The leading Western cuisine brand Lambach recently made a stunning debut at Shangsheng Xinshou with a new brand series. Citizens can enjoy classic and diverse Western dishes, a wide range of craft beers and more than 150 popular natural wines nowadays.
, famous for its Western restaurant bar, was founded in 2006. It has more than 30 stores in 12 cities across the country. In line with market demand and changes in the times, the brand has continuously opened a "new track". In 2021, the brand founder Zhang Jingming went to Shangsheng Xinshou, located in the historical landscape area of "Shanghai First Garden Road" by chance, and was attracted by the park's Shanghai culture and historical heritage. He finally decided to create a new store with elements such as century-old architecture as inspiration.
With the strong support of Shanghai Vanke, the operator of the park, the new store of Lambach has entered the four major stores of the park at the end of 2021. Four stores of the same brand are located in the same space, which is an innovation and challenge for Lambach and Vanke . In order to present the different positioning and styles of the new store, the brand specially invited 4 famous designers to tailor-made based on the architecture and atmosphere.
At present, LENBACH POOLSIDE, which focuses on the people-friendly route, has been the first to open on the first floor. Western-style foods are diverse and cost-effective. Tiffany blue tones echo each other with the open-air swimming pool next to it. The specially created elements such as mosaic brick walls and green planted rattan chairs are suitable for check-in and taking photos, creating a tropical island-style vacation space. The open layout is relaxed and comfortable, and no matter tourists, citizens, or white-collar workers in the park office, they can enjoy a rare "slow time" here.
is different from the previous store creation process. The original site of LENBACH POOLSIDE is a historic protected building, and the construction needs to be strictly implemented in accordance with relevant regulations. Therefore, the store design plan has been "polished" many times. The original walls and columns of the building are retained in the store, supplemented by logs and rattan furniture, giving a sense of original and warm impact. The large windows are opposite the swimming pool, and you can enjoy the sparkling scenery while using delicious food.
POOLSIDE is priced at a affordable price, but the quality of the food remains unabated. The unique brunch brunch set meal is full of weight and full of ceremony. You can also share delicious food with friends. The chicken wings are very delicious and the peppery fragrance is everywhere. Specialty crepes foods are not to be missed, black truffle and Sandane ham, with rich taste. The store also provides steak, seafood, craft, salad, pasta, risotto , desserts, etc., bringing citizens a "feast on the tip of their tongues" all day long.
Slide left and right to view
LENBACH ANFORA, which is on the first floor, is currently in trial operation. This is the first bar created by Rambach that features natural wine. It is understood that wine culture has always been deeply engraved in Lambach's "brand gene". Unlike the brand's characteristic crafts, natural wine is more authentic. The new store has gathered more than 150 natural wines from niche wineries around the world. In terms of store space, the brand specially invited French designers to restore the atmosphere of the Paris tavern, which is low-key and simple; the food is joined by many senior chefs, and the exquisite wine and dishes will further highlight the flavor of the wine.
It is reported that two other new stores in Lambach will also meet citizens this year. One is positioned as a high-end Spanish restaurant, and the other is a new concept restaurant mainly based on seafood. Let's look forward to it together.
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Some pictures are from Lanbach
text/picture: Li Songnan
Editor: Bi Yangjing
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