Xi'an.com (Reporter Ma Ying) Today (September 8) afternoon, the 2020 National "Consumption Promotion Month" 100 Cities and 100 Enterprises Consumption Promotion Xi'an Station and the "Chang'an Downtown" event opened in the Commercial Pedestrian Street in Chang'an District. The event is themed "Enjoy consumption and a better life", and a series of consumption promotion activities featuring deep integration of online and offline and synchronous promotion of goods and services, with many highlights.
At the event, more than 80 key enterprises and major e-commerce platforms made wonderful appearances, including department stores, food, children's entertainment, consumption poverty alleviation and cultural and creative intangible cultural heritage, with more than 100 booths "gathering big names". The opening ceremony was exciting, and the exciting singing and dancing performances made the audience excited. Cultural and creative products and intangible cultural heritage displays attracted attention. Internet celebrity food was full of popularity. In front of each booth, there was a joyful and lively atmosphere everywhere.
In the poverty alleviation area of cultural and creative intangible cultural heritage consumption, the cultural and creative products "Qinqin Baby" and "Tang Niuer" and "Xibaomeng" that combine traditional culture with modern art are concentrated to display the concentrated Shaanxi culture for consumers. The inheritor of intangible cultural heritage showed his unique skills, showing traditional skills such as "dough sculpture", "sweet man sugar painting", Chang'an Diaozhonggou flower bun, Fengyukou Laoyoufang oil pressing and other traditional skills, vividly interpreting the beauty of Chang'an intangible cultural heritage to citizens. The exhibition and sales of the Qinzhen Poverty Alleviation Alliance will help fight poverty and attract many citizens to come and buy it.
The food and catering area is dazzling. The provincial and municipal time-honored brands "Spring Sprouting", "Dahua Catering", Demaogong, famous snacks "Qin Zheng biangbiang Noodles" and "Chang'an International Hotel" and other catering companies have made a collective appearance. Internet celebrity food "Shaan Shisan" and Internet celebrity marshmallows and other special foods will present a refreshing taste bud journey for citizens.
The retail department store area gathers Chang'an specialty enterprises such as Chang'an winery, salt company, Changxiang Food, Gome, Shaanxi Specialties and other nationally renowned brands. China Unicom, Telecom, Mobile, and Radio and Television are gathered at the event. The department store booth attracted many citizens to patronize, and there were also wonderful displays by the two auto showcases, namely the (Shaanxi Aocheng) Audi brand and Fanxiang Car City.
This event lasts from September 8 to October 8. Chang'an District will launch exciting theme week activities such as Folk Culture Week, Creative Animation Week, Consumption Poverty Alleviation Week, Red National Day Week, etc. at the time nodes, providing citizens with one-stop shopping services, further release consumer demand, optimize market supply, activate consumer market popularity, inject new momentum into the acceleration of annual consumption recovery, and better meet the people's growing needs for a better life.
It is understood that this year, Chang'an District has thoroughly implemented the decisions and arrangements of the central government, provinces and cities on implementing the strategy of expanding domestic demand, doing a solid job in the "six stability" work, and fully implementing the "six guarantees" tasks. It has introduced a number of measures to accelerate the development of circulation and promote commercial consumption, encourage citizens to go out of their homes to "move", boost consumer confidence, increase consumption growth, and improve consumption energy levels, so that citizens can enjoy a better life and add to the fun of consumption, while promoting the smoother and more effective economic operation.
Editor: Yang Jing