This article is a video text version.
Today is April 12, 2021. The weather here is very bad. When we wake up in the morning, it starts to drizzle, and then snowflakes fall until now outside. Still snowflakes flying. The snow fell on the ground and was half-melted. There was almost no sign of a person on the street, and everyone passing by was in a hurry. Some people were wearing umbrellas, and some people were wearing scarves. But they all left in a hurry. Where can I always encounter such ghost weather all year round? There is no one on the road, so physical stores. There is even less people, because physical business is really difficult to do now, and I can’t sell much in a day, let alone such a ghost weather. Today I will share with you a small strategy that can get your physical store to many people. Hope it will inspire you.
Gift drainage
If we want to do a good business model, is divided into four major steps, one is drainage, two is intercepted, three is retained, and four is returned to . So we can do the first step, which is to attract traffic. Just imagine, if we want others to come to your store, should we give others a reason to come to your store? So the best way is to give it for free, when you give it to others what they want for free. And it is stipulated that only comes to collect it today, so will anyone come to your store? Let me give you an example. This way, so that everyone can understand the specific operation methods, such as if you are a supermarket. In such bad weather, people almost never go out and pass the time when they are idle at home. One of the ways to pass the time is to eat and drink. Eating hot pot in this weather can be said to be the best choice. So when you eat hot pot, you have to eat hot pot meatballs, because hot pot without hot pot meatballs is simply soulless. So if you are a supermarket, you will give you 10 kilograms of hot pot meatballs for free today. Will someone come to your supermarket to receive it for free? I think someone will definitely come to collect it. Suppose it is you, as a consumer, and I heard that the supermarket in the community downstairs gives you free hot pot meatballs. Would you go downstairs to collect them? And only today. You may be hesitant at the beginning, but most people will choose to take a look in the end. Because after all, it’s free. In this way, your store will gain popularity, or in this very bad weather.
split
Still the same thing, we open the door to do business to make money. Although we give free gifts to let more people come to our store, the ultimate goal is to make money. So we need to find a way to design it. The question of how to give this hot pot meatball. The best way is to split it. Give everyone 10 kilograms of hot pot meatballs for free. Today everyone can get one pound for free. There is a prerequisite that you need to become a member of the supermarket for 19.9 yuan. Today you can directly get a pound of hot pot meatballs for free, and you can get a pound every week from now on. The membership fee of 19.9 yuan can still be consumed directly when you come back in the future, without any routine. How to make money in
?
has said so much, so how do we make money? In fact, this method is very simple. Otherwise, it would be a small strategy. Just imagine if you received a pound of hot pot meatballs for free in the last supermarket. You didn’t plan to eat hot pot, would you eat hot pot at noon today? I only have hot pot meatballs when eating hot pot. It's not possible either. Will you buy some vegetables, beer, drinks, and beef and mutton rolls by the way? I think the answer is yes. In other words, the cost of buying a little hot pot meatball has been back, and there is still money to make. This method is in this very bad weather. No one comes to buy things in your store, but by this method, most people eat hot pot when they go home. Just imagine, will the hot pot ingredients in your store be sold out today?
This small business model strategy was something I remembered temporarily today because the weather here is very bad today, for the specific details.It is still up to be discussed. If you think of any details that can be done or other ways to increase the popularity of the store, you can leave your insights in the comment section. Let us help more people.
