Workers Daily-China Engineering Network reporter Su Mo
This June, relying on the actors' solid acting skills, beautiful and unrealistic Song Dynasty style pictures, and more independent and strong female role shaping. The TV series " Dream Hualu " brings the audience a different experience of watching the costume love inspirational drama. "Menghualu" is based on the story of three women in the Song Dynasty , Song Dynasty as the creation foundation. As soon as it was broadcast, it received an 8.3 rating on Douban platform, with a maximum of 8.8 points; on Weibo , the topic "Menghualu" alone has 11.7 billion views. The excellent performance of the
"Gu Pan Shenghui" combination has allowed many viewers to constantly "urge updates" to the platform. If you never forget it, there will be a resounding response. In order to meet the diversified entertainment needs generated by users during the watching drama, Tencent Video launched the finale of "Happy Meeting, Dreaming Hua" today. The leading actors in the play will gather in the live broadcast room, recreating famous scenes such as tea scenes, hanging paintings, and flower arrangements on the spot, and start an 8-hour relay live broadcast to "accompany to watch" to unlock the finale in advance with the audience.
long video industry has entered the era of stock competition. How to meet user needs and cultivate membership services is a major issue facing all video platforms at present. How to meet the diverse needs of viewers when viewing high-quality content and provide users with a richer, interactive and participatory personalized service model, requires continuous exploration of the video platform. Paying is just one direction of exploration, and more importantly, it is to allow viewers to buy more valuable content services.
As relevant reports analyze, long video development has always been under great pressure. For the exploration of new service models, the market can give more understanding and tolerance, and use moderate encouragement to create greater optimization motivation and growth space for the new model, so as to continuously meet the continuous growth of users' entertainment needs, and help the formation of a diversified innovation pattern in the video industry.
With the help of high-quality content, "Menghualu" has taken an important step in enhancing the viewing experience, which is worth following up and exploring.
