Recently, Canalys, a world-renowned data survey agency, gave a list of global mobile phone manufacturers' shipment share in the third quarter of this year. The list shows that Samsung is the world's largest mobile phone brand with a market share of up to 22%. The second largest mobile phone manufacturer in the world is Apple , with a market share of 18%. The domestic mobile phone brand Xiaomi ranked third with a market share of 14%!
Samsung has been the world's largest mobile phone brand in the past few years. With its advantages in the industrial chain, Samsung mobile phone has a strong product competitiveness; in the past decade, Samsung has also been the only brand that can compete with Apple in the high-end mobile phone market, but the competitiveness of Galaxy S series products has declined a lot in recent years.
Samsung's sales are mid- and low-end machines such as Galaxy A series and Galaxy M series. Since the mid- and low-end machines of domestic mobile phone brands are very "cost-performance ratio", these product series of Samsung also face huge challenges; in India, Xiaomi defeated Samsung with its extremely "cost-performance ratio" Redmi Digital Series and Redmi Note series, becoming the largest mobile phone brand in India.
Apple After the launch of the iPhone 13 released by Apple last year, it has always been the best-selling smartphone in the industry. This machine has also been the "Thirteen Scent" by netizens; compared with iPhone 12, the storage of this machine has been upgraded to 128GB, and it also uses the relatively power-saving Apple A15 chip. The comprehensive strength of the machine is very strong in the standard version. After the release of
11 iPhone14, iPhone13 seems to be more popular - iPhone14 is also equipped with Apple A15 chip, with a starting price of 5,999 yuan. After the price reduction of iPhone13, the "cost-performance ratio" of the product has been greatly improved; even iPhone14 cannot stop the success of iPhone13, and iPhone is still one of the best-selling machines at present.
Xiaomi is the fastest growing domestic mobile phone brand. It has become one of the world's largest mobile phone manufacturers in just ten years; Xiaomi Technology 's digital flagship mobile phone series launched in recent years has also achieved good results, among which Xiaomi 12S Ultra is the most powerful smartphone under the brand's photography, using Sony IMX989 main camera lens.
Founder of Xiaomi Technology Lei Jun once said that Xiaomi will become the world's largest mobile phone brand in three years. At present, Xiaomi only has two rivals: Samsung and Apple; Xiaomi's mid- and low-end mobile phones are very popular, but high-end mobile phones are still in the development stage and it is difficult to compete with the iPhone at this stage, but their overall strength is no longer inferior to Samsung's high-end flagships.
