
BTS Jin personally participated in the product planning, causing the topic of goods (surrounding products) to fall into price controversy.



However, as soon as the price of the product was released, fans' reactions became cold. Because the price of the public product is 119,000 won (about 700 yuan) in pajamas and 69,000 won (about 400 yuan), the price is too high. Some fans who heard the news raised high-intensity criticisms such as "100% cotton is 120,000 won", "Do you treat Amimon as a wallet", "Even if HYBE Goods are of good quality, they can't be so expensive". There are more than thousands of reposts on the
HYBE promotional post, which says "overpriced". JIN, who planned the product, also looked panicked after hearing the price of the product. Jin left a message on Weverse on the 3rd saying, "I made good materials for pajamas, but what price... I was also surprised", which caused heated discussion.

BTS’ Goods controversy is not the first time. Voices of dissatisfaction have been around, including high prices, delayed delivery, poor product, refund processing, and unsmooth operation, and other customer service centers, which have always appeared, and have become a hot topic every time.
Previously, in November, in the process of selling "Butter" "cassette Goods", there was a "quality dispute" and the brokerage company refunded 100%, but what fans want was the same products as the promotional products, not the refund.

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