National Day has passed, have you gone out for a trip? Friends who travel to Xinjiang are probably lucky. If you like to drink, you can not only have delicious wine, but also Yilite (white wine) that is popular all over the Tianshan Mountains.
When it comes to Yilit, mainland friends may not know it. Yilit's status in Xinjiang is comparable to Moutai's domestic status. It is the leader of Xinjiang liquor. Only senior local people know about this liquor.
Xinjiang's Yili Valley has natural sweet Tianshan snow water. The tall and tall mountains block the wind and sand and the cold air from the north. Therefore, the climate is humid and the light is sufficient, which is very suitable for brewing wine. In 1955, the soldiers stationed in the border used simple equipment and lack of winemaking knowledge to brew the first sip of wine, called "Yilit".
After years of technological improvement, the Wuliangye brewing technology combined with its own conditions Yilite improved the brewing process. The newly developed Yilite wine has reached several levels of quality and taste, and has grown all the way. As early as 85, the output reached 5,000 tons. You should know that at that time Wuliangye had only 4,000 tons .......
So far, Yilite is the only listed company in Xinjiang (liquid) and a representative of Xinjiang liquor. It has become popular all over the Tianshan Mountains, but it has never been able to enter the mainland market. Why is this?
Reason : Mainland liquor market is saturated
Since the 1970s and 1980s, high-quality liquor brands in various places have emerged. Guizhou's sauce-flavored wine, Sichuan's strong-flavored wine, Shanxi's Fenjiu and Jianghuai area have divided the mainland liquor market.
cake is so big, and mainland liquor companies don’t have enough share. Xinjiang liquor, which belongs to the “outsiders” of , naturally cannot catch up. Moreover, the quality and taste of mainland liquor is not inferior to that of Xinjiang Yilite.
Reason : Xinjiang's geographical location is remote
Xinjiang's geographical location is the fundamental reason why Yilite cannot develop in the mainland. You should know that it takes 1 hour to fly from to Urumqi. It has not yet left in Xinjiang..... You can calculate that you can transport Yilite from Xinjiang's production area to the mainland for sale. The transportation cost alone is very high, and even if you sell it, it is not enough to make ends meet.
In fact, there are many wine companies in the mainland like Yilite. They only have excellent wine quality but are not well-known among many liquors. For example, Zunrentai in Guizhou is the representative of it.
Kweichow Maotai Town, the most suitable place in China to brew sauce-flavored wine. Zunrentai Liquor is a sauce-flavored wine produced here. Maotai Town has a superior geographical location, climate, temperature and humidity, which meet the high-quality conditions for prehistoric brewing sauce wine . Zunrentai Distillery made full use of these innate conditions and built the distillery in Maotai Town.
It is impossible to have high-quality innate conditions. Zunrentai Winery has put a lot of effort into improving the taste and quality of sauce wine, which is reflected in both raw materials and craftsmanship.
Let’s talk about the raw materials first. Everyone knows that the local Nohong sorghum in Guizhou is most suitable for brewing sorghum. A little tannin content can enhance the mellowness of muscle-building wine. The disadvantage is that it is solid, thick skin and low wine production rate. However, the winery leaders regard the quality of the wine as the basis and do not care about the cost of the raw materials. The brewed sorghum wine is all collected from this sorghum , which is very conscientious.
Besides, the authentic sauce-flavored wine mostly uses the 2987 Daqu Kunsha wine brewing process, Zunrentai is no exception. It takes 66165 process to complete the process of 65, and strictly abide by the traditional craftsmanship of Dragon Boat Festival making koji and Chongyang Xiasha . Therefore, this wine ensures the taste and quality of the taste from raw materials to craftsmanship.
Although Zunrentai Liquor has won a certain market and reputation in Guizhou with its good wine quality and taste, due to its despised publicity in the early stage, there have been vacancies in the foreign market. However, in recent years, Zunrentai has gradually been well known to other local sauce fans, which is also a good signal. I believe it must have a bright future!
OK The above is what we share today. I wonder if you have all drunk this Yilit from Xinjiang? If you drink it, come to the comment section and talk about the taste.
