Seeing the road without walking is to see, see the sky, see the earth, see people, see yourself, have a discerning taste, and have a degree of intimacy. Heaven has a way, but there is no permanent way; things that follow the way are not ordinary. If impermanence is understood, if it is understood, then things in the world will become clear; if things in the world are clear, then things in the world will be cured, and a better state will be gradually achieved.
A strong culture creates the strong, and a weak culture creates the weak. This is the law and does not depend on human will. A strong culture is a culture that follows the laws of things, and a weak culture is a culture that relies on the moral expectations of the strong to obtain exceptions, and is also a culture that expects a savior. Strong culture is called a secret book in martial arts and is owned by a few people. This requires understanding and systematic training; while weak culture has become a popular variety because it is easy to learn and use. accustomed to.
The connotation of business civilization is a strong culture. The law of business is survival of the fittest, because no matter what you do, the market is not an infinite cake. Therefore, you must make yourself excellent and outstanding in order to excel. relies on strength to do business and fights for chips. The strong will win and continue to survive and develop; the weak will lose and be eliminated or start all over again. When two strong men compete, if you take one more breath than the other, you will be the winner. The winner takes all, the winner is the king and the loser is the bandit.
To start a business, there is no problem in working alone. At the same time, you must be good at taking shortcuts. There are two ways for people to rise quickly: one is to learn skills from experts, and the other is to rely on nobles for promotion; experts will help you skip a grade, and nobles will give you opportunities. The real core is unique, it only appears in places invisible to ordinary people. Knowing someone means opening a window for yourself. You can see different things and hear different voices, which will instantly enlighten you and even give you help and resources. Follow the Zen business path to continue your cultivation and start your own journey of wealth and wisdom.
Mingdao · To see the sky is to follow the trend!
Learning anything tangible is to guide out the intangible. The purpose of learning the tangible method is to realize the invisible Tao, the emergence of all things that have been achieved together. The Tao is a beacon that guides the way, a guide to action, and the core key to doing business. If you go along the way, God will help you; if you go against the way, God will punish you. The Tao is in heaven and in the earth, and humans follow the earth, the earth follows the sky, heaven follows the Tao, and the Tao follows nature. What is natural is natural. This is the trend, which hides the laws of change and development of things.
To understand the way is to see the sky, and when you get the sky, you can take advantage of it. The trend of the powerful is the direction and the force. The trend of power is trend, power, profit and money. trend is a powerful force, showing an irresistible influence to the outside world. Business operations may seem like they have to face complicated and unpredictable aspects, but in fact, their core purpose is to manage a trend and use the power of this trend to attract and influence people's concepts, habits, and behaviors. The most powerful trend is to follow the sky and respond to people.
If you don’t know the situation, it’s difficult to do it. The trend of the trend is also the force, the trend is to go, and the force is to benefit the survival. The potential comes from the posture, the posture is gathered by the form, the form is formed by the body, and the body is established by the body. When the body is upright, the body is formed, when the body is formed, the form is gathered, when the form is gathered, the posture comes out, when the posture comes out, the potential exists, and when the potential exists, the force exists. Wherever the force goes, it will be destroyed. If it is suitable, it will be alive, if it is not, it will be in danger; if it is gained, it will be strong, if it is lost, it will be weak. If you know its heart, measure its emotions, and observe its subtleties, you will see its potential. Depending on the time and situation, everyone will find peace. Follow the trend, and the world will be settled without any effort.
The core value of business is to make our lives better through value exchange. The reason why business can be sustainable is that people’s desire to pursue the meaning of life is always there and continues to escalate. It is precisely because business can do this that many great companies, projects, products, services, etc. have been born in society and the market. Whether they are entrepreneurs or small business owners, the most critical reason why they can serve our daily lives lies in their insight and grasp of the trend of a better life.
Business is largely about predicting the future. The world of is chaotic and difficult to predict accurately. But when we extend the time bandwidth long enough, many things will become relatively clear.If the short-term bandwidth is not enough to make correct judgments, if we consider them in a long enough time dimension, it will be easier to filter out some wrong decisions and judgments. personal density is directly proportional to time bandwidth, and the trend is greater than the present. We must learn to look at the present from the future.
Seeking the Dharma · Insight is to seize the opportunity!
We need to look at the macro trends, and we need to look at the micro environment even more. The macro of allows us to know the direction of our efforts, and the micro allows us to make a difference. because only the micro can bring us entrepreneurial opportunities and development possibilities. Seeking the Dharma is the view, and the view is the grasp of the current opportunity. Only by taking advantage of the situation can we adapt to local conditions, and only by adapting to local conditions can we seize the opportunity. Dharma is the specific application and practice of Tao. The law must be based on the Tao, which is the correct law.
Only Dharma rectification can bring us the correct results. The law must be grounded and down-to-earth to be a good law. If you know you can do something and do it, if you know you can't do it but don't do it, this is the geographical advantage. The law is like a clear map pointing to the goal, containing inner laws and logic. Only by grasping the unchanging Tao can you generate all kinds of Dharma to keep up with the changing trends at any time. This is: the wisdom of Zen that can lead to the emergence of all things in one step.
Looking at the core of business from a micro perspective, you need to find your target customers and achieve value exchange with your target customers. Value exchange is actually a process of discovering value, creating value, shaping value, delivering value, and realizing value. People are born with needs, and they have needs because of needs. People's needs bring business opportunities, and the biggest core of management is the insight and solution to needs. The value of comes from demand and from your discovery and grasp of business opportunities.
business opportunities are to find loopholes in the existing ecological environment. Where there are loopholes, there are contradictions. Where there are contradictions, there are problems. Where there are problems, there is demand. Where there is demand, there are opportunities. requirements have two directions: pain and happiness. Whoever can resolve pain at low cost, or bring happiness with high value, will be able to meet needs; whoever can meet needs, will be supported and loved, whoever can win people's hearts and gain wealth.
Many times we like to create cages through addition rather than solving the real pain points of users. In fact, as long as you grasp one point, everything else will follow. Just hold the cow by the nose. Don't try your best to hold the cow. The method of applying layer upon layer of window paper is not advisable. Addition is easy, subtraction is difficult. must be able to save worry, time, effort and money, and it is the great wisdom of business to fully understand the key points in a learned way.
Youshu · To see people is to gain insight into human nature!
Techniques are specific strategies and techniques for action. Everything depends on people, and people are the most critical core. Only when people work together can things work together, and when things work together can people unite. Human beings are the root of everything, and all problems are ultimately human problems. People are the most active factor in productivity. Whoever is closer to the essence will be closer to success; ultimate success must belong to those who are good at discerning the essence of things. When we focus on basic human logic and principles, other things can actually be ignored.
Only when you understand people can you be sensible, only when you are sensible can you achieve things, and only when you achieve things can you become an adult. The struggle for all of us is that we cannot understand people. If we want to understand people, we must enter the human world and understand the inner operating rules of people. To understand people is to gain insight into people's hearts, to gain insight into people's hearts is to gain insight into people's desires, and to gain insight into people's desires is to gain insight into human nature. The occurrence of all human behaviors depends on the nature of human nature. Human nature has nothing to do with good or evil. Human nature is the combination of three major driving forces and three major resistances.
The essence of business is to manage people, and to manage people is to influence people. To influence people, you must master human nature. Only by understanding human nature can you grasp the foundation and core of business operations. People are all the same in human nature. There is no such thing as good or bad people, only attitudes and perspectives. The occurrence of all human behaviors depends on motivation and resistance.To influence people is to activate their positive energy, that is, to increase their motivation; at the same time, we must also find ways to reduce their negative energy, that is, to resolve their resistance.
The essence of business is to rely on others, dance on the edge of the knife, and paint on human nature. No businessman can survive in business without relying on others. The stronger your ability to rely on others, the more brilliant your career will be. Strategically, let others rely on us. Tactically, we must rely on others. People must rely on each other. However, you need to gain implicit control through insight into human nature, and walk in the cognitive dark zone of social beings to show wisdom.
Human nature has good and evil, neither good nor evil. The advantage of human nature lies in the pursuit of truth, goodness, beauty, happiness and love; the weakness of human nature lies in the persistence of greed, gambling, cheapness, laziness and fear. wraps and hides the weaknesses of human nature under the strengths of human nature, intelligently integrates and transforms it, taking into account both the superficial loftiness and the inner instinct. You will begin to touch the original subtlety of the human heart, and you will begin to realize The real secret to wealth and money is that you can find needs, opportunities, methods, and results.
tool · Seeing oneself is knowing oneself!
He who knows others is wise, and he who knows himself is wise. It is easy for us to understand others, but we often neglect to understand ourselves. If a worker wants to do his job well, he must first sharpen his tools. Using tools is to use tools, leverages . There are ten basic tools in the business process, which are also the ten most powerful tools. In fact, the most important of the ten tools is precisely our own great and scarce tool.
tool is an essential tool and medium for doing business. It can make a big difference with little effort. Navigating the merchant sea requires ships. Strong ships and powerful guns will allow you to defeat others without fighting. A good tool will do twice the result with half the effort; a bad tool will do twice the result with half the effort. The stronger you are, the more opportunities you have, and the greater your chances of winning. Talent determines the upper limit of what we can achieve, and hard work determines the lower limit of what we can achieve.
If you don’t live up to your expectations, you will still be like mud that cannot support the wall, and you will still be an adou who cannot be supported. Don't complain about your talents being ignored, and don't expect noble people to change your fate. The reason why you are not doing well is definitely not because no one is helping you, but you have to think more about whether you are worthy of being helped, and whether you really have to rely on others to solve the difficulties and obstacles you encounter. It’s not that you’ve received enough help but haven’t taken advantage of it.
Character determines destiny, bearing affects pattern, and ability brings results. The range you walk is your world, the range you think is your universe, and the range you experience is your life. If you want to become a strong master in a certain field, you must have abilities and strengths that are different from ordinary people. The strong have the logic of the strong, and the master has the thinking of the master. All limitations come from the control of thinking, all changes come from the transformation of thinking, and all miracles come from the upgrading of thinking.
If you want to rely on yourself, you must first break the highest things you believe in, and only then can you rebuild your own thinking. The way of heaven is actually the way of humanity, and putting people first is the most basic starting point. But it is not easy to break these inherent things and reach a state where you can fully understand yourself, seize opportunities in a timely manner, follow the trend, and be wise and enterprising. You have to think, you have to have the courage to question yourself, and you have to return to a pure heart.
Business is a science related to social practice, and the ultimate test is to achieve the target results. A person wants to complete his or her own financial life through business practice, which requires the cooperation of many factors. From now on you need to become more certain. Because uncertainty is definitely there, what you need to know is what your certainty is. If you can determine this, I believe you will have a future that you can look forward to, because what is uncertain must be the environment, but what is certain is yourself.
Look inward, be sure to seek your stability and your concentration, and then look for your inner strength; go outward to obtain greater links and symbiosis.If we don't open , we actually have no chance. If we don't create more links, it will be difficult to find new opportunities. Facing the future, we must learn to make choices: establish long-term values and grow slowly; stick to ourselves and be committed to irreplaceability; focus and focus on doing well in the present as the future.
Observe truthfully · Don’t follow the path when you see it · Do the opposite!
Business is fascinating because it is the result of many complex factors. Although the threshold is low, it contains considerable uncertainty. Just like playing chess requires memorizing chess records, when you see order from disorder and find patterns in chaos, you will naturally start to believe in strength instead of luck. This is the gap between the strong and ordinary people. changes from complexity to simplicity to recognize the truth, and from simplicity to complexity creates reality.
The essence of all commercial activities is the understanding and guidance of target customers' consumption decisions. The difference between successful operators and consumers is that the former have a more detailed and profound understanding of the causes of the same phenomenon, and know how to take corresponding measures to change the phenomenon. All components of business activities serve the links in this process. Once you find these key nodes, you will also find the password to obtain business wealth.
Other people’s needs are your opportunities. Awakening to the way of heaven is wisdom. You need a pair of eyes that are stripped of appearances and distinctions to observe all existence in the world as it really is, and to reverse the truth that is reversed by ordinary people to make breakthroughs and innovations. This is demand, opportunity, market, and value. , is money, is achievement.
The most difficult thing for people to do is to seek truth from facts. What conditions produce what results, this is the rule. Where did this pattern come from? Nothing to come from, nothing to go to. In layman's terms, it means directly reaching the essence through phenomena. If you see a path that is not a path, you will see cause and effect; if you see a form that is not a path, you will see the Tathagata . Seeing the road without taking it means seeking truth from facts and not being bound by experience and dogma. Not following the road is a reminder to you not to stick to experience and dogma, but to follow the path of cause and effect and the path of innovation.
However, innovation is not a formal distinction between old and new, but a higher level of seeking truth from facts and being concrete and pragmatic. innovation is not about being obsessed with the old or the new, but rather being good at discovering and creating more practical methods. market conditions are changing, which inevitably requires decision-making and management to adapt. The methods that are constantly being developed generally have new characteristics, and people are accustomed to expressing them in innovation. This is a convenient expression, and its essence means "more adapted to conditions" and "more in line with needs".
Everything grows through a process. Because it is impermanent, there is cause and effect. Cause and effect have nothing to do with good or bad, what is revealed is the correlation between everything. A good play begins with the end in mind. Don’t look to the left or right, just look at the cause and effect of your own conditions. Don't judge by old and new, don't judge by being the same as others, just judge by effectiveness. Facts speak louder than words, and you can win or lose. Most of those who look left and right are not clear about the inner cause and effect, and miss the point of learning.
Most people make money according to the conventional order; a few people make money by reversing the truth that most people have reversed; the result is that a small number of people make the money that the vast majority of people have earned cumulatively, and even achieve fame and fortune. The so-called experts just look at problems from different angles. This is not something unconventional, it is because human nature itself has reversed the process of pursuing wealth. All you need to do is reverse it again and restore the original order.
Use the wisdom of reverse operations to transform your thinking and your position. , you should not try to enter the customer's territory directly, but let the customers enter your territory. If you can bring the customers to your territory, you can make money by standing still. You have to find ways to draw out your potential customers and guide them into your field. Then what you have to do is to make the customers rely on you and need you in a certain aspect, and you use your own scarce resources to satisfy them. Therefore, the key you have to do is to create your home court.
In your home court, consumers will behave accordingly according to the environment you plan. Remember that your home court is not only physical but also psychological, and you need a structure. Of course, everything is dynamic. You must have an away game among your home games, and you must have a home game among your away games. It’s not okay to just be yourself without being merciful, and it’s not okay to just accommodate the other person without being tough. allows customers to come to you on their own initiative. This is Guigu’s unique skill and the way to make money through reverse operations.
Finally, you need to remember: Behind money is human nature. Use the mental methods, methods, and techniques provided by the reverse operation to apply what you have learned and apply it flexibly; this is a set of magical business application wisdom and practical techniques that can instantly Open your mind and help You fundamentally see through the laws of human nature and easily grasp the core of business operations, thereby achieving rapid acquisition of money and accumulation of wealth; there are no so-called tips and tricks in the world, and the so-called magic tricks are just the layer of window paper that has not been pierced... follows Continue to practice Zen business and start a journey of wealth and wisdom together!
