Douzi Kanche According to official information, on July 3, the overseas debut of the Tank brand, the launch of the Tank 300, and the debut of the Tank 500 were held grandly at the King Abdullah Financial Center (KAFD) in Riyadh, the capital of Saudi Arabia. This marks the official start of the tank brand's journey of "being born global and advancing overseas".
tank brand was launched in Middle East , opening a new direction of globalization
tank was "born global". Since the establishment of the brand, it has taken root in China, deployed overseas, and advanced globalization strategy to establish a leading position in the category. Here On the basis of this, we can quickly expand into global overseas markets. The Middle East, represented by Saudi Arabia, as a global off-road high-potential market, is the first stop for the advancement of tank globalization. In this overseas debut, the tank brand successively announced the release of the Tank 300 off-road version and the debut of the Tank 500 business version, fully demonstrating its innovations in technology, category, ecology, and services, and successfully opening up a new pattern in the off-road category in the future.
The Tank 300, which was launched for the first time in Saudi Arabia, is a star product of the Tank brand. It combines smart luxury and hard-core off-road. With its high-energy product value both internally and externally, users can enjoy off-road fun as well as With high-quality comfort and convenience comparable to urban SUVs, it will further fill the gap in the diverse needs of users in the new era of the Middle East market and provide new solutions for users' travel life.
Build a global co-creation ecosystem and empathize with users to empower a better life
As a trendy off-road SUV brand, Tank has won fans with its hard-core products and is deeply rooted in the hearts of the people with its "co-creation". This time, the tank brand takes the concept of "more than just cars" and invites overseas users to create and share a diverse and exciting lifestyle. In the launch event with the design theme of "Undefined Adventure", the Tank brand specially set up multiple user interaction and Internet celebrity check-in areas such as Tank living area, user image area, etc., to deeply link the emotional resonance of the individual tastes of Middle Eastern users. Demonstrate a "live" and "free" lifestyle. At the same time, through live broadcast across the entire network, the recruitment of TANKers and trendy brand co-creation plans are announced to establish close contact with users and allow tankers from different countries and regions to experience a unique off-road experience.
This tank brand’s overseas debut in Saudi Arabia will not only drive the ecology with its products and continue to output high-energy value to local users, but also represents the official start of the brand’s journey to globalization. The Tank brand will start from the Middle East market, continue to maintain the development policy of high standards and strict requirements in all fields, and gradually expand into other overseas markets such as Australia, Russia, ASEAN , and provide more users around the world with a fresh and comfortable lifestyle experience and A more trustworthy travel solution.
Tank went overseas with great force, striving to build a new off-road pattern in the Middle East. The overseas debut of Tank 300 also witnessed the milestone of Great Wall Motors overseas sales of 1 million units, becoming a new starting point for the upward and global development of the Great Wall Motors brand. In the future, the tank brand will provide a model for the high-quality development of Chinese automobile brands and also show the world the upward power of the Chinese automobile industry.
