Technology leads all walks of life to a new era. At the new Hong Kong International Fashion Exhibition CENTRESTAGE, it has gathered many innovative technological elements to lead the public into a new realm of diverse and integrated fashion and experience the fashion meta universe with interactive technology.
The Hong Kong International Fashion Exhibition CENTRESTAGE, sponsored by the Hong Kong Trade Development Council and sponsored by the Hong Kong Special Administrative Region Government "Creative Hong Kong" will be held at the Hong Kong Convention and Exhibition Centre from September 9 to 11. The exhibition will be open to trade buyers and the public for three consecutive days. The organizer has arranged multiple interactive areas that integrate virtual and physical experiences with technological elements such as AR (Augmented Reality) and VR (Virtual Reality) to create a meta-universe fashion event.
.
Hong Kong Trade Development Council Vice President Zhang Shufen said that the organizers will present more than 230 brands from 15 countries and regions this year to display the latest works during the three-day Hong Kong International Fashion Exhibition CENTRESTAGE.
Fashion designers and brands released the latest series
Hong Kong Trade Development Council Vice President Zhang Shufen said: "In recent years, the fashion industry has actively injected innovative ideas in design, materials, manufacturing, sales and customer experience, combining technology to bring more possibilities to the industry. This year, CENTRESTAGE has specially used Inclusion and Diversity is the theme, emphasizing the expression of true self, and everyone can boldly show their imagination of beauty. The organizer will display the latest works from more than 230 brands in 15 countries and regions this year. In addition to holding 20 exciting fashion shows, a series of digital experiences will inevitably make the audience look unfair. "
, the large-scale fashion show CENTRESTAGE ELITES will bring Hong Kong brand DEMO and Japanese brand Children of the discordance. Both were also selected as Fashion Asia Hong Kong's top ten Asian Designers To Watch brands in 2020. DEMO, a neutral fashion brand led by Derek Chan and another founder Mite Chan, will present the latest 2023 spring and summer collection. Japanese representative Hideaki Shikama will release the fashion series of its fashion brand Children of the discordance for the first time in Hong Kong. This year, the organizers continued to broadcast fashion show live on online platforms such as exhibition website and social media (Facebook and Instagram ).
is held next to Fashion Hong Kong Runway Show, which is a 2023 spring and summer series by six Hong Kong brands that have participated in the international fashion week, including: 112 mountainyam, which is good at showing personal vitality through colors, ANGUS TSUI, which uses future science fiction elements to design fashion, BLIND by JW, Bettie Haute Couture, which specializes in exquisite and unique custom women's clothing, SUN=SEN, and VISSI, which cares about social integration. Environmental protection has always been a topic that attracts much attention from the industry. The organizer specially joined hands with the exhibitor to display new works with sustainable fashion elements. He also invited Novetex to cooperate with designers to use the environmentally friendly yarn of the textile recycling system The Billie System to create fashion works with different environmentally friendly characteristics. Participants can also bring 100% cotton-made old T-sinter or polo screen to Fashion Hong Kong booth for donations to jointly promote sustainable fashion. The first 100 donors can receive a limited environmentally friendly knitted souvenir for the venue. During the period, there were also a series of "fashion brand performances" involving many famous Hong Kong brands, and a "fashion designer fashion performance" series that displayed the works of many fashion designers. In addition, this year's CENTRESTAGE invited Fashion Farm Foundation (FFF) to participate, and on September 9, the fashion show session of the "Greater Bay Area-Fashion Leap 2022" project. The participating fashion designers include Hong Kong brands YMDH and Charlotte Ng Studio. "Greater Bay Area - Fashion Leap 2022" is also sponsored by "Creative Hong Kong" and is one of the activities to celebrate the 25th anniversary of the founding of the Hong Kong Special Administrative Region. The "Children's Clothing Fashion Show", which has always been highly anticipated by fashion parents, was held on September 11.
CENTRESTAGE ELITES presented the Hong Kong brand DEMO (second from left and second from right) and the Japanese brand Children of the discordance (first from left and first from right) and published the 2023 Spring and Summer series of works.
(left picture) Hong Kong artists Bai Tiannan and Chen Ying wore DEMO clothes to attend the CENTRESTAGE press conference. (Picture right) Artist Yang Luoting serves as the emcee of CENTRESTAGE press conference, wearing VICTOR CHAN STUDIO clothing.
CENTRESTAGE helps to discover and cultivate Hong Kong design talents
This year, the organizers will continue to focus on Hong Kong design stars. The FASHIONALLY Collection #19 fashion show held on the first day of the exhibition (September 9) is jointly organized by seven Hong Kong designer brands, including ARTO., CAR|2IE, FromClothingof, KEVIN HO, Lapeewee, REDEMPTIVE and WHY. The other three FASHIONALLY Presentation will be held from September 9 to 10. Three new Hong Kong fashion brands will bring the first exhibition Kowloon City Boy, as well as the latest works by Wilsonkaki and Vo-yage.
As for the finale event, the Hong Kong Youth Fashion Designer Creation Exhibition (YDC) 2022 finals will be held on September 11. Since its founding in 1977, this annual event has injected new faces into the Hong Kong fashion industry every year. This year's judges have a strong lineup. In addition to industry leaders, professional fashion buyers, magazine editors, and image designers, the organizer also invited Japanese designer Shiro Hikari from CENTRESTAGE ELITES this year to be the guest judge. Ten finalists will compete for four major awards including the championship, the Excellence Award, the Best Design Drawing Performance Award, and the "My Favorite Series". The public can vote on the Xinshui work online on and have the opportunity to receive a Lee Park e-shopping gift voucher (seven places) sponsored by Hsin Industrial Co., Ltd.
CENTRESTAGE will be held during the period. The three FASHIONALLY Presentation will be held on September 9 and 10 respectively. Three new Hong Kong fashion brands will bring the first exhibition Kowloon City Boy (photo), as well as the latest works by Wilsonkaki and Vo-yage.
Live to play with technology elements. A special first experience of meta universe
In order to allow the public to participate in fashion exhibitions and cater to the current trend of technology elements, this exhibition venue design uses the Metaverse meta universe concept to add a large number of digital experiences. There are also different interactive experiences on site, such as Microsoft AlspaceVR and Mirum join forces to build a virtual world CENTREVERSE, where visitors can create exclusive virtual avatars (Avatars) to interact with others, as well as AR virtual dress-ups. During the exhibition, several seminars will be held to explain how artificial intelligence is applied to the fashion industry, the meta-universe concept and sustainable development, as well as trends next year.
CENTRESTAGE will be held at the same time as the Hong Kong Trade Development Council Hong Kong Watch Exhibition and international famous watch collection . Entrepreneurs can collect brand clothing and local famous watches in one-stop. The organizer also held the CENTRESTAGE X Watch & Clock Luck Draw from the weekends from September 10 to 11.
