Some time ago, Lei Jun swears to speak out that he will invest 100 billion in cash to enter the field of smart electric vehicles. What's wrong? Is there any huge prospect in this field that cannot be described? Any company that cannot be beaten by eight poles wants to get involved? Don’t remember the lessons from others back then? Or is it that if has sufficient cash flow, , you will be straight and you will have confidence in doing things? Isn’t it just electric cars? What magic can it have to attract countless company bosses from different industries to compete for the competition. Unfortunately, LeTV Jia Yueting was suffocated for the dream of making cars. Evergrande Xu Jiayin was tempted by car manufacturing and borrowed 2 trillion yuan. A batch of new electric car forces have been rushing into this field one after another and cannot extricate themselves. All of them are gone. There are new and romantic figures in car manufacturing, and they still look at Xiaomi Lei Jun?
In fact, when it comes to electric cars, if they go back ten years ago, it would definitely be a new concept and worth exploring, but no one was optimistic at that time, so Musk was determined to develop this field alone. Even if his Tesla electric vehicle company's cash flow was about to break, he would have to sell all his property. The company has been wandering back and forth countless times on the verge of bankruptcy, and finally succeeded in coming back to life. New energy electric vehicles have been built. All functions are better than traditional cars and their appearance is even more fashionable. They have attracted the attention of a large number of environmental protection enthusiasts around the world. Everyone has ordered them enthusiastically. Since then, Tesla has gained a firm foothold in the field of new energy vehicle and has slapped traditional car manufacturers in the face. Now, the company Tesla has been operating smoothly for many years, and has also opened new factories in mainland China to mass-produce new models of electric vehicles. These cars have continuously entered the global consumer car market, bringing rich returns to Tesla, and also driving Tesla's stock price to rise steadily, which has also helped Musk successfully as the world's richest man. It may be out of jealousy, or out of the lack of more advanced innovative industries, new and old car-making forces are all squeezing into this field. Traditional car manufacturers give up gasoline cars and transform into the electric vehicle field. This is definitely a great thing for humans and the earth's environment. Some innovative companies interested in new energy vehicles have also entered this field, and I also agree with it. After all, it may bring more innovative technologies to this industry. But you, Xiaomi, a company specializing in making mobile phones, also build electric cars. What's the point? Don’t you know that you have a specialty in your profession and cannot use it too much, and that your own mobile phone products cannot be the best in the industry, so you can enter other fields that you are not good at, and aren’t afraid of hindering your own inherent industries? It doesn’t mean that we must stick to the shortcomings and not be enterprising. What we mean is whether we can make some new tricks. Innovate in areas that others have never thought about or have not done before, and build cars. This feels like when everyone was building mobile phones back then. As a result, few companies have successfully survived, which has also caused a lot of waste of funds and manpower in society. After more than ten years, in the Internet field, everyone is doing group buying, which has caused a famous situation of the Thousand Groups War. Now, Meituan A group buying company is still alive, and the others are gone. Nowadays, everyone is building new energy electric vehicles. How good can the situation be, it will definitely cause a lot of homogeneous competition. By then, no matter which company will live a better life. Moreover, the field of car manufacturing is an extremely expensive industry. New technology research and development requires funds, and mass production is even more necessary in the later stage. Jia Yueting personally dragged LeTV into the bottomless abyss in order to build cars, and fled to the United States to continue his dream of making cars. But many years have passed. Even though his Faraday Future successfully tested the FF91 model, but lacking mass production funds, he still cannot successfully invest the new car he has been working hard to build on the market. No matter how new the electric car is, it has been dragged into an old model.
As for Brother Xu Jiayin, he may have been influenced by "Jabus" and has invested a lot of money in the field of new energy vehicles in a weird way. However, diversified operations will inevitably cause many of its businesses to absorb enough funds to develop. How can we improve the industry competitiveness of the business? Once any business does not develop smoothly and the funds cannot flow back, we must use the funds from other businesses to replenish their blood, which will lead to the loss of vitality for each business, which will bring many crises to the entire group.
In fact, it is not just Lei Jun who wants to build electric cars. Baidu Li Yanhong
Huawei Ren Zhengfei
, they all want to try to enter this field and show their strengths. They also believe that smart electric cars are the next mobile terminal and must be laid out early. But I think their vision is not long-term enough. While they are still planning electric vehicles, Musk has extended his innovative sense of touch to a further future. His Starlink plan, brain-computer interface , satellite launch, etc., will not shock Chinese entrepreneurs, which will cause an irreversible dimensionality reduction blow to existing opponents in the future.
So I suggest that Lei Jun might as well develop other new industries, such as industrial software in the information field, or develop his own mobile phone chip , build his own operating system, or other unexpected new things. There is no need to build a car.
