Recently, the China Journalists Association announced the selection results of the 32nd China News Awards and the 17th Yangtze River Taofen Awards and the on the China Journalists Association Network and Xinhuanet .
As a benchmark work of Chinese news works, the winning works of the Yangtze River Taofen Award and the China News Award are both examples worthy of imitation and learning. Every year, there are related contents of the China News Award and the Yangtze River Taofen Award in the New Postgraduate Entrance Examination. It mainly uses to analyze excellent works, as well as introduce the news concepts and news ideas of key figures in the awards. At the same time, the new news writing and comment writing that are required for the new generation can be found in these award-winning excellent works . Even these two awards nouns themselves are important test points for new colleges and universities
. 2021 Nanjing University 334 (non-complete)
Definition of terms: China News Award
. Shaanxi Normal University 334
Short answer questions: Analyzing excellent works with the winning works of the China News Award
. Tianjin Normal University 2020 Historical Theory
Essay Question: Zou Taofen’s newspaper management concept
. Nankai University 2020
Short answer questions: Zou Taofen’s newspaper thoughts
. Shanghai University of Finance and Economics 2018
Definition of terms: Zou Taofen
When checking the official website, Duozi found that the first judge of this year's China News Award was set up to score real names, and these new academic celebrities are also judges of this year's China News Award. Before learning excellent news works, it is recommended that you understand the research content of these scholars first.
(http://www.zgjx.cn/2022-09/23/c_1310665198.html)
Director of the Institute of Journalism and Communication, Chinese Academy of Social Sciences Tang Xujun
Tang Xujun was born in February 1959 in Wuxi City, Jiangsu Province. His ancestral home is Wendeng County, Shandong Province. is currently the director, researcher, and director of the Institute of Journalism and Communication, Chinese Academy of Social Sciences; is also the professor and member of the professor's committee of the Graduate School of the Chinese Academy of Social Sciences, the director of the Department of Journalism and Communication, doctoral supervisor, and director of the Department's Degree Assessment Committee. At the same time, he was hired as the executive editor-in-chief of the magazine "China Newspaper" of the China Newspaper Association and the consultant of the newspaper expert advisory group of the State Administration of Press and Publication. Enjoy special government allowances. 's main research areas: news business, media economy, newspaper business management.
Latest published paper:
Keywords: constructive news
➤Top analysis
Constructive news (Constructive Journalism) originated in the Western press circle and is a news idea and reporting method that is widely used in practice and research. The clear concept of constructive news was proposed by Danish reporter Haglap in a news comment written in 2008. Constructive news aims to require the news media to use positive psychological strategies, inform people of objective problems and propose specific and effective solutions, focus on the future, think and predict the possibility of social progress, and enhance the constructiveness of reports, so as to play a positive role in social construction.
What we need to note is that the concept of constructive news in is not "first" with the reporting methods it advocates. It is in line with the concepts of peace news, citizen news and countermeasures news, and is closely related. When reviewing and memorizing, you can compare and remember it.
➤Real questions at a glance
Definition of terms: constructive news (2020 Renmin University of China 824 real questions, 2020 Tsinghua University 618 real questions, 2021 Nanjing Normal University 613 real questions, 2021 East China Normal University 334 real questions, 2021 Xiamen University 334 real questions)
short answer questions: the reasons, characteristics and development trends of constructive news ( 2020 Southwest University 334 real questions)
short answer questions: the concept and characteristics of constructive news (2021 Beijing Sports University 334 real questions)
short answer questions: the characteristics of constructive news (2021 Communication University of China 440 real questions)
short answer questions: the significance of constructive news (2021 Liaoning University 440 real questions)
essay questions: the characteristics and social impact of constructive news? (2021 Hebei University 334 real questions)
➤ Test point prediction
revolves around the connotation of constructive news, namely the explanation of terms, such as characteristics, development origin, development trend, etc., as well as the specific role of constructive news, and will also combine some specific cases, or how constructive news should innovate models and play a greater role in society.
Vice Dean of the School of Journalism and Communication, University of Chinese Academy of Social Sciences Yin Le
Yin Le, doctoral supervisor (master supervisor) of the School of Journalism and Communication, University of Chinese Academy of Social Sciences. Researcher, director of the Applied Journalism Research Office, vice dean of the School of Journalism and Communication, University of the Chinese Academy of Social Sciences, director of the Global Film and Television and Cultural Soft Power Laboratory, director of the Radio, Film and Television Research Center; doctoral supervisor (master supervisor), special director of the China Radio, Television Social Organization Federation, secretary-general of the Constructive News Research Center, and academic committee member of the Beijing Foreign Cultural Communication Research Base. Visiting Scholar of Seoul University, South Korea (2004-2005), and Visiting Scholar of Pudu University, United States (2010-2011). Second-level disciplines and major journalism, research directions include: social media; audio-visual communication; constructive news; media integration; media, technology and society.
Latest published paper:
Keywords: National image
➤ Topic analysis
National image refers to the comprehensive impression and evaluation of a country gained by the public in other countries, including the judgment of its comprehensive national strength, social system, national development, international status, etc. The national image directly affects a country's status and role in the international community and is an important category of national soft power. In today's era, all countries are vigorously promoting and constantly enhancing their image to enhance their voice and influence in the international community. For our country, shaping a good national image that conforms to our country's national conditions and adapts to the characteristics of the times is of great significance to creating a good international and domestic development environment, further promoting the development of reform and , and realizing the great rejuvenation of the Chinese nation.
➤Real questions at a glance
Essay questions: Based on theoretical cases, talk about how China tells Chinese stories well in external communication and improves its communication capabilities? (2019 Jinan University 334 real questions)
essay question: How to understand "Telling Chinese stories well and conveying China's voice?" (2019 Xiamen University 440 real questions)
planning question: Focusing on the theme of the Belt and Road Initiative, write a news plan with telling Chinese stories well as clues. (2020 Zhengzhou University 334 real questions)
analysis questions: Please combine specific cases and talk about how to tell a good Chinese story.(2020 Communication University of China 334 real questions)
essay question: How to tell good Chinese stories in the new media environment, and how should mainstream media better attract young audiences? (2020 South China Normal University 334 real questions)
➤ Test point prediction
Due to the characteristics of my country's propaganda and the needs of national development, this topic will become a test question for a long time in the future. The inspection methods are mostly about how to do it and setting up a background, such as how to do it in the new media environment and the social media era.
Deputy Director of the National Communication Innovation Research Center of Communication University of China Wang Yu
Wang Yu, deputy director, professor and doctoral supervisor of the National Communication Innovation Research Center of Communication University of China. Ministry of Education New Century Outstanding Talent Support Program selected (2011), and top ten top 100 talents selected (2011). He also serves as the vice chairman of the Broadcasting Committee of the Chinese Academy of Film and Television, a decision-making consultant to the Shanxi Provincial Radio and Television Department, and an expert consultant to the Shandong Provincial Radio and Television Association. The research fields are international communication, health communication, crisis communication, and media research.
Keywords: Health communication
➤ Topic analysis
Hygienic communication is a branch of communication science. American scholar Everett MRogers proposed a definition in 1994, believing that health transmission is a behavior that transforms medical research results into public easy-to-read health knowledge, and through changes in attitudes and behaviors, to reduce the prevalence and mortality of the disease, effectively improve the quality of life and health level of a community or country. The research topics on health communication of cover a wide range of topics, including disease prevention led by AIDS prevention, as well as drug abuse prevention, doctor-patient relationship research, family planning, early cancer detection, smoking cessation, etc.
The reasons for its emergence include: (1) Social platforms reshape the media landscape, self-media has become a breeding ground (2) Complex cognition of urgently needed information (3) Commercial marketing has led to the prevalence of "pseudo-experts" and "pseudo-health". The governance paths are: (1) The government strengthens supervision and legal warnings, strengthens basic network construction (2) The media should pay attention to brand building and strengthen the training of practitioners (3) Use big data artificial intelligence and other technologies to control false information (4) Improve citizens' own health literacy and be a "filter" for health information.
➤Real questions at a glance
Definition of terms: healthy transmission. (2021 Beijing University of Posts and Telecommunications 824 real questions, 2021 Zhengzhou University 625 real questions, 2021 Zhejiang University of Technology 440 real questions, 2021 East China University of Political Science and Law 440 real questions, 2021 Central China Normal University 711 real questions, 2021 Xi'an University of Engineering 440 real questions)
essay questions: discuss the origin, connotation and current development status of healthy communication. (2021 Sichuan University 440 real questions)
short answer questions: Analyze transmission during the epidemic from the perspective of "health transmission". (2021 Hainan University 334 real questions)
essay question: Based on the relevant transmission cases of the new crown epidemic, analyze how healthy communication in the era of big data responds to public health issues? (2021 Jinan University 334 real questions)
short answer question: The role of self-efficacy in healthy communication. (2021 Xiamen University Master's Questions)
➤ Test Point Prediction
In the examination of questions involving health communication, what, why and how to do it has become a relatively old-fashioned test method. Some more cutting-edge schools basically do not take this test. What we need to pay attention to is the setting of specific backgrounds, such as healthy communication in the new media environment, healthy communication in the algorithm environment, and targeted answers. On the other hand, don't forget the elderly group that is most easily overlooked, and the questions may also be examined by the elderly group.
Vice Dean of Guangming School of Journalism and Communication, China University of Political Science and Law, Yao Zejin,
Yao Zejin, professor, doctor of law, currently serves as vice dean, director of the Department of Communication Theory and Communication Law Teaching and Research, and Director of the Communication Law Research Center of China University of Political Science and Law. The main research areas are communication law, media policies, rule of law news, and political communication. presided over and participated in the research on projects such as "Judicial Information Disclosure System and News Communication", "Judicial Justice and Public Opinion", "Public Opinion Supervision and Judicial Justice". He published papers such as "Conflict and Coordination between the U.S. Judicial and Media" and "Research on the Right to Attendance of Lawyers in Investigation and Interrogation in my country".
Latest published paper:
Keywords: News legal
This is a relatively niche test point. We might as well analyze it from the perspective of " four rights ".
➤Topic analysis
Four rights refer to:
. The public's right to know the rights organization. This concept was first proposed by Associated Press reporter Kent Cooper in 1945, which means that the public has the legal right to understand government work through the media.
. Protect citizens' privacy rights. US Judge Brandeis and Law Professor Samuel Warren proposed the concept of "privacy", believing that privacy is the right to be open to matters related to one's own interests, such as thoughts, emotions, and feelings. Privacy rights should be restricted by public interests and their consent.
William Prouser proposed four types of infringement of privacy rights: privacy violations, public disclosure, distortion of image, and abuse of portraits.
. The right to conceal the confidentiality of news sources. journalists and media have the responsibility to keep the information provider confidential.
. Right to correct and reply. news content If there is an error in , the parties have the right to request correction or defense; the media itself also has the responsibility to take the initiative to correct the defense.
➤Real questions at a glance
Definition of terms: News method Four rights concepts. (University of Science and Technology of China 2020 Professional Master 334)
Essay question: Discussing the legalization and scientificization of news dissemination. (Southwest University of Political Science and Law 2020, Master of Science and Technology 440)
➤Exam point prediction
The content of the news legal system, needs to take special attention from students from special colleges and universities such as Southwest Politics and Law, Northwest Politics and Law, and China Politics and Law. At the same time, don’t forget to sort out the history of news legal system, such as the first news regulations, newspapers, newspaper people, news events related to news regulations, etc.
Vice Dean of the School of Arts and Media of Beijing Normal University Yang Chenghu
Yang Chenghu, male, vice dean, professor and doctoral supervisor of the School of Arts and Media of Beijing Normal University, 3 Judge of the 30th China News Award and the 16th Changjiang Taofen Award.
Latest published paper:
Keywords: National image
➤Top analysis
John Fiske mentioned in the "Key Concepts: Communication and Culture Research Dictionary" that image refers to the information being transmitted to the audience's brain through a certain medium. The audience processes the received information through existing cognition, forming "image", and "output" in a certain way, and finally forming "image". The national image is a combination of a country's perception of itself and the perception of actors in the international system. It is the result of a series of information inputs and outputs, and is an information capital with a very clear structure. The image of the state is reflected in a relationship that exists in the subject-object relationship. It is the interactive relationship between the state and others as "international personality".
At present, the media has become an important platform for the construction of national image and cultural cognition. The entertainment functions of variety shows themselves can not only enrich the public's leisure life but also meet their spiritual needs. The sense of inclusion and participation of variety shows is a strong sense of breadth and sharing. The broadness and sharing nature it shows are an important way to spread culture.
" Classic Songs and Spreads " is a large-scale poetry and cultural music program launched by CCTV in 2018. It uses the method of "harmony and poetry to sing" to explore the connotation behind classic poetry and establish cultural confidence. "Classic Songs" season 2 invites American children Happy Rogers and Little Bee Rogers to sing "Sound and Rhythm Enlightenment", while American singer Christine Welch sings "Dream Butterfly·One Million Possibilities", telling their stories with China on the stage. Such singing methods will help spread Chinese traditional culture to the international community and build the image of a cultural power.
➤Real questions at a glance
Talk about your series of activities on 100th anniversary of the founding of the Party, the significance and influence of China's national image ( Xi'an University of Technology master's degree)
Nanjing University of Journalism and Communication Executive Dean Zhang Hongjun
Zhang Hongjun, born in August 1971, doctoral, postdoctoral fellow at Communication University of China. He has served as professor, doctoral supervisor and vice dean of the School of Journalism and Communication, Nanjing Normal University, and deputy director of the Personnel Department of Nanjing Normal University. is currently the executive dean and professor of the School of Journalism and Communication of Nanjing University, and the executive dean of the Zijin Media Research Institute of Nanjing University. Research areas: cultural communication; film and television art ; radio and television.
Latest published paper:
Keywords: Media fusion
➤Topic analysis
Media fusion is an active exploration made by traditional media when facing user loss and their survival status is threatened by the Internet. Its purpose is to use new technologies of new media to change the passive status and conform to the communication ecology in the Internet context. Internet As Teacher Yu Guoming said, "The Internet is definitely not just a communication medium, but an organizer and supporter of modern social life. All of this is a "wide integration" in the sense of communication science. Media integration is a technology integration in a narrow sense, but to change the backward situation of communication media, what is needed is a "wide integration" in a broad sense, that is, the integration of system, mechanism, culture, concepts and talents. It is necessary to integrate into the underlying logic of the Internet in order to achieve true media integration, not just a formal overhead.
Development status: . Integration of communication and receiver relationships: Based on the transformation of user roles, communicators and users are combined 2. Information collection and integration: practitioners complete news collection with multiple news skills 3. Organizational structure integration: mutual promotion and resource sharing between large media groups. Development dilemma:
. Institutional constraints: binary system, resources are difficult to deeply integrate 2. Thinking shackles: transmitter center, still lack user thinking 3. Profit doubts: difficulty in monetization, lack of sustainable profit model 4. Talent shortage: lack of education, and insufficient talents in all media. Future trends:
. Institutional reform: top-level design, policy financial support 2. Thinking shift: recipient-oriented, attach importance to user-centered 3. Explore profit: diversified operation, explore sustainable industrial chain 4. Cultivate talents: comprehensive development, create new integrated media talents
➤ List of real questions
talk about mainstream media media integration measures and future development suggestions (History theory of junior college masters of Renmin University of China)
Take examples to analyze media integration transformation (History theory of Renmin University of China)
Media What are the applications of fusion in news reports and what are the advantages and disadvantages (Master of Science and Technology of China)
Research paradigm of media fusion ( Tongji University mjc)
➤ Test point prediction
Media fusion This test point is also considered a veteran in the postgraduate entrance examination, but its test method has always been relatively fixed and limited, nothing more than what, why, how to do it, and then some predecessors are added, such as the media fusion of county-level media, media fusion of mainstream media, etc. If you think it is too troublesome to remember other templates, then just answer this question from the simplest 5w.
Vice Dean of the School of International Culture Communication, Zhejiang University of Media Huang Minggang
Huang Minggang is a member of the Party Secretary and Vice Dean of the School of International Culture Communication, Zhejiang University of Media ( International Education College ) review expert on the China News Award and Yangtze Taofen Award. is currently the Party Secretary and Vice President of the School of International Culture Communication, Zhejiang University of Media. He is mainly engaged in teaching and research on television media, online media and crisis communication.
Latest published paper:
Keywords: Internet celebrity reporter
➤Top analysis
has a sweet smile, Wang Bingbing has become the ratings password of CCTV News , and the most intuitive challenge facing the development of mainstream media earlier is that the audience is diverted by new media platforms. In recent years, building "Internet celebrity reporters" and "Internet celebrity hosts" are becoming the "standard" way for mainstream media to promote integrated development and compete for young audiences. Mainstream media have begun to continuously optimize the media organizational structure and operating mechanism to build an Internet celebrity team. ➤ Test point prediction From the series of events in which Wang Bingbing was praised and became popular to the "house collapse" due to the chaotic love affair on the Internet, the official media also had to start thinking about the so-called cycle and stability of Internet celebrities and the deeper news ethics issues. The most direct way to test is to ask you about your attitude towards Internet celebrities and your views on Internet celebrity reporters. , especially the latter, requires us to answer dialectically from multiple different angles. 0The professional attitude conveyed by previous hosts and reporters in front of the screen is different. The image presented by Wang Bingbing goes beyond the scope of traditional media people, just like a full-minded friend telling you interesting things around you. Wang Bingbing broke the communication barrier between central media and audiences with her real expression.
Vice Dean of the School of Journalism and Communication, Shandong University Ni Wan
Ni Wan, male, Manchu , born in April 1974, is currently a member of the Party Committee of the School of Journalism and Communication, Shandong University, vice dean, professor, and doctoral supervisor. Member of the Academic Committee of the College and Member of the Degree Committee. Members of the first and second members of the New Media Professional Committee of the All-China Journalists Association; Xinhua News Agency Outlook Think Tank’s first batch of experts. Chinese Internet Communication Society Executive Director. The Central Propaganda Department , the "Double Thousand Plan" for mutual employment of universities and news organizations in the Ministry of Education is selected. Deputy Chairman of the Teaching Guidance Committee of Shandong Province's Journalism and Communication Major. The final judges of the 30th China News Award and the 16th Changjiang Taofen Award.'s main research directions: 1. News and public opinion research; 2. Internet and new media research; 3. Image communication research.
Latest published paper:
Keywords: Data News
➤Top analysis
data news, also known as data-driven news. refers to a new type of news reporting method based on data capture, mining, statistics, analysis and visual presentation. Data news is generated in the technical context of big data. Data news is a new form of reporting that emerged with the advent of the data era, and is an inevitable result of the comprehensive penetration of data technology into the news industry. Its appearance has changed the traditional news production process to a certain extent.
At present, international media that have accumulated experience in big data news production include " Guardian ", " New York Times ", " Washington Post ", etc., but they are also in the exploration stage. By studying the big data news practices of representative media at home and abroad, four functions of big data news can be summarized, namely description, judgment, prediction, and information customization .
➤Real questions at a glance
. Explanation of terms: Data News (2017 Communication University of China, 2017/2020 Zhengzhou University, 2020 Zhejiang University , 2020 Chinese Academy of Social Sciences , 2020 Donghua University , 2020 Hunan Normal University Postgraduate entrance examination real questions)
. Short answer questions: What are the helps of big data technology for news reporting (2018 Wuhan University 440 real questions)
. Short answer questions: What is data news, connotation and characteristics (2018 Shanghai Jiaotong University 440 real questions)
. Short answer questions: Views on the production method of data news, such as content production (2018 Zhejiang University 440 real questions)
. Some people say that data seems objective and fair, but the entire process of data is valuable judgment. Let’s talk about your views based on data news (2020 Anhui University Postgraduate Entrance Examination Questions)
. Explanation of terms: Data News (2021 Beijing Normal University 334 real questions, 2021 Fudan University 334 real questions, 2021 Jiangxi University of Finance and Economics 334 real questions, 2021 Shanghai Jiaotong University 440 real questions, 2021 Xi'an Foreign Studies University 334 real questions, 2021 Shaanxi Normal University 440 real questions)
➤ Test point prediction
3's interpretation of nouns, connotation, characteristics of digital news, as well as the view of this kind of content production method from the news ethics level, etc., 's focus is to have a tenable personal attitude.
Professor of the School of Journalism and Communication, Wuhan University Ran Hua
Ran Hua, professor and doctoral supervisor of the School of Journalism and Communication, Wuhan University, professional and technical position level 3. The main research directions include media and social development, media industry regulations, and the teaching content covers communication theory, modern media cutting-edge, media industry research, etc. Vice President of the Audiovisual Communication Research Association of the Chinese Society of History of News; Member of the Secretariat of the Interdisciplinary Think Tank Consortium of the Key Humanities and Social Sciences Research Base of the Ministry of Education; Researcher of the Key Humanities and Social Sciences Research Base of the Ministry of Education Researcher of the Media Development Research Center of Wuhan University; Member of the Academic Committee of the Northwest Ethnic Cultural Communication Center; Researcher of the Center for Ethnic Region Communication and Social Development of the School of Journalism and Communication of Ningxia University.
Latest published paper:
Keywords: Personalized Service (Algorithm Recommendation)
➤ Topic Analysis
News Personalized Service (personalized Service), and some researchers also call it "customized News" (Tailor-made news) refers to news organizations and information platforms providing users with personalized news and information subscription services; and analyze users' browsing, collecting, forwarding, and commenting on news and information through data mining and machine learning. also combines users' geographical location information, reading time and usage habits, subscribed columns and interests, and social media data associated with users to achieve accurate information push.
(1) From a definition, . personalized service is a targeted service method. It is implemented according to the user's settings, and resources are collected, sorted and classified according to various channels, providing and recommending relevant information to users to meet user needs.
(2) Overall, . personalized services break the traditional passive service model. It can make full use of various resource advantages and actively carry out all-round services to meet users' personalized needs.
➤Real questions at a glance
Essay question: Taking algorithm recommendation and algorithm disputes as the theme, paper design (2021 Nanjing Normal University 334 real questions)
Essay question: Whether personalized algorithms will bring " Tell your opinion on the information cocoon " issue (2021 Beijing Foreign Studies University 334 real questions)
analysis question: algorithm recommendation will definitely cause public opinion polarization (2021 Wuhan University 334 real questions)
analysis question: Today's headlines and Tencent portal website comparison problem, the shortcomings of the news distribution model recommended by algorithm Where to find the question (2021 Shaanxi Normal University 440 real questions)
terms explanation questions: Algorithm News (2022 Jinan University 334 real questions)
short answer questions: Briefly describe the impact of short video platform algorithm recommendation on social values (2022 Xi'an Jiaotong University 334 real questions)
➤ Test point prediction
, such as media technology-related question types, naturally cannot escape the form of what, why, and how to do it. Looking at other question types related to media technology, it seems that they all involve the judgment of values and personal attitudes and opinions. , especially from the perspective of media ethics, needs to be paid special attention to this point after the basic concept has been repeatedly examined many times.
Executive Director of the County-level Integrated Media Construction Research Center of Hunan Normal University Fang Ti
Fang Ti, associate professor at Hunan Normal University, doctoral student, visiting scholar at Tsinghua University; executive director of the County-level Integrated Media Construction Research Center; master tutor of journalism (new media direction), master tutor of journalism and communication major. The State Administration of Radio, Film and Television "National Young Innovative Talents in Radio, Television and Network Audiovisual Industry" was selected, and won the top ten academic papers award in the national applied news communication research, the second prize in the Hunan Normal University Young Teachers Classroom Competition, and the second prize in the Hunan Higher Education Society's Outstanding Papers. The main research directions are media integration and county-level media integration, new media and online public opinion.
Latest published paper:
Keywords: Marxist view of news
➤Topic analysis
Marxist view of news refers to Marxist general view of news phenomena and news dissemination activities.Firmly establishing the Marxist view of news, we must grasp the following aspects: ① Adhere to the party principle of news propaganda work , which is the basic principle of Marxist view of news; ② We must insist on putting the correct public opinion orientation first, which is the most important responsibility of news propaganda; We must insist on serving the people and serving the people. The policy of serving socialist and serving the overall work of the whole party and the whole country is , which is the basic policy of the socialist news;
④ We must adhere to the principle of authenticity of news , which is the basic principle that news transformation must follow, and the concrete embodiment of the Party’s practical ideological line in journalism;
⑤ We must adhere to politicians’ newspapers , which is an important guarantee for the Party to realize the Party’s leadership in journalism.
➤Real questions at a glance
Essay questions: Talk about your understanding of Marxist view of news (2020 East China Normal University postgraduate entrance examination questions, 2019 Peking University 334 real questions)
Short answer questions: In the Internet context, mainstream media How to adhere to the Marxist view of news (2020 Communication University of China 814 real questions)
Explanation of terms: Marxist view of news (2022 Wuhan University of Technology 334 real questions)
essay question: The educational significance of Marxist view of news to the media during the Internet period (2021 East China University of Political Science and Law 334 real questions)
Short answer question: Analyzing the journalism professionalism of China's current Marxist view of news (2022 Ocean University of China 334 real questions)
Short answer question: Briefly describe Marx and Engels' newspaper theory (2022 master's degree questions)
➤ Test point prediction
The investigation of Marxist view of news is also a top priority for many years. It not only involves the basic meaning of Marxist view of news, but also starts to set backgrounds, such as the Marxist view of news in the new media environment, or how the Chinese press adheres to the Marxist view of news today, , but at the same time, don’t forget that this itself is the content of China-New History, and the history of Marxist view of news also needs to be recited.
Professor of the School of Journalism and Communication, Guangxi University Yiwen
Yiwen, professor of the School of Journalism and Communication, Guangxi University, judge of the 30th China News Award and the 16th Changjiang Taofen Award.
Latest published paper:
Keywords: Belt and Road
➤Topic analysis
Chinese media reports on the construction of the "Belt and Road" are more comprehensive, and the angles are diverse, is more prominent in reporting on national leaders' activities . At present, there are various measures on the construction of the "Belt and Road", including holding an international summit forum, establishing an international new media alliance and the China Silk Road Economic Belt Press Alliance.
is different from Chinese media communication news. Foreign media reports on the construction of my country's "Belt and Road" are more comprehensive, with diverse attention angles, and mainly observation, commentary, and analytical articles when reporting, and the content is highly readable. Overseas media have mostly reported on the construction of the "Belt and Road" in my country, and have more cultural and social observations, which is related to the dividends of Western countries towards the "Belt and Road" and their awareness of international competition.
➤Real questions at a glance
Briefly describe the concept of China's external communication and telling Chinese stories well (Chongqing University 334)
Foreign media reports on Yunnan elephants and analyze how to tell Chinese stories well in foreign communication practice.(East China Normal University Master 334)
The tasks and requirements of my country's external communication (Lanzhou University 639)
➤ Test point prediction
One Belt and Road Initiative, external communication, national image, etc. On the one hand, we should pay attention to the prepositions such as new media environment, mainstream media, and social media added in the questions, and more importantly, accumulate enough novel cases to stand out in the exam.