Qianjiang Evening News·Hourly News Reporter Lu Fang
Movies have a "dragon label", and now online dramas also have a "net label".
Recently, The State Administration of Radio, Film and Television issued the "Notice of the General Office of the State Administration of Radio, Film and Television on Matters Concerning the Management of Domestic Online Drama Distribution Licensing Services", officially incorporating the review of domestic online dramas into administrative licensing matters. Online dramas, online movies, online cartoons, and online mini-series finally have their own "network logos."
The issuance of " network standard " means that the era of "online registration number " for online dramas, online movies, etc. is ending, and the era of more standardized "network standard" has arrived. The emergence of "network logo" also marks that the production of online film and television content has reached a new level on the road to quality and works.
For audio-visual platforms, with the administrative license for online dramas, it can not only meet the growing domestic demand for spiritual civilization, but also distribute more online audio-visual products overseas, demonstrating the cultural soft power of the Chinese nation.
For online audiovisual content creators, the establishment of the "Network Standard" system encourages industry creators to continue to strengthen quality creation and accelerate online film and television creation to enter the stage of intensive cultivation. Before the "Network Standard", online dramas implemented a filing and registration system. The transition from filing to "Network Standard" meant that the review of domestic online dramas was included in administrative licensing matters, and the same standards were applied online and offline. The issuance of "Internet Labels" by
also gives creators a stronger sense of social responsibility, and puts forward higher standards and stricter controls in the selection of themes and content to continuously satisfy the people's aesthetic appreciation for high-quality online film and television content. need.
It is reported that the online drama " Xinghan Brilliant " produced by Penguin Films and Xinguang Pictures has been reviewed and met the requirements for online broadcast. On June 1, the Shanghai Radio and Television Bureau issued an "Online Drama Distribution License" to it , numbered "(Shanghai) Internet Drama Review (2022) No. 001", Shanghai's "Internet Standard" No. 1 work was officially born.
The play is directed by Fei Zhenxiang, written by Zou Yue, An Yimo, Wu Lei, Zhao Lusi and others. It is planned to be broadcast online on Tencent Video . It tells the story of the young general Ling Buyi (played by Wu Lei) and Cheng Shaoshang (played by Zhao Lusi), the fourth daughter of the Cheng family, who met each other, supported each other, grew up together, reconciled with their original families, found perfect love, and worked together to resolve the national crisis, creating a good story. .
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