cover news reporter Xu Yuyang
2020 is about to end, and major music platforms have released their own annual music charts. The cover news, West China Metropolis Daily’s "Annual Hall of Fame" list review is selected from the start of 2014, insisting on recording and restoring major events in the Chinese entertainment industry this year, and recording the era with data.
A few days ago, hosted by Cover News, West China Metropolis Daily, and organized by Cover Research Institute, the 2020 Hall of Fame Annual Humanities and Music List was released. The list is mainly based on the hot search data provided by the Cover Research Institute, comprehensively referring to the popularity and annual sales of major music platforms, and finally selected 10 musicians with both popularity and market influence in 2020. Heavenly King Jay Chou's "Mojito" won the first place, Xiao Zhan "Light Spot" and Wu Yifan's "Testing" won the second and third place respectively.
Jay Chou 's "Mojito" is out of the circle, Xiao Zhan's "Light Spot" broke the historical record
, under the craze of fans, at 0:00 on June 12, Jay Chou's new 2020 single "Mojito" officially launched, Cuban style The Latin genre makes people shine, and can't help but sway along. If you can recall the lyrics of brainwashing, you should also be able to recall the grand occasion of WeChat that day-no one's circle of friends can escape Jay Chou's "Mojito" screen.
"Only Jay Chou can beat Jay Chou", this creed among the fans is undoubtedly correct. In 2019, Jay Chou released a new song "Z3z Says Good Not to Cry Z4z", 20 minutes after the single went live, he quickly won the top of the major music charts. "Mojito" sold more than 3.8 million copies on the 24th, refreshing the data again. "Mojito" has a total sales of 9.24 million copies on the entire platform in 2020, and the cover news data searched for musicians ranked first, coupled with its super influence in the circle, the music chart deserves the first place.
Mojito
In April of this year, Xiao Zhan's "Light Spot" was quietly launched on major music platforms, and then quickly occupied the charts with its amazing sales, breaking many records: on the first day, he won the QQ Music new song peak list and popular. Index peak list, your music list, soaring peak list, and digital album best-selling list daily, weekly, annual, and total eight charts champion new songs, 19 minutes of online sales exceeded 1 million, 35 minutes sales exceeded 2 million, and finally After 93 hours and 35 minutes of going online, it reached a historical record of single sales exceeding 100 million yuan on the entire network, becoming the first digital single in the Chinese music scene to exceed 100 million yuan. The total sales of Xiao Zhan's "Light Spot" on the entire platform in 2020 will be approximately 110 million copies.
spotlight
Wu Yifan launched the latest music EP
"TESTING" in April. The total sales of the platform in 2020 are about 1.74 million copies. Although the digital sales are not eye-catching, Wu Yifan ranks the top three in cover news search with super-high topicality. In addition to being a singer, Wu Yifan, who appeared in " China New Rap " as a music director in recent years, undoubtedly led to a new domestic rap style. On the occasion of the vertical screen of "Talk Show", Li Xueqin also used his own power to bring super high popularity to Wu Yifan, which can be described as "double chef ecstasy".
Testing
ranked fourth, Junjie Lin released a new digital album "Survivor Drifter" this year, returning to warmth. As for Lin's genre, total sales on the entire platform exceed 10 million; fifth place comes from Wang Yibo ", the super popularity has sent Wugan several hot searches, with a total sales of 17.23 million copies on the entire platform; Cai Xukun’s "Lover" was "born out of the sky" during 520, and later due to "Sister Riding the Wind and Waves" and "Chasing Light" "Brother" has been "out of the circle" continuously, and has firmly occupied the TOP list of Migu's popular album sales.
Zhang Yixing’s "Lotus" contains 12 songs, and uses the national tide freely. The total annual sales on the entire platform exceeds 50 million; Chen Linong "Outstanding", Li Yuchun "Priceless Sister", Hua Chenyu "New World" this year Both achieved good sales and reputation, occupying the last three seats on the list.
Survivor
Over 620 million monthly active users of online music
Users who pay for online music listening have become accustomed toNot long ago, Communication University of China released the "2020 Chinese Musicians Report". The data pointed out that my country's music market revenue ranks 7th in the world, digital music continues to promote the music market, and online payment habits have been developed.
In the past year, China's digital music has shown the following characteristics: First, the number of registered musicians on digital music platforms has grown rapidly, and the number of musicians in NetEase Cloud Music alone has reached 200,000; the second is in digital music revenue. Under the background of overall growth, the income of musicians from digital music platforms or short video live broadcast platforms is showing an upward trend, and more than 70% of musicians can earn income from the platform; third, the average music income of musicians is still low. The cost of music creation is not directly proportional to the income. The popular copyright of the head is of great value, while the music of the waist and tail is less popular.
Obviously, according to data popularity and sales, the top rankings are still artists with super high traffic. The reporter also learned from many fans that one person can buy twenty to thirty or even hundreds of copies for his idol singer.
But whether it is traditional pop singers or emerging online musicians, digital music has become the mainstream model. Industry data shows that as of October 2020, China's online music monthly active users exceeded 620 million, 90% of musicians have settled on digital music platforms, and nearly 80% of musicians have released works on music platforms. After years of development, traditional music albums have completed the online transformation, and physical albums and records have gradually become additional collections.
Followed by the habit of paying users for online music has been developed. Over 70 million paid online music users this year. The previously unimaginable model of paying to listen to music has been generally accepted by user groups. Young users born in the 1990s and 00s are more willing to pay, and paid income has become one of the most important sources of income for online music platforms. While digital music is booming, the legal provisions related to music are gradually improving. The third amendment to the "Copyright Law of the People's Republic of China", which was just passed a few days ago, introduces a punitive damages system, which will increase the cost of infringement. At the same time as it is in line with international standards, it also grants recording producers broadcasting rights and public performance rights and other amendments. This clause will have a profound impact on the balance of interests of all rights holders in the music industry ecology and the development of the music industry. It will be in 2021. It will be officially implemented on June 1.
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