Affected by the epidemic, some Japanese companies and schools have explicitly banned the gift of chocolate on Valentine's Day...

In other words, February 14th this weekend will be Valentine's Day in the West. At this time of the year, major department stores in Japan will start the "Valentine's Day Business War" in advance, busy selling all kinds of exquisite chocolates.

Probably starting in the 1980s, Japan, which is heavily influenced by Western culture, became popular. On February 14th, the Western Valentine's Day will give a gift of "Yi Li チョコ." The so-called "yili chocolate", as the name implies, does not contain love and affection, and is simply given to male classmates, colleagues, and friends by the female party. And men who receive "Yili Chocolate" will also need to prepare to return gifts in the future. In short, it is the "human love chocolate" of courtesy.

However, Japan's "yili chocolate culture" of courtesy exchanges has also been criticized by many people. Because for women, giving chocolates takes a lot of money and time. For men, it also takes a lot of money and time to prepare to return gifts. Both parties find it troublesome...

In addition, the current epidemic in Japan is still severe, so many Japanese companies and schools have explicitly banned Valentine's Day chocolate gifting in order to reduce contact. This made people who were disgusted with the "yili chocolate culture" applauded, and simply took advantage of the epidemic to abolish it, and they won't have to send it after next year.

I don't plan to make chocolate this year. I used to exchange (presents) at school, but because of the epidemic, there are very few people who can give gifts in person, so I just don't do it.

I don’t plan to do it if I can’t meet.

However, in the face of the sharp decline in the demand for "Giri Chocolate", Japanese chocolate vendors are also trying their best to save business opportunities. For example, the launch of the help-mail chocolate service, the gift-giver and the recipient do not need to meet directly, but can also convey the gift of Valentine's Day.

How are you going to spend Valentine's Day this year?

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