Abstract: Today's physical stores are declining and their business is bleak, so many stores urgently need a brand new marketing and business idea to open up sales for their stores.
The editor believes that many merchants have this problem at present, that is, the store has no customer flow and the sales volume cannot be increased. Everyone’s ideas are consistent, that is, to do an event to bring popularity to the store. It is easy to do an event, but it is difficult to do an event, how to promote and increase customer flow, an event will generate new expenses, but whether the effect is not necessarily ideal. Therefore, how to attract customer flow and how to improve sales performance has become the top priority for many merchants.
Shop marketing
But if someone tells you that you can achieve a turnover of tens of thousands or even hundreds of thousands in just over ten days without investing too much, would you be curious about how such good results were achieved? I am also very curious about how this result was made. After my unremitting exploration, I found that these merchants have moved from offline to online mini-program mall operation.
First of all, what does the store need most?
is the traffic. Then how do you get the passenger flow? If we rely solely on traditional propaganda, it is still the same old path. We can learn from some Duoduo to let users learn to fission on their own. For example, if chicken feet are 40 yuan per kilogram, you can buy a group purchase at a low price by inviting 10 people to the mini program mall, and only one person can buy it each time you start a group. Those who don’t buy it will refund the same way.
You will feel like you are doing useless work at this point, but the core of the event is here. Merchants only need a piece of chicken feet to allow customers to invite more friends to participate, and high-quality improvement of customer flow for the store.
Mini Program Mall Development
Next, how to stabilize this part of the new passenger flow?
We know that the invited person has not snatched chicken feet, so we change our strategy for these people, which is to reduce you by one yuan for every time you invite someone to enter the mall, and invite 10 people to 40 yuan for chicken feet and 10 yuan for free shipping to your home. To put it simply, use traffic to roll traffic to achieve expanded fission to lay the foundation for customer flow to the store.
Finally, increase customer stickiness and retain customers
Shandong Netyi Network
Do you think it is difficult to achieve a turnover of tens of thousands or even hundreds of thousands in more than ten days?