is still there today, but it may not be here tomorrow.
In the past few years, capital flooded into unmanned convenience stores. 果小美 was established in 2017, when unmanned retail was the craziest. 2017 can be said to be the first year of the development of shared self-service.
That year, Guo Xiaomei was established in June and completed more than 300 million yuan in Series C financing in November, with a cumulative financing amount of more than 500 million yuan. Hundreds of outlets were deployed with Chengdu and Hangzhou as the main bases, but the good times did not last long. In May 2018, a new round of financing was blocked, and Guo Xiaomei laid off employees. Businesses in Beijing, Shanghai, Shenzhen, Hangzhou and other cities have already begun. Suspended, warehouses in Suzhou, Xuzhou, Shaoxing and other places have been emptied, and almost all employees in Shenzhen, Shanghai, Hangzhou and other places have been disbanded.
This huge unmanned shelf has gone through less than a year. Today's unmanned shelf competition is not as strong as before. You can still see and convenience bee in Hangzhou. exist.
After the unmanned shelves, various unmanned self-service vending machines have appeared, including automatic rice milling machines, automatic laundry detergent machines, automatic sex toys machines, etc. There are many tricks, but without exception, they have not been able to splash again. , Died at the starting point.
The unmanned self-service vending machines in the community changed batch after batch. On the other hand, the unmanned self-service industry has aroused excitement in the industry from the beginning of its crazy layout across the country and the expansion of millions of points.
But in fact, they haven't figured out what kind of demand is behind each order.
Looking at the unmanned self-service vending machines that still exist today, you can find that you only consider crazy financing to plant these saplings without considering whether these saplings are suitable for this living environment. This is the most important factor in the failure of many unmanned self-service vending machines. .
Why did the self-service beverage machine succeed? Why is the shared power bank successful? Why is today's eco-bag taking machine successful?
because of demand.
Can people not eat or drink water? No, water may be the most popular drink when going out.
In the Internet era, people are used to relying on mobile phones, swiping mobile phones on the bus, swiping mobile phones on the subway, and swiping mobile phones for payment. All aspects of life are inseparable from mobile phones, so mobile phones must not run out of power.
You need eco-friendly bags for grocery shopping, eco-friendly bags for fruit, eco-friendly bags for garbage, eco-friendly bags for medicine, and eco-friendly bags for too many things to hold. There is really nothing more convenient than an eco-friendly bag. Things out.
In the future, in front of unmanned self-service vending machines, in addition to technology, there are more real needs. Demand is the first step, and flow is the second step. Only when there is demand, there is flow.
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