Among the main buyers in the automobile market, female users account for an increasing proportion. Meeting the needs of women and giving them a light and comfortable driving experience has become the direction of more and more car companies. Euler, a brand that is positioned as "

Among the main buyers in the automobile market, female users account for an increasing proportion. Meeting the needs of women and giving them a light and comfortable driving experience has become the direction of more and more car companies. The brand and Euler , which are positioned as "more loving for women", always focus on good-looking, easy-to-drive, easy-to-use and other aspects to create exclusive cars that are more suitable for women. The Ballet Cat, which was launched on July 12, is known as the car that women love most in the world. It is a masterpiece for Euler to fulfill its brand concept.

Outstanding appearance and outstanding temperament

Girls all want a car with outstanding appearance, but what does it mean to have outstanding appearance? Blindly catering to current hot topics and marketing gimmicks cannot truly reflect the spiritual connotation of women. The Euler Ballet Cat draws on the beauty of the five colors of Chinese porcelain from the Song porcelain culture, and launches four single-color car bodies such as fixed white, azure, rice glaze, and Junxia, ​​as well as two contrasting colors of morning and evening blue and white, and golden wind and jade dew. Color body. Deduces Chinese traditional culture elements. It exudes elegance and tranquility, complements the rounded car shape, shows the elegant temperament of women, and uses pure, clear, light and tranquil colors to show a calm and peaceful posture. Let the beautiful colors that have been romantic for a thousand years shine with new light and better set off the beautiful and charming appearance of women.

Similarly, Ballet Cat adopts the design concept of "elegant restoration aesthetics", finding inspiration in form and artistic conception in Eastern and Western aesthetics, and integrating the mellow and dignified beauty of Tang Dynasty with the agile beauty of Western ballet , the streamlined tail adopts a streamlined wide body shape with rounded curves, like the skirt of a ballet dancer, light, agile and full of rhythm.

builds a mobile powder room to be refined and travels with you.

It is the nature of girls to love beauty. Every girl wants to stay refined at all times, or to take beautiful photos, or to work and live in a better state. To this end, a mobile dressing room has been built on the Ora Ballet Cat. When the driver's sun visor is opened, there is an oversized flat makeup mirror with LED lamp beads as a surrounding light source. It is specially adjusted according to the skin type and preferences of Oriental women. The position is strong and weak, restoring the true sense of light, making it easy to touch up makeup at any time. At the same time, the armrest box in the center console of Ora Ballet Cat is equipped with an elbow pillow makeup box that can be opened with one button. Commonly used cosmetics can be placed in separate areas and are very convenient to access.

Even a small cosmetic mirror contains a lot of sincerity of the Euler team. The design team tried a variety of different proportions and sizes, different lenses such as convex and flat lenses, as well as combination solutions of various light sources such as LED lamp beads and lamp strips. After testing in multiple scenarios, they finally selected "large size + plane mirror + cold white light + The makeup mirror with the combination of "LED surrounding lamp beads" is more suitable for the interior environment of the car.

Protection has been upgraded to have both good looks and functionality.

Women are more attentive and pay more attention while driving. It is easy for them to feel anxious when encountering complex road conditions and bad weather. Ora Ballet Cat understands this pain point, and the guardian mode announced at the 7.12 press conference specifically solves this problem. When encountering an emergency that is difficult to solve, you only need to press the guardian mode button on the right side of the main driver. When the network is open, you can receive notification text messages from the emergency contacts preset in the Euler APP installed on your phone. , relatives and friends can check the location of the vehicle and understand the situation inside the vehicle from the SMS link, and quickly provide help to the driver.

In order to make driving easier and more comfortable for women, Ora Ballet Cat is equipped with intelligent driving assistance technology, adaptive cruise + intelligent cruise assistance + traffic jam assistance + intelligent cornering (ACC+ICA+TJA+ATC), etc., which can handle a variety of Traffic conditions provide a worry-free driving experience. What's even more exciting is that in order to give back to the majority of users, Ora Ballet Cat has also thoughtfully prepared four gifts of love: "Love Gift", "Love Gift", "Pamper Gift" and "Preference Gift" to let female users feel Full of love.

In the fiercely competitive new energy vehicle track, whoever can better solve users' pain points and be closer to users' real car needs will be better.Ora Ballet Cat protects their daughters for their parents, and their wives and children for their husbands. It is also a gift for women to please themselves, and I believe it will become their darling.