Recently, Taiwanese artists have become very popular. First, Liu Genghong became popular while performing live aerobics. Later, Cyndi Wang became popular after participating in "Riding the Wind and Waves", and then singer Tank announced his comeback.

Recently, Taiwanese artists are very popular. First, Liu Genghong became popular for his live broadcast of aerobics . Later, Cyndi Wang became popular after participating in "Riding the Wind and Waves", and then the singer Tank announced his comeback. It seems that this year is really a lucky year for Taiwanese artists. Today, let’s talk about “Sweetheart Leader” Cyndi Wang’s road to fame.

First of all, we need to know whether Cyndi Wang’s rise to fame is due to nature or relying on marketing. The real answer is: both.

In fact, before "Riding the Wind and Waves" was aired, Cyndi Wang started to build momentum and spread various news on the Internet, saying that Cyndi Wang was coming to the mainland to participate in variety shows and was already in quarantine. How. The first step is a good one, there is no need to publicize it, just let some netizens know about it, and leave the rest to the self-media.

The real marketing came after the show was launched. Various hot searches bombarded the entire network, allowing netizens to see Cyndi Wang’s singing and dancing videos, which then set off a "memory killing" trend. She became popular by selling her feelings. Every step has been carefully considered. Well planned and well intentioned.

Sure enough, on the second day after the show started airing, Cyndi Wang became a screen-dominating presence, and various videos of him singing and dancing to " love you " came out. We have to say that the power of self-media is indeed too powerful. Of course, part of the self-media must be the power of Cyndi Wang.

Cyndi Wang’s popularity is completely different from Liu Genghong’s. Liu Genghong’s popularity was almost entirely due to the platform, but Cyndi Wang’s popularity is indeed the result of the right time, place and people, and none of them is missing.

Tianshi: Cyndi Wang has disappeared for too long. Her appearance is new to most people. Everyone wants to see what Cyndi Wang looks like now, whether her singing skills have improved, and whether her appearance is the same as before. These are all attractive The place. If Cyndi Wang occasionally appears on the screen, her appearance this time will not cause too much splash.

As you can see, twins, who appeared in "Riding the Wind and Waves" with Cyndi Wang, is also a youthful memory of the two generations born in the 80s and 90s. Why they are not popular is because they have not disappeared completely, and the public does not have much expectations for them.

Geographical location: If Cyndi Wang participated not in "Riding the Wind and Waves", but in "Godsent Voice" or "The Sound of Life", would she still be famous? There is a high probability that it is not possible, because the exposure these programs provide Cyndi Wang is far less than "Riding the Wind and Waves". If Cyndi Wang wants to become famous, she must appear on the most popular show. It just so happens that "Riding the Wind and Waves" is another variety show that specializes in promoting popular female artists. Cyndi Wang has come to the right place.

和: This is the fundamental condition for Cyndi Wang to successfully become famous. Cyndi Wang has disappeared for many years, but her national popularity is extremely high. At least when her name is mentioned, most people can remember who she is. In addition, Cyndi Wang has too many songs that are out of the music industry. If you pick out just one, it will cause a "memory killing". It is conceivable that if Cyndi Wang did not have a well-known masterpiece, could she still become famous? She won't become famous because she couldn't become famous at all back then, because her former glory was all supported by her divine songs.

After having the right time, the right place, the right people, and the right people, all it takes is an east wind, and this east wind is a necessary marketing tool. Finally, coupled with self-media publicity, it is no wonder that Cyndi Wang is not popular.

So now, do you know why Cyndi Wang became famous again? Everything happens for a reason, and everything is not as simple as you think.