There was a recent American movie. Before the film was released in China, many people were puzzled by the makeup level of the heroine in the film. If you don’t look at it, you will be shocked when you look at the photos. Why did this Chinese girl who looks without makeup alone and is quite energetic when she appeared in an American movie and was put on makeup with squinting eyes, thick lips, and high cheekbones?
Some people say this is "American aesthetic" and say this is "international face". However, in the United States, no race except Asians has such an "international face" statement. Therefore, it is not so much a "American aesthetic" as it is in line with American stereotypes about Asian image.
And the so-called "international face" statement clearly means that we need to rely on American standards to define what kind of Asian people are "beauties"? Aesthetic standards are very important areas on the ideological battlefield. Once our aesthetic standards are shaken under the impact of foreign cultures, they will have an indelible impact on our society.
For example, everyone yearns for a place where "beauties are like clouds", right? Now in the world, there are three "beauty countries" that fully meet "international standards", namely Brazil , Venezuela and Philippines . These three countries have repeatedly won the championship in the world's top beauty pageants. However, if we carefully understand the situation in these countries, we will find that the so-called "beauties are like clouds" under international standards are not worth yearning for at all, but rather sad.
Hello everyone, this is the cognitive pyramid. Today we will discuss the issue of "beauties" seriously and seriously, and talk about how the United States controls the world through some international "beauty pageants" and how other countries suffer deeply.
First of all, the international "beauty pageant" competition is one of the means by which the United States controls the world. Through such international cultural and entertainment activities, the United States diverts the contradictions and attention of countries around the world, allowing people to unconsciously accept the "international standards" set by Americans.
For example, Brazil is a country that likes to promote its "beauty" attributes very much. At the 2016 Rio Olympics, the Brazilian found an international supermodel named Giselle Bonchen and walked a 2-minute catwalk show at the opening ceremony to show Brazil's "international image".
"Beauty" is the biggest gimmick that Brazilians can think of in Rio , and Brazilians' fanaticism about beauty pageants has even surpassed football to a certain extent. At least, when Brazilians play football, they will honestly participate in the World Cup and Olympics, and will not hold a competition and give themselves trophys.
1929, the United States held the fourth "Miss Universe" competition. For the sake of internationalization, they awarded the championship of this competition to a Hungarian Jewish . At that time, the anti-Semitic trend in society had already emerged. The champion was awarded to the Jews. Americans took great risks. Unexpectedly, the one who was most angry about this result was not various anti-Semitic extremist organizations, but Brazilians.
At that time, many Brazilian media were following the Miss Universe in their country, predicting that this would be the pride of Brazilians and would definitely win. However, the results are very different from what the Brazilian media predicted. The Brazilian people were very dissatisfied and pointed their anger at the organizer of the United States: Do you Americans understand the beauty of Brazilians? It was your secret operation that made our nation proud and failed to win the championship!
At that time, the Brazilians were not just talking, they really took action. The next year, they held a "Miss Universe" competition, inviting models from all over the world to participate, but they pushed all American players down the list, and finally chose the beautiful girl Yolanda Pereira, who was elected in his country, clearly in order to take revenge. The "Miss Universe" competition held by the Americans is also continuing. This year, they simply chose a Miss America, regardless of "internationalization".
That year, two "Miss Global" competitions in the world competed in each other. Although they were called "Global", the champions were still their own people. Brazilians and Americans have been at odds with the issue of "beauty pageant".
But the fundamental reason why Brazilians and the United States "grab" is still economic problems. In 1929, the world encountered a major economic crisis under the influence of the US financial collapse, and Brazil's domestic national industry was traumatized as soon as it started. In particular, the pillar industry, the coffee industry, had 13,000 companies in 1920, feeding more than 275,000 employed people, but went bankrupt instantly with the collapse of coffee prices after the economic crisis.
Brazilians know that this economic crisis was affected by Americans, and they all resented the Americans in their hearts, and even more resented their country's oligarchy at that time. They have always been an economic puppet of Americans, which led to such a serious economic impact today. The failure of the beauty pageant became an opportunity for them to express their anger. Brazilian patriots at that time directly held a "Miss Universe" competition in their own country, in fact, in the hope of revitalizing Brazil's national confidence, and there is no need to follow the Americans.
However, the "Miss Universe" competition held by the Brazilians only held for one session, but it was unable to continue. On the one hand, the reason is that not long after this competition was completed, a revolutionary coup occurred in Brazil. After the new government came to power, it was unwilling to be a puppet of the Americans, which resolved the domestic economic conflicts at that time to a certain extent. People no longer needed to express their anger through beauty pageants. On the other hand, the "Miss Universe" competition held by Brazilians is not as powerful as that of Americans, so they cannot persist.
From then on, Brazilians not only no longer blame Americans for "not understanding aesthetics", but continued to participate in various beauty pageants organized by Americans, but also showed twelve enthusiasm for these competitions. In 1963, Brazil's Maria Vargas was elected Miss Universe and received supreme courtesy at home. When she returned to China, the president personally met her at the airport. Because her nation was Gao Qiao people , her fellow villagers even selected her as one of the "greatest Gao Qiao people", comparable to Brazil's national hero.
If the champion is awarded to Brazil, Brazil will have to fight against the United States and award the championship to Brazil, which will make the whole country excited. Brazilians regard beauty pageants as a means to gain national identity, but the biggest beneficiary here is the United States, the organizer of the competition. For them, just giving Brazilians the title of Miss Universe can prevent Brazil's anti-American sentiment, which is a deal that is too cost-effective.
And Americans also clearly use beauty pageants as a means to appease other countries. After in World War II, the nationality of the champions held by the United States is almost the priority countries that the United States wants to appease. For example, in 1959, the United States awarded the title of Miss World to Japanese players. In the second year, the Japan-US Security Treaty was successfully signed.
This seems to be a contract signed with the devil: as long as you recognize the results of the competition issued by the Americans, it is actually acknowledging the cultural standards set by the Americans and acquiesce the global order controlled by the American hegemony .
Next, let’s take a look at how the devil of the United States lures these countries to sign this "contract".
Brazil, the Philippines and Venezuela, the three major American pageants, have been historically influenced by Latin culture and American culture. During the colonial period of Spain and Portugal, they would sow the seeds of "goddess worship" in Latin culture, and after the arrival of the Americans, they would "alienate" this seed into a means to promote American civilization.
Spain once colonized the Philippines for 333 years. Influenced by Spanish Latin culture, women have pure nature, are the foundation of family and morality, and should be protected or even worshipped. During the Spanish colonial period, the Philippines set up many festivals, many of which included elements of the worship of the Virgin Mary, such as worship of the statues of the Virgin Mary, parade of the statues of the Virgin Mary, etc.
1898, the Americans seized jurisdiction of the Philippines in Spanish-American War . Initially, American officials who had just arrived in the Philippines were attracted by the traditional Filipino national culture and proposed whether they could hold some exhibitions about local mountain headhunting ethnic groups to promote the unique national culture of the Philippines. However, then-Governor James Smith of the Philippines denied the proposal. He believes that even if their traditional culture is very distinctive, Filipinos should learn from the progressive culture of us Americans.
So, Americans changed the Philippine Virgin Worship Festival to a selection event for "Carnival Queen". This "Carnival Queen" competition is like today's draft, counting the final champion through the number of votes sold.
Americans named the champion "Queen", and in previous competitions, they often chose two "Queen", one American girl as "Western Queen" and one Filipino girl as "Empress". The comparison between the two queens seems to be educating Filipinos, what image are Americans, and what image are you Filipinos, what image should you Filipinos become.
In the selection process of this "Carnival Queen", even the "Filipino Queen" were all girls from famous families and deeply influenced by American education and culture. In 1929, Americans even deepened this beauty pageant into the education stage, and changed the previous active registration system to select female students from the school to participate in the selection. In this way, all educated female students may be taken to the front of the stage by Americans and be scrutinized and evaluated by American culture.
The winner of the "Carnival Queen" can not only bring honor and wealth to the family, but also get the opportunity to continue participating in international beauty pageants around the world. The winner is naturally equivalent to "winning glory for the country." In 1969, Filipino girl Gloria Diaz won the honor of "Miss Universe", and Filipinos see it as an important event as a moon landing. The Philippine newspaper reported this way: "When a man conquered the moon, a beautiful woman from the Philippines conquered the universe." And in the face of this Asian "Miss Universe", it is a typical American stereotype. Can it really conquer the universe?
This is the trap set by the American "Devil Contract". Just set a standard and promise some sweetness to those who meet this standard, encourage everyone to compete for it together, and finally, everyone will spontaneously agree with the standards set by Americans in the process of competition.
After agreeing with this standard, it will not only bring distorted worship of the United States to the local people, but will also form some distorted industries, and even lead to the entire country becoming a "beauty pageant machine."
For example, Venezuela is known as the "Miss Universe's factory". This country with a small population has produced countless world super models and has won the title of "Miss Universe" four times in a row.
However, this does not mean that Venezuelans must be born with beauty, but that their entire country is keen on beauty pageants, and the developed "beauty pageant industry" has really made beauty products on the factory assembly line.
Venezuelan girls will be sent to "beauty pageant training classes" since childhood. The most famous beauty pageant instructor in Venezuela is Osmer Sosa. If we can send our children to his school, it would be like our children being admitted to Tsinghua and Peking University. Sousa will train these girls in how to put on makeup, how to walk in high heels, and how to answer the questions of the "judges question session" that were added to the beauty pageant. And these problems are actually brain teasers such as "who can solve the problem faster," and have no cultural nutrition at all.
In the hearts of Venezuelans, everyone is familiar with the standard parameters of the beauty pageant: brown or black curly hair, healthy wheat-colored skin, height above 175 cm, measurements of 90, 60, 90, etc. In order to meet these standards, Venezuela's medical beauty industry standard is known as "Southern Hemisphere South Korea".Venezuela's beauty pageant does not exclude "artificial beauties". They believe that plastic surgery is a means for contestants to improve their level and should not be excluded. Behind this sentence is that countless local plastic surgery institutions have made a lot of money.
Venezuela's billboards are almost full of photos of sexy beauties, but Venezuela's economy has been a mess over the years. During the epidemic last year, Venezuelan leaders were diagnosed with domestic prices rising 100 times a year, but they still launched the "Miss Venezuela" beauty pageant, and many girls risked their lives to participate in the competition.
The reason they do this is that in Venezuela, studying and working cannot change their destiny. Only beauty pageant is the way for ordinary people to stand out. Nowadays, the world's multinational fashion and luxury brands regard Brazil, Venezuela and the Philippines as "producing countries" of clothing models, and choose excellent girls to become international super models. For ordinary local people, participating in beauty pageants is the most considerable way to get a job. Only when you look good can you really change your mouth and eat. There is a bestseller in Venezuela called "The Beautiful Face Grows Rice".
When appearance changes destiny, not knowledge changes destiny, the future of this country is very dangerous. We have done a video about the American anti-intellectualism before, and we have discussed this issue.
Fortunately, the "beauty pageant" activities organized by Americans have not become popular in our country. The mainstream culture of our country has always been cautious about beauty pageants, and the previous criticism of beauty pageants was mainly aimed at the objectification of women and other aspects.
Today, we also want to tell you through the above cases that the "beauty pageant" activities of Americans, including a series of similar cultural output activities, are not only the objectification of individuals, but also the objectification and alienation of the entire country and society through the "pacifier music" theory.
A American strategic theorist Brzezinski , once summarized a theory called "Pacifier Music": In the future, the world's wealth and power will be concentrated, and 80% of the population will be marginalized, and they do not have to and cannot participate in the production and service of social products. In order to comfort these people's unavailable "sense of value" and avoid class conflicts, society needs to mass-produce a large number of cultural products as "pacifiers". When they are not satisfied, they will give them some sweetness through entertainment and sensory stimulation, so that they do not need to think about the actual problems of this society.
And the way Americans treat these countries is essentially an expansion of the "pacifier music" theory. When these countries cannot enter the core position of the US globalization chain, "beauty pageant" becomes a product of killing two birds with one stone. It can not only "produce" fashion brands in a steady stream of "parts" such as fashion models, but also make beauty pageant a placebo for these countries.
. Regarding pacifier music, we have done a detailed video together before, you can check it out.
Once the society agrees with this placebo and tastes stable sweetness from the beauty pageant, it will become dependent on it. There is a famous behavioral experiment in history that is " Pavlov's 's dog". Pavlov would give the dog a piece of meat every time he strokes the bell. In the end, as long as he strokes the bell, the dog will secrete saliva, completely changing the dog's thinking and behavior patterns.
The excessive success of the "beauty pageant" competition has instead affected the thinking and behavior patterns of these countries. First of all, when everyone tastes the sweetness of winning the American beauty pageant, they will agree with the behavioral patterns and evaluation standards behind it, and regard the standards for winning the American beauty pageant as the standard of "beauty". Then, in order to allow people to pursue the "standards" set by Americans, this society will breed various related "industry", leading to the distortion of the entire social culture and industry.
Although my country is less affected by American beauty pageantry, similar "pacifier music" cultural trends are more worthy of our attention.For example, the talent show culture, fan circle culture, sissy culture, etc. that are now strictly controlled by the state are all factors that we face head-on in the cultural battlefield. Let me give a simple assumption. If our country’s college entrance examination wanted to change mathematics and Chinese to singing, dancing and “selling the charts”, what would this society look like?
We often say that choosing a track is important. Once the track is wrong, even if you win the championship, you are on the wrong path.
And what we should do is to see clearly the “track” nature of the American track, then find and stick to our own right track. We must adhere to the temptation of "road confidence" and "cultural confidence" and cannot be led away by Americans under the temptation of various "entertainment program input" and "draft competitions".
There is a classic shot in the movie " Jingwumen ". In the Japanese Martial Arts Hall Hongkou Dojo , he kicked over the plaque that insulted the Chinese as "Sick Man in East Asia" and said, "I will return the plaque of the Sick Man in East Asia to you today!"
Today, Americans are using "pacifier music" to poison the whole world, trying to make the whole world a "sick man" through brainwashing of various entertainments. And we also have to roll up our sleeves and work hard to return the plaque to the Americans.
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