is reflected in reality.
A few days ago, "Xthrow Little Princess" Ding Jiamin and "Seven Wolf Young Master" Zhou Liyuan held an engagement ceremony.
Ding Jiamin wore a yellow fluffy dress with a curly hair and a princess-like look;
Zhou Liyuan was wearing a black suit, and the yellow tie and square scarf echoed the woman's skirt.
The two of them stood together, and they were the cutest height difference, and they looked very compatible.
is of equal appearance. Girls are sweet and cute, and boys Zhou Zheng are handsome. They are ranked among the second generation.
One is the two daughters of the founder of the National Sports Brand, and the other is the son of the founder of the old men's clothing. It can be said that it is a match and a strong alliance.
Although the engagement ceremony was very low-key, with only a few photos, it still caused heated discussion among netizens and put the two on a hot search.
wedding scene, the man's father ( Seven Wolves boss) Zhou Shaoxiong , affectionately called his in-laws "Brother Shui";
and the woman's father (founder of Xpin ) Ding Shuibo , when sending blessings to the couple, he reminded them to "help each other in their future career."
is business-oriented, and Ding Shuibo's words are not just casual.
Although the couple are both born in the 1995s and are still very young, they have begun to participate in important work in their respective family businesses.
Let’s first look at the past experiences of these two people.
Ding Jiamin was born in 1997. When he was in college in the UK, he developed a strong interest in fashion.
After graduation and returning to China, he joined his own company and entered the brand department. However, he did not participate in management as soon as he came up, but became an assistant next to the vice president.
Like ordinary newcomers in the workplace, they do PPTs every day, organize meeting minutes, and accumulate experience.
▲Ding Jiamin filmed the blockbuster for the fashion magazine " Red Show "
The years Ding Jiamin entered the company are also the years when the national trend was rising.
In 2018, the remodeled Li Ning went abroad and appeared in New York Fashion Week and Paris Fashion Week . While
successfully transformed, it also caused a "national hot trend".
▲Li-Ning 2019 spring and summer series released in Paris
Many old domestic brands have seen business opportunities and began to seek transformation, get rid of their previous image, and attract young people today.
▲ Starting from the end of 2019, Bosideng co-branded Hermes former design director Jean Paul Gautier released a series of down jackets, which also brought the brand back to the public's vision
021. Ding Jiamin, who has accumulated a year of experience, also took advantage of the opportunity to catch the national trend and started the transformation path of XP.
She participated in the whole process and created the "Half Sugar Series" of the Xtep women's category, and served as the manager.
▲Ding Jiamin not only participated in all single product designs, but also appeared in person to shoot advertising blockbusters.
This series is very different from other series of 1000:
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Ding Jiamin took advantage of his post-95s advantages and focused on the young market, hoping to build the Bantang series into a sports series that is more in line with the current aesthetics of young people.
external publicity is also in line with the current trend.
not only invited Dilireba as the spokesperson;
▲The two of them were in the same frame during the brand live broadcast, and Ding Jiamin didn't seem to lose his state.
also found many artists and KOLs to sell goods, and they are very skilled in Internet marketing.
In addition to creating a new series, Ding Jiamin is also privately managing his own identity as a fashion blogger and participating in various fashion activities;
Take advantage of various opportunities to promote his own brand;
According to the financial report, last year, the revenue of XP Group exceeded 10 billion yuan for the first time. At present, Ding Jiamin can be said to have handed over a pretty good report card.
The man’s business ability is not bad either.
Zhou Liyuan was born in 1996, one year older than Ding Jiamin. He has been studying abroad since high school. He studied at the University of Toronto, Canada in college, majoring in art history.
University of Toronto is one of the oldest and most famous public universities in Canada, and it is also a school that many second-generation celebrities will choose. For example, Gambling King , the son of the second wife, , Yu Long, , , Zeng Zhiwei, , the son of , Zeng Guoxiang , all graduated here.
After graduation and returning to China, he officially joined Seven Wolfs and served as the manager of Seven Wolfs totem.
▲Zhou Liyuan made a blockbuster film for "Excellent WSJ."
in just four years and has made a lot of achievements.
In 2017, Sepwolf acquired the international light luxury brand Karl Lagerfeld, responsible for the brand's business in Greater China.
▲ is the brand of the same name of CHANEL design director Lafayette .
, but the effect is not good, and he has been in a loss state after the acquisition. After Zhou Liyuan returned to China to join the company, he took over this "hot potato". He started to participate in the management of Karl Lagerfeld in 2018; in the first year of taking over
, Karl Lagerfeld's revenue doubled; in the second year, although his net profit was still in a loss state, his revenue exceeded 100 million for the first time;
officially turned losses into profits since last year.
▲Zhou Liyuan is also very low-key for "Excellent WSJ."
people are also very low-key. They are only the second-generation successor of the national brand. They have appeared in "Excellent WSJ." magazine and have made blockbusters for him.
Judging from his performance in the interview, he is not a second generation with empty brains, but he still has his own ideas.
From this perspective, both of them are very good at appearance and resume.
But there are different voices on the Internet, and I feel that there is still a gap between the two families, Ding Jiamin is a "marriage". In the "2022 Hurun Global Rich List" released by
, Xtep boss Ding Shuibo has a net worth of up to 10 billion yuan, while Seven Wolves boss Zhou Shaoxiong, who was on the list in 2020 with a net worth of 2.3 billion yuan, has not been on the list this year.
But this matter cannot be just about the value.
, the two major companies, had already joined forces. As early as 2015, Seven Wolf and Xtep jointly invested to establish the investment fund .
▲Invested in cross-strait youth (Xiamen) Equity Investment Fund Management Co., Ltd. and other companies
First, it was a commercial "marriage", and now it connects the two parties together through a closer way of getting married to their children. This is not only a strong alliance between brands, but also allows them to lose a lot of worries.
Then some netizens discovered that the founders of Seven Wolf and Xtep are both from Quanzhou City, Fujian Province.
And the relationship between Xtep and Seven Wolves is just the tip of the iceberg of the Fujian business marriage circle. In the local area, there are many examples of such well-known companies' marriages.
involves six major companies: Xtep, Anta , Seven Wolfs, Bama, Jiumu Sanitary Ware, and Coli Holdings, with a combined net worth of more than 60 billion.
I am afraid that everyone will not be able to distinguish, so I will first give you a relationship picture compiled by enthusiastic netizens:
Seven Wolves boss Zhou Shaoxiong, who has an older brother named Zhou Yongwei. At that time, the two brothers founded Seven Wolves together.
Zhou Yongwei's son Zhou Shiyuan married Wang Jialin, the eldest princess of Bama Tea Industry .
Wang Jialin's second sister Wang Jiajia married Goli, the son of the chairman of Gaoli Holdings;
, and Wang Jialin's third brother Wang Kunheng, married Ding Siqing, the princess of Anta Group two years ago.
▲ is the two
▲The wedding was very lively at that time, and the entire scene was arranged into a pink ocean, full of girlish hearts, and it is said that it cost more than two million.
X-step is not idle either. Ding Jiamin has a sister named Ding Lizhi, who married Jiumu Group Chairman Lin Xiaofa eldest son Lin Xiaowei .
At that time, Xi Mengyao and He Youjun also attended the wedding.
, Anta and XTrade are actually allies.
is actually not just Fujian business districts. Looking at home and abroad, wealthy families are still implementing the marriage rules of "matchy families".
South Korea's marriage circle can be regarded as the real-life successors.
Samsung Group founder Lee Byung-chul , married his second daughter Lee Sook-hee to the third young master, the founder of LG company;
third son Lee Kun-hee , under the arrangement of his father, married Hong Luoxi, who came from a famous family.
▲Hong Luoxi's father was a famous politician during the period of South Korean President Lee Seung-man . After quitting politics, he began to engage in the media industry and served as the president of the Central Daily News.
After Lee Kun-hee and Hong Luo-hee got married, the territory of Samsung marriage continues to expand.
The daughter of the two Lee Xuxian , married Kim Jae-yeol, the second son of the president of " East Asia Ilbo ", and his son Lee Jae-yong married the eldest daughter of the Korean food industry giant and the president of the Elephant Group .
The domestic marriage tradition has a long history. Until now, there are many people who use marriage to consolidate their family business.
In the gambling king family, the eldest daughter of the eldest daughter, He Chaoying, , married to the son of the Hong Kong funeral tycoon Xiao Ming, Xiao Baicheng, ;
, the second daughter of the second daughter, He Chaoqiong, , under the arrangement of his father, marries the grandson of the ship king Xu Aizhou , Xu Jinheng, .
And the only son of the second wife, He Youlong, married the granddaughter of the founder of Hong Kong Vita milk .
There is a line in "Dream of Red Mansions" saying: "These four families are connected and related, and they are all lost and all prosperous and all prosperous. They are supported and covered, and they are all taken care of." It is just right to explain the phenomenon of marriage.
No matter what kind of marriage it is, the purpose is actually roughly the same:
A person's power is always limited, and through family marriage, forming an interest alliance can not only realize resource sharing, but also support each other, and strive to gain a place among limited industry resources.
is just this kind of marriage phenomenon, and new changes have also been made in recent years.
Before, it doesn’t matter whether two people have feelings. As long as their marriage is beneficial to the business, they can be combined together.
But this kind of marriage that simply bears the rise and fall of the family often ends up with a good ending, such as Ho Chaoying and Ho Chaoqiong in the gambling king family mentioned just now, ending up with divorce.
Samsung former princess Lin Shiling, although she is a famous daughter, was not happy after marrying into a wealthy family, and every move was strictly required;
and even later in her mother's family was in trouble and encountered the economic crisis. When , the Li family not only did not help, but wanted to take the opportunity to acquire shares of the Elephant Group.
This obviously destroyed the significance of marriage between wealthy families. Lin Shiling, who could not bear it, took the initiative to file for divorce.
▲Lin Shiling and Lee Jae-yong’s wedding
Perhaps seeing a lot of this kind of marriage that starts from family interests but ends up bleakly. Most of the marriages between children of wealthy families now have a foundation of love. Ding Jiamin, the little princess of
, once said on social platforms that she and Zhou Liyuan are childhood sweethearts;
Ding Jiamin will also show her love in a low-key manner through the short video platform;
can not only create the character of a golden boy and a jade girl, but also help maintain the family brand image.
Princess Anta Ding Siqing and Bama Tea Industry Prince Wang Kunheng also met while studying in the UK.
It is said that the two of them have been in love for many years and finally got married naturally.
The growth trajectory of these rich children is mostly the same: they are educated to grow up, and then study abroad will broaden their horizons, and the circle will not be too distant, so there are naturally topics to talk about, which is conducive to cultivating feelings.
We have always advocated "a match-up". For parents, letting their children find a partner who belongs to the same circle is not only a solid and safer way, but also helps the continuation of family wealth. It is undoubtedly the best choice.
The families are maintained together through the marriage bond, and they are firmly working and firmly to consolidate the family business, while helping their children break the curse of being rich for only three. Perhaps it is the best plan for these wealthy families to make for their children.
