Lei Jun said that benchmarking against the iPhone is not a slogan within Xiaomi. Xiaomi has won in most scenarios. "There are still some scenarios where we have indeed lost, but I feel that compared with the iPhone, it is definitely a match."

2024/05/2711:19:32 technology 1817

Tech Planet reported on July 5 that Xiaomi recently held a new product launch conference, and released the annual flagship Xiaomi 12S series. According to reports, the Xiaomi Mi 12S series is jointly designed with and Leica , equipped with Snapdragon 8+ (TSMC 4nm process) and Sony IMX 707 sensor. The rear uses a three-camera design with a 50-megapixel main camera. Price: Xiaomi 12S 8+128GB starts at 3,999 yuan. The 12S Pro starts at 4,699 yuan for 8+128GB, and the imaging flagship 12S Ultra starts at 5,999 yuan.

It is worth mentioning that at the press conference, when the problem of mobile phone heating was mentioned, Lei Jun conducted an actual measurement comparison between Xiaomi 12S Ultra and iphone 13 ProMax, and concluded that "on the issue of heating (control), Xiaomi will never inferior". Lei Jun said that benchmarking against the iPhone is not a slogan within Xiaomi. Xiaomi has won in most scenarios. "There are still some scenarios where we have indeed lost, but I feel that compared to the iPhone, it is definitely a match."

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