htmlOn April 26, Guangxi Beibu Gulf Bank Rural Revitalization Credit Card was officially released. The launch of the rural revitalization theme card is a financial service measure for Beibu Gulf Bank to promote rural industrial revitalization, talent revitalization, cultural revitalization, ecological revitalization, and organizational revitalization with care, efforts and enthusiasm. It is a vivid practice of Beibu Gulf Bank to deepen the transformation of retail business, strengthen the innovation of financial products and services of the "three rural" countries, and enhance services.
At the press conference, Jiang Kui, assistant president of Beibu Gulf Bank, explained the background and service concept of the issuance of credit cards for rural revitalization. He said that serving rural revitalization is one of the important focus of Guangxi Beibu Gulf Bank's financial services. In recent years, Beideng has taken serving high-quality and efficient agriculture, livable and business-friendly rural areas, and rich and prosperous farmers as the main line. It has taken industrial assistance as the basis and inclusive finance as the starting point to continuously strengthen financial products and innovative service models.
▲On the evening of April 26, the live broadcast conference site.
In 2021, the bank won the title of "Highlights for the whole region of , , Advanced Collective for Poverty Alleviation" in the Autonomous Region. Beibu Gulf Bank has fully summarized its experience, continued to optimize and improve, focused on "financial strong village", "smooth financing" and "financial innovation", further deepened its inclusive finance, and strived to build a citizen bank with practical business. The rural revitalization card issued this time is a credit card product tailored around the card usage habits and financial service needs of the "three rural" users. It will provide the "three rural" users with a variety of agricultural production, daily consumption and other forms of agricultural scenario financial services. Relying on the continuous stream of products, Beibu Gulf Bank will fully meet the comprehensive financial needs of rural farmers such as cash deposits and withdrawals, transfers, payments, and financing, and open up the "last 100 meters" of payment to benefit farmers.
Rural revitalization credit card design inspiration comes from Academician Yuan Longping’s “Dream of Cooling Under the Grain”. The coolness under the wheat reflects the simple and sincere love for farmers. The mountains are stretched and the water flows long. The terraces all over the mountains, the warm and tidy villages and the warm golden seals that symbolize harvesting paint the beautiful mountains and rivers. The "Guizi" specialty grapefruit, Wogan, , mango and jasmine are full and huge. Next to the stream, there is an OK shape made of straw. Behind this design is the firm implementation of Guangxi Beibu Gulf Bank's responsibility as a state-owned provincial commercial bank.
Guangxi Beibu Gulf Bank Rural Revitalization Credit Card currently launches four major special rights, namely, 10% off bus, 60% off online shopping (covering platforms such as Tmall , Taobao, Tik Tok and Pinduoduo ), 20% off life payment (the first batch of discounted items are phone bills and electricity bills), and giving gifts to users who first swipe the card. At the same time, users in each county can also enjoy the full discount on merchants launched by the local county branch of Beibu Gulf Bank.
▲Scan the code to view the rights details.
In recent years, Guangxi Beibu Gulf Bank has comprehensively promoted the work of financial support for rural revitalization in accordance with the overall requirements of rural revitalization and development of "prosperous industries, livable ecology, civilized rural customs, effective governance, and prosperous life", and promoted financial vitality and moisturization of rural areas, financial resources construction and financial services rooted in rural areas. As of the end of March, Beibu Gulf Bank established outlets in 56 counties, with a county coverage rate of 80%; cumulative agricultural loans of 6.446 billion yuan, farmers' loans of 471 million yuan, and agricultural loan balances exceeded 32 billion yuan; in March, 2 billion yuan of special financial bonds for "agriculture, rural areas and farmers" were successfully issued, with an issuance rate of 3.19%, setting a new low for the issuance rate of Guangxi's financial bond market.
The bank focuses on 156 small and micro business solutions to build in ten major fields such as brand agricultural cultivation and rural logistics cold chain, supporting the blooming of characteristic industries. Among them, a total of 6.3 billion yuan of loans were issued for "Guizi" agricultural brands such as mango, Liubao Tea , and Wuming Orange Fruit, and a total of 31.5 million yuan of loans were issued to the silk industry. Cooperating with "Ten Thousand Villages and Thousand Townships" farm stores, supply and marketing cooperatives, we will help the sales of specialty agricultural products exceed 50 million yuan through Beihang's online "Friend Group" and "Points Mall" and offline group buying, retail or wholesale channels.
Next step, Guangxi Beibu Gulf Bank will contribute more strength to further increase support for rural revitalization, focus on key points, make up for shortcomings, strengthen foundations, strengthen resource allocation, innovate financial products, optimize financial services, and meet the diversified financial needs of the "three rural issues".
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