With the exposure of regulatory documents, the current CEO of Twitter is Elon Musk himself. How to lead this world-class social software with 1.3 billion registered users and over 100 million daily active users, Chinese domestic APP may have given Musk a lot of inspiration.
In May this year, Musk praised WeChat for "can do anything" at a public event, and said that except China, there are no apps similar to WeChat in other parts of the world.
In view of this, the media widely believe that Musk will build Twitter into another overseas version of WeChat to realize his idea that one APP can solve all problems.
In addition to WeChat, another Chinese APP that was topped by Musk is TikTok, which is called TikTok overseas.
In June this year, Musk said at an online Twitter meeting that he called on Twitter employees to learn from WeChat and TikTok.
Just after Musk took over Twitter in the past two days, according to online revelations, Musk deliberately looked through the code of the short video application Vine, which has been shut down by Twitter.
It is rumored that under Musk's instruction, Vine, the ancestral application in the short video field, will hopefully be restarted within the year.
Vine was born in 2012 and became popular in the market with 6-second short videos. It was acquired by Twitter soon after.
Many short video applications such as Douyin that are familiar to everyone now can be regarded as Vine's disciples. It can be said that without Vine's inspiration, there would be no short video industry that flourished so much later.
But vine could not escape the entrepreneurial curse of "pioneer becomes a martyr". In the first half of 2016, Vine suffered from user churn and executive resignation. In addition, Vine's business was not profitable at all, so in the second half of 2016, Twitter announced the closure of Vine.
But no one expected that Musk would actually turn his attention to this abandoned Vine. If Vine is resurrected, it will undoubtedly be a bombshell and is very likely to change the current competitive landscape of the short video industry. With Musk's appeal, Vine should not lack seed users.
But more importantly, the core technology of the short video platform is artificial intelligence algorithm, and Tesla is a company that is famous for its AI strength, especially the AI processing capabilities of visual information, and Tesla is the first echelon in the world.
Because of this, Tesla's artificial intelligence algorithm may help Vine create new functional selling points and user experiences, and create new business value.
