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Those who are truly willing to invest in you choose you from thousands of entrepreneurs, 80% is not because your entrepreneurial project is good.
but because, kind.
In recent years, the most famous female entrepreneur in the world has not only been written into the book "Bad Blood", but is also about to be brought to the big screen. The eldest cousin Jennifer Lawrence will be the starring actor.
She has started her business for 15 years, raised a total of US$810 million, with a maximum valuation of US$9 billion (approximately RMB 60.4 billion). Her personal value once exceeded US$4.5 billion. She was once named "the youngest and self-made female billionaire" by Forbes magazine, "Fortune" "Buser of the Year" and "Time" "The 100 Most Influential People in 2015".
But in the end, the company went bankrupt and dissolved, the founder's net worth was cleared, and the investors and partners sued him in court, charged with serious fraud, and faced investigations from multiple projects.
She was once known as the "female version of Jobs", and now she is called a "liar".
1. A life with a hangup, you don’t love power but only money!
Elizabeth Holmes (Elizabeth Holmes), the founder of celebrity startup Theranos.
When she was about nine years old, she once said, "I want to be a billionaire" and "I don't want to be president because the president will come to marry me." "Ambitions" and confidence like
come from her family background.
Her father's lineage, with a big man on her ancestor, Charles Louis Fleischmann, founded the food company FleischmannYeast, making the Fleischmann family one of the wealthiest families in America at the turn of the 20th century.
Later, Elizabeth's great-great-grandfather became the man's son-in-law.
Elizabeth's mother Noel, with a very deep family background. Her father, Elizabeth's grandfather, graduated from West Point and served as a senior U.S. Pentagon official in the early 1970s.
Regarding her daughter, Elizabeth's father said that she not only lived under the halo of her ancestors, but also knew more about the mistakes her ancestors had made.
implied that Elizabeth can achieve greater glory for the family.
It is worthy of recognition that Elizabeth is a serious academic master. She got an A-school score in every high school. In 2002, she was admitted to the cradle of many well-known entrepreneurs - Stanford University . She received a presidential scholarship and studied chemical engineering.
At that time, her father asked her to set a small goal, such as taking a doctorate exam, but Elizabeth said, "I'm not interested in a doctorate, I want to make a lot of money."
2. By dealing with old men, wealth is lifted up on the ground!
Elizabeth has and only one thing in common with many business legends in the world today, such as Bill Gates , Jobs, Zuckerberg ...dropped out of school and started a business.
The difference is that from the beginning, she chose the easy one among the two paths of right and easy.
Just now went to college, Elizabeth devoted herself to scientific research day and night. At that time, Channing Robertson, dean of the School of Engineering at Stanford University, admired her very much.
She also participated in the SARS blood test program in Singapore during the summer vacation of 2003. It was also after the project was over that she believed that traditional blood test methods were too backward. For example, if you want to have a comprehensive blood test, you have to draw several injections of blood, and you have to wait for a long time to get the result, so she is determined to change the status quo.
Her ideas were supported and encouraged by Dean Qian Ning. In 2004, Elizabeth started a business.
uses only one drop of blood to perform more than 250 indicators, and uses a microscope to draw blood without pain, and wireless technology to transmit blood analysis data.
The money needed for entrepreneurship seems to be not a problem at all in Elizabeth.
first convinced her parents to use all her education funds as startup funds.
The first investment came from the uncle from the neighbor's house.This uncle himself is the boss of DFJ, a world-renowned large-scale venture capital company. His elders also founded the first venture capital company in Silicon Valley .
He not only gave Elizabeth a $1 million investment, but more importantly, his trust endorsement.
Elizabeth is too good at using her own network of relationships.
Director Qian Ning became a professional consultant to the board of directors of Elizabeth.
From 2011, Elizabeth met former US Secretary of State George Shultz, a great politician who came through the Cold War.
Under George's introduction, Elizabeth formed a super luxurious board of directors.
Former Secretary of State Henry Kissinger
Former Secretary of Defense William Perry
Former President of the U.S. Senate Armed Services Committee Sam Nunn
Former U.S. Admiral Gary Roughhead
Former Marine General, former U.S. Secretary of Defense James Mattis (James Mattis)
These people are over 500 years old, but they are all in power in the United States. Elizabeth is not hesitant to give them shares. The
team includes two billionaire executives, a top venture capitalist in Silicon Valley, former IBM executives, and senior engineers from Apple who have participated in the development of iPhones.
After the first appearance in the mainstream American media " Wall Street Journal " in 2013, Elizabeth and Theranos officially entered the public eye.
At least once a week, attend various media interviews and high-end meetings and speeches, and appear on the cover of countless magazines. Major TV media across the United States have successively invited her to visit - CNN, USA Today, FOX Business Channel, CBS, NPR, CNBC...
Alma mater Stanford is proud of her, Harvard Medical School invites her to join the prestigious researcher committee and win various awards.
Former US President Obama appointed her as the US global entrepreneurial ambassador;
Former US President Clinton had a direct conversation with her, Jack Ma accompanied her;
Obama's state banquet hosted Japanese Prime Minister Shinzo Abe , Elizabeth was invited;
former US Vice President Biden called Theranos Laboratory a "Laboratory of the Future".
She also got media tycoon Murdoch and got Lao Mo's investment of US$125 million.
Take a private Gulfstream plane on a business trip. There is an Audi A8 on daily travel. She named her "Falcon 1" (Eagle 1) and she has a group of bodyguards.
lawyers also want to hire the best in the United States, which is called "the man who tries to destroy , Microsoft " by Gates. The legendary American lawyer David Boies, priced at $4.5 million.
In terms of influence, Elizabeth did it, but after the truth was revealed, people could not help but doubt what she had been doing for 15 years in her business.
3. A technology empire with countless lies will inevitably collapse!
The reporter who exposed the Elizabeth scam at various threats said: "She believes in the principle of 'as long as the purpose is just, you can do anything.' Maybe she thinks Bill Gates and Jobs have both lied until they succeeded, so why can't she do this?"
Elizabeth claimed that they mastered a core technology called "microfluidic technology": hundreds of tests are completed with just a drop of blood.
They also specially made a "nano container" to collect blood samples;
independently "developed" two detection devices, probably the size of a home computer, one is "Edison" and the other is miniLab, which is known as the industry change that has not been seen in decades. Elizabeth calls it the iPod in the medical industry.
In fact, these detection devices can only perform some basic immune analysis at most, and the amount of blood collected by a drop of blood cannot support hundreds of tests at all.
In order to solve the problem of small blood collection, Theranos deceived himself and used normal saline to dilute it. The detection equipment cannot prevent cross-infection of different blood samples, so the test results often lead to inaccurate results. In order to "timely" the user's test results, and even forge the results.
There are already products on the market that can detect 31 results in 12 minutes, but Elizabeth must have only one or two drops of blood collection as long as it is small and complete.
is limited to blood collection and defects in the instrument itself, and the error rate of the detection results of Theranos is extremely high.
But Elizabeth continued to advocate, "Only 1 or 2 drops of blood can do more than 300 tests... Theranos' equipment can complete more than 98% of the tests that can be done in the laboratory."
Walgreen, the largest pharmacy chain in the United States, believes that Theranos' technology can attract traffic to its stores. Without verification, it placed a purchase order of $50 million. It also selected a batch of stores to renovate it, leaving a separate location for Theranos' equipment.
What Walgreens didn't know was that Elizabeth purchased a lot of professional testing equipment from Siemens to put it in the company's laboratory. The purpose of Walgreens' store is to collect blood, and all blood samples must be delivered to the laboratory.
However, Elizabeth had another major loophole. The blood sample was transported from a long distance, but there was no preservation measures at all. In addition, it had to be diluted twice before the test, so the final test result can be imagined.
fake test results to investors, temporarily took a lab to visit Biden, spent $500 to post fake academic papers, Elizabeth lies for her career, and then used more lies to make up her lies.
Many technicians advised Elizabeth not to continue lying, but they were fired. Theranos' CFO once advised Elizabeth to "not cheat and cheat", but was fired on the spot; an employee who exposed the shady situation after being fired was threatened by various legal threats, and spent more than 400,000 US dollars in just a few months to hire a lawyer; a person who had worked in Theranos has now faced a wall in search of a job...
investors lost all their money, Walgreens' $140 million was wasted, and the legendary lawyer almost destroyed his reputation because of Elizabeth, and the reporter who wrote a book to expose Theranos and Elizabeth's scam also encountered various threats.
But the real victims are those who have undergone blood tests through Theranos' equipment. Many people took the wrong medicine because of the wrong test results, and some people took the surgery because of it. Some healthy people were tested as cancer patients, and some pregnant women almost harmed the fetus in their abdomen due to the wrong test report...
She wanted to succeed so much that she "doesn't do anything." For 15 years, she seems to be just using family history and celebrity endorsement to get venture capital.
She regards Jobs as her idol, but Jobs relies on getting the product and then getting the users, rather than being addicted to the satisfaction of chasing the crazy pursuit.
Jobs once said during his lifetime: "There is no shortcut to success. You must transform excellence into a trait in you, and strictly demand yourself with high standards."
Finally, Dao Ge wanted to say, entrepreneurs, don't let every kindness you encounter.
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