In the past 40 years of reform and opening up, there has been such a group of people in Chongqing who seized the opportunity and plunged into the river of the home furnishing industry and striving forward. They never slacked off when they encounter the flow, and never gave up when they encounter the flow, and they all have a bumpy journey. After many years of ups and downs, I washed away countless miscellaneous dew and eventually became the backbone of Chongqing's home furnishing industry and demonstrated the true nature of a hero. Facing new historical opportunities, what new journey should we embark on? What is the big name in Chongqing said...
Jiran Home Furnishing Chain Group Vice President and General Manager of Chongqing Branch Zhang Zongrong
In the 40 years of reform and opening up, consumers' pursuit of quality of life has become higher and higher, consumers are becoming younger, and home consumption has transformed and upgraded to a new retail model driven by big data. This year, the strategic cooperation between JuRan Home and Alibaba achieved a 1+1>2 effect. During Double 11, national sales exceeded 12.023 billion yuan, successfully launching the first battle for new home retail.
The future Chongqing home furnishing mall should be the weather vane representing the attitude towards fashion life. It has three major characteristics. First, the traffic entrance. At all stages of people from birth, marriage, childbirth to retirement, home furnishing malls will play a great role, instilling attitudes in life into consumers; second, with design as the center, the design style of products and shopping malls should be directly reached into the hearts of consumers and play a guiding role; third, the shaping of the beauty of home life. Consumers will not only look at the products, but also take photos on site and post them on WeChat Moments to find inspiration to decorate their homes.
