html reported on the 117th that Guangzhou added 275+8486 new cases, among which the key area , Haizhu District is still growing at a high level and no turning point has been seen yet.
is located in the Zhongda Textile Business District in Kanglu area. As the core source of the clothing industry chain can restore normality, it always touches the hearts of clothing practitioners. How to clean up the winter clothing inventory just made by ? How to prepare spring and summer clothing for 23 years? series of troubles prevent people from "lying flat".
General environmental reasons, clothing wholesale in various places is not as good as in previous years. I originally thought that the profit of , which is slightly higher in winter clothes, , will sprint to fight again next year, and the sudden prevention and control caught everyone off guard again.
What to do next? The first mentality is very important . It is difficult for us to change what has happened, so we will reduce complaints and think about how to ship it.
Golden Nine has not seen, Silver Oct has lost about
. How to deal with the winter clothes that have been made?
. How to prepare for next spring and summer?
. Local OEM factory is shut down, how can we find a way out?
With these three questions, we will analyze together how to break the current dilemma.
1. How to deal with winter clothes?
Currently, the temperature of in the southern region is generally high, and the demand for down and sweaters and other cold-resistant clothes is eased, so we should focus more on Northern market ;
Calm down to analyze the styles and sizes that customers asked about before, check the number of warehouses, find similar styles and styles, and increase market judgment and do less useless work;
High and low price display, appropriately expand the price difference . Put some basic styles next to the main style to set off the "green grass effect" of .
After comparison, the strong buyers will choose the style that suits them. It doesn’t matter if they choose the one with a low price. The most important thing at the moment is that ensures that the goods are cleared without losing money, rather than making a lot of money . This is also applicable when it comes to online display.
combination with wholesale . One is like the online mixed batch mode, with multiple styles mixed batches together; the other is to give two styles a combination discount together. This kind of gameplay is generally common in the retail industry, but it is also worth a try in the wholesale industry during extraordinary times.
2. How to prepare for the spring and summer of 23?
is the competition in the clothing industry. The stock market is so big. If you don’t do it, someone will take over the cake you have.
In the current uncertainty of the general environment, selective ordering tests the vision and experience of clothing people, and clarify the basic styles that have been shipped more in previous years.
basic model has a simple structure, a wide range of applicable scenarios, and a high fault tolerance rate of . The focus next year can be on this. Make innovative styles in small quantities, and wait for market feedback to add orders to the factory later.
3. Local factories are shut down, what is the way out for wholesale?
After several "baptisms", it further proves that cannot put all eggs in the same cage . Take Guangzhou's clothing industry chain as an example. The upstream cloth market has stagnated, processing plants have been shut down and out of stock has become a major problem in the wholesale industry.
has a certain scale of first-hand wholesale merchants, and the supply source has never been limited to two or three factories. On the periphery of Guangzhou's clothing industry chain, Shenzhen, Dongguan , Huizhou and so on. There are many clothing "satellite factory" available as supplies and support at any time.
As the leader in the fabric market, it is still unknown when Zhongda Textile will return to normal. Dongguan Fumin, Zhejiang Keqiao, Jiangsu Changshu are all substitute choices. Although there is a certain fluctuation in transportation and other costs, it is better than no order demand.
"Online watches the excitement, insiders watch the tricks", it seems like a simple wholesale link, and it has measurements and thinking in all aspects.
But even experienced clothing people are very comprehensive, so quantifying these experiences and feelings into data and analyzing will save a lot of effort and misjudgment risks, and look forward to the spring coming next year.
