Every mobile phone brand that can reach the present has a group of loyal fans. For example, apple has fruit powder, Huawei has pollen, and millet has rice noodles. Recently, there is a popular argument: people who know how to buy Huawei Apple, half know how to buy Xiaomi, and don't know how to buy OV.
Many people may disagree with this statement, but after a little analysis, it is not difficult to understand.
The price of Apple and Huawei is high. People who are not "players" will not spend a lot of money on mobile phones that they don’t understand.
Apple and Huawei are taking the high-end route. For users who are in contact with the digital circle, there is a high probability that they will not spend such a high price to buy a mobile phone. Although Huawei and Apple do a good job of a signal, a chip and a system, but for users who do not use mobile phones very well, they can't realize the difference in the process of using them.
Xiaomi is known as the king of cost-effectiveness, and most people with insufficient budget choose it. Will consider Xiaomi mobile phones. However, Xiaomi mobile phones can attract a large number of new users, but they cannot retain old users. The reason is that the system is lagging behind friends, and more and more users are stuck with MIUI, which affects the user experience. In the end, these users are lost to other mobile phone brands.
OV was mainly offline in the early years, but now the course has changed
In the early years, the OV brand was OPPO and VIVO under the main line, covering second and third-tier cities.Most of the targeted users are female users, and the price is indeed not high. But in terms of price/performance ratio, OV is still inferior to Xiaomi. However, OV has greatly changed people's stereotypes in recent years. It no longer spends money on knowledge to ask celebrities to endorse, but instead focuses on products. Compared with the OPPO Find X3 Pro launched by OPPO this year, and the vivo X70 Pro+ launched by vivo, it can be said to be a good story in the industry. Both in terms of appearance and configuration, these two phones are top. But judging from the overall level of the mobile phone industry, OV still has a lot of room for improvement.
Finally, let’s talk about
Now I look back at the phrase "I know pedestrians to buy Huawei Apples, half know how to buy Xiaomi, but don’t know how to buy OV". I think everyone should have their own The understanding and answer.
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