiayi Biological Dairy Industry, Luoyang Dukang Holdings, Zhengzhou Xuanchu Food, Hi Chijia Food, Chongqing Jiuweisu, Hebei Linglong Dairy Industry, Xuanwu Technology, Lip Ting Food, Tianjin Hei King Kong Food, Jilin Quanyangquan Beverage, Golden Monkey Food, Fengyanggu Food, Mickey Food, Fast Consumer Products Marketing Business School, Food and Drinking Hui, Guangzhou Mai Marketing Planning Agency, China Food and Food Distribution Association Snack Food Director Alliance, China Food Investment Network, Shanghai Wenji Media, Beijing Fortune Media Group, Zhengzhou Qichang Creative Group, Sai Shang Brand Design Agency, Shanghai Rongfist Brand Marketing Consulting Co., Ltd., Shengbang Planning, Dark Horse Brand Design, Zhengzhou Jiayang Enterprise Marketing Planning, Everbright Showcase, Far East Alliance, Juxingtang Star Brokerage and other food companies and institutions.

htmlOn the afternoon of April 3, the "10th China Food and Beverage Development Trend Interpretation Forum" sponsored by Beijing Yingshengli, Food and Beverage Hui, and Fast Consumer Products Marketing Association, co-organized by the Fast Consumer Products Marketing Business School, FMCG Wan Chamber of Commerce, China Food Investment Network, Chengdu Jiawei Tiancheng Beverage Technology Research Institute, Chenhe Maibo and other units, and named by Mengtian Dairy was grandly held at the Chengdu Dragon Dream Hotel.

On the afternoon of April 3, the

Participants in this forum include more than 800 people including fast-moving consumer goods industry experts, business owners, corporate executives, food Dashang , fast-moving consumer goods industry service institutions, as well as dozens of well-known domestic media such as Sugar and Wine News, Phoenix.com, NetEase , Sina, Sohu , Toutiao, Baidu, Entrepreneur Daily, Entrepreneur Observation, China.com, etc.

"Forum on Interpretation of China's Food and Beverage Development Trends" has been successfully held for ten consecutive sessions during the Sugar and Wine Fair, aiming to help people in the fast-moving consumer goods industry clarify and grasp the industry's development trends, develop with the trend, and avoid detours.

Main content of this forum

Wang Guanqun: "Interpretation of China's Food and Beverage Trends in 2021"

On the afternoon of April 3, the

Wang Guanqun first analyzed the challenges and changes currently faced by the food industry in the general environment from 12 macro levels including economy, population, consumption, products, category competition pattern, distribution channels, etc., and pointed out that "opportunities and challenges coexist. While facing the challenges of the huge changes in the market environment, we must also understand the new opportunities created by new things and transform them into an accelerator to promote the development of enterprises."

Under this premise, Teacher Wang then analyzed in detail the 10 major sub-categories that are promising in 2021, namely: snack foods, innovative convenience foods, dairy products, new tea drinks, drinking water, functional beverages, subdivided plant protein drinks, soda and fruit juices, children's complementary foods, and some sub-categorised wine categories.


Su Xiaodong: "Tik Tok , Kuaishou, Taobao Live streaming opportunity analysis"

On the afternoon of April 3, the

In the face of the booming development of the short video industry in the 5G era, Teacher Su Xiaodong brought analysis and interpretation of live streaming sales to the forum. From the analysis of live streaming sales data to the sharing of practical methods and skills of live streaming sales, Mr. Su opened a new door for the participants in the live streaming e-commerce channel, which benefited everyone a lot.


Mr. Chen Haichao: "Current status and opportunity solutions for community group buying"

On the afternoon of April 3, the

Community group buying is one of the hottest keywords in the fast-moving consumer goods sales field in 2020.

Mr. Chen Haichao lets students truly understand the rules and practical skills of community group buying channel, so that the participants can learn and use it now and gain a lot. The theme sharing of the three big names

The students present received a lot of appreciation and the audience applause continued.

On the afternoon of April 3, the

double awards were awarded, pushing the forum atmosphere to a new climax

"Golden Recipe Award" and "Golden Merchants Award" are jointly initiated by the fast-moving consumer goods marketing association, the fast-moving consumer goods business school, the fast-moving consumer goods elite director alliance, the fast-moving consumer goods 10,000 Chamber of Commerce and Beijing Winning Sales Power. is the most influential and valuable professional award in the fast-moving consumer goods marketing industry in the new era of China's marketing.

This forum commended and presented 34 "Golden Merchants Award" winners (director, general manager) who achieved outstanding results in in 2020, and 57 "Golden Merchants Award" winners with large sales, advanced concepts and leading ideas in 2020.

On the afternoon of April 3, the

Gold Award List: See the specific list at the attachment 2

Gold Merchants Award List: See the specific list at the attachment 3


On the afternoon of April 3, the ,000 Chamber of Commerce Branch President appointment


On the afternoon of April 3, the 0,000 Chamber of Commerce Branch President appointment html ml4

In order to help the big Chinese food business groups to join forces to keep warm and develop together, Win sales and sales intelligence agency platform "Wan Chamber of Commerce", added the appointment of the branch presidents of the chamber of commerce in nine provinces including Yunnan, Henan, Liaoning, Hebei, and Shandong at this forum. After issuing the appointment letter, the presidents of the branch presidents of said that they would take the lead in setting a benchmark, be a leader, help regional distributors develop together, and contribute their own strength to the progress of the industry.


Manufacturers exchange and jointly seek development

This forum finally provided opportunities and platforms for fast-moving consumer goods manufacturers and distributors to communicate on-site cooperation and exchange. The participating manufacturers communicate smoothly with distributors in various regions, communicate from various aspects such as market, products, and demand, and establish communication links on site, laying the foundation for subsequent cooperation.

On the afternoon of April 3, the

A forum has been held for ten years, with exciting climaxes every year. The winning sales power of each forum can always bring the most valuable and accurate data and trend forecasts in the industry to enterprises and big businesses! What has been consistent for ten years is the original intention of winning and selling power: "helps the development of the food industry and empowers the advancement of food companies"!


Attachment 1: List of companies and institutions participating in this forum: (ranking regardless of order)

Mengtian Dairy Co., Ltd., Fengzhiyuan Beverage, Tangshan Haoma Stew Drink, Sichuan Jundao Wine Industry, Guangdong Zhonggan Food, Qiaoqiao Food, Liaocheng Haojiayi Biological Dairy Industry, Luoyang Dukang Holdings, Zhengzhou Xuanchu Food, Hi Chijia Food, Chongqing Jiuweisu, Hebei Linglong Dairy Industry, Xuanwu Technology, Lip Ting Food, Tianjin Hei King Kong Food, Jilin Quanyangquan Beverage, Golden Monkey Food, Fengyanggu Food, Mickey Food, Fast Consumer Products Marketing Business School, Food and Drinking Hui, Guangzhou Mai Marketing Planning Agency, China Food and Food Distribution Association Snack Food Director Alliance, China Food Investment Network, Shanghai Wenji Media, Beijing Fortune Media Group, Zhengzhou Qichang Creative Group, Sai Shang Brand Design Agency, Shanghai Rongfist Brand Marketing Consulting Co., Ltd., Shengbang Planning, Dark Horse Brand Design, Zhengzhou Jiayang Enterprise Marketing Planning, Everbright Showcase, Far East Alliance, Juxingtang Star Brokerage and other food companies and institutions.

Attachment 2: List of 2020 Professional Manager Gold Awards (ranking is indefinitely)

On the afternoon of April 3, the

On the afternoon of April 3, the

On the afternoon of April 3, the

On the afternoon of April 3, the


Attachment 3: 2020 Food Dashang Gold Merchant Award List of winners

Zheng Ming: Kunming Sanitote Food Co., Ltd.

Li Xintao: Zhengzhou Longting Trade

Fu Xuebin: Xi'an Tianyuan Food Co., Ltd.

wang Junjie: Changyuan Anxin Mall Network Operation Co., Ltd.

Gui Bin: Yingtan Guijia Brothers Trading Co., Ltd.

Cui Jianjun: Xi'an Fengyin Food Trading Co., Ltd.

Li Jian: Beijing Jiashengyuan Trading Co., Ltd.

Zhai: Chifeng Daocheng Trading Co., Ltd.

Jiang Yao: Guangzhou Jiangji Trading Co., Ltd.

Wang Guoming: Dalian Jishi Economic and Trade Co., Ltd.

Li Weiliang: Hangzhou Langduo Trading Co., Ltd. (participated in the distributor selection)

Yang Jian: Baoding Dingmi Trading Co., Ltd.

Tu Liqiong: Wuhan Jinluotong Food Sales Co., Ltd.

Su Chuangju: Huaju Trading Co., Ltd.

Zheng Xianfeng: Beijing Baiwei Jialong Business Trading Co., Ltd.

Li Chenghe: Shandong Xinqijia Trading Co., Ltd.

Yang Yang: Beijing Weifa Hair Food Co., Ltd.

Sun Aiwei: Shandong Dongdu Mall Co., Ltd.

Hou Gaocheng: Henan Guangyueyuan Food Co., Ltd.

Cao Shengli: Lei Zhige Trade

Zhu Guogao: Guangzhou Laozhu Trade

Sun Xiaohong: Hubei Shiyan Jingyanxing Trading Co., Ltd.

He Guohui: Zhengzhou Huihuang Trading

Duan Xinong: Linyi Luyang Trading

He Ershu: He Shirong Trading Co., Ltd.

Lin Guoyun: Tianjin Mingpinhui Trading Co., Ltd.

Lin Guoyun: Tianjin Mingpinhui Trading Co., Ltd.

html ml1 Ni Jianping: Jinan Chengtong Food Co., Ltd.

Wang Yifang: Xinjiang Jinyibo Trading Co., Ltd.

Luo Yuting: Foshan Mishile Trading Co., Ltd.

Lin Zunjian: Jiangsu Youshu Trading

Wang Weiguo: Zhengzhou Yuyan Food Co., Ltd.

Lin Xingwei: Beijing Huatai Sanhe Economic and Trade Co., Ltd.

新年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1年1 tml1Zheng Hang: Zhengzhou Dibei

Li Ming : Zhengzhou Zhenyang Food Trading Company

Zhang Yang: Urumqi Sunnying Mei Trading Co., Ltd.

Zeng Yitao: Wuhan Shunjinyuan Trading Co., Ltd.

Zeng Yitao: Wuhan Shunjinyuan Trading Co., Ltd.

Zeng Yitao: Wuhan Shunjinyuan Trading Co., Ltd.

Li Dongyuan: Xi'an Tongde Trading Food Co., Ltd.

Cui Peng: Dongying Qiangli Trading Co., Ltd./Shandong Haokang Trading Co., Ltd.

Jiangdong: Chongqing Lalagou E-commerce Co., Ltd.

Xie Yanjin: Chengdu Tianmin Hefanguo Trade

simple: Zhengzhou Changjiang Food Trade

wen Hao: Harbin Kuanyuan Trading Co., Ltd.

Tian Xiaofan: Jinan Jinze Weiye Trading Co., Ltd.

l1 He Yahong: North and South Leisure Trading Co., Ltd.

Qin Jianwei: Dongying Zhiying Trading Co., Ltd.

Zhang Yuqing: Zhengzhou Jianxuan Food Trading Co., Ltd.

Deng Kuisen: Kunming Economic and Technological Development Zone Hongsen Food Business Department

Deng Kuisen: Kunming Economic and Technological Development Zone Hongsen Food Business Department

Qi Limin: Renqiu Yimin Trade

Fan Xinle: Xinzheng Elephant Trade

Meng Qingzhi: Shandong Linyi Ganglong Trade

Chen Zaipeng: Zhengzhou Zhonghongtian Trading Co., Ltd.

Liu Li: Tianzheng side food wholesale department of Tianzhen Town, Gaoqing County

Su Shuying: Three brothers Kangluben food

Peng Guanhui: Chengdu Yifengde Trading Co., Ltd.

Yang Shaohua: Xi'an Wine Industry Trading Co., Ltd.

hotcomm Category Latest News