What is "The Gulf of Alaska"? Who among the Yan people? Citizen Luo Yue clicked on NetEase Cloud Music's "Surge Chart". She had never heard of the first ten songs, and she didn't even recognize most of the singers on the list. Worried about "falling behind the times", she then ch

What is "Gulf of Alaska"?

Who is Yan Renzhong?

Citizen Luo Yue clicked on NetEase Cloud Music's "Surge Chart". She had never heard of the first ten songs, and she didn't even recognize most of the singers on the list.

Worried about "falling behind the times", she then checked Douban Music's new album list, Douyin music list, etc., and found the same problem -

"Even the top ten 'golden songs', I completely "I haven't heard of it."

The hits on the list made many citizens say "I don't know."

At the end of the year, it is also the time for various media and public accounts to review music. However, like Luo Yue, "I haven't listened to any of the top ten hits." There are many people who have passed it, and some citizens even said that they "have no idea what popular music is singing now."

Thinking back to those days, from the " Four Heavenly Kings " to Eason Chan , Jay Chou , and even the beloved "Phoenix Legend" in "Square Dance", everyone is not only familiar with the popular songs every year, but many people can almost hum a few of them. part.

Such changes have completely different reasons for different people: some people think that this shows the decline of pop music, and it is difficult to produce truly "golden songs" that are widely recognized, but others think that this shows that music is more widely popularized and resources are more abundant. Public preferences have diverged.

What do you think?

professional recommendation or active acquisition?

"In the past, every year popular music had a list recommended by professional media, and the rankings were professional and recognized." Chen Wei, , who is 37 years old this year, still retains the Chinese list launched by the first "Chinese List in 1994" "TOP list", including Jacky Cheung 's "Blessing", Andy Lau 's " Forgetful Water ", Faye Wong's " I Will " "Sky", etc. "It still sounds very classic now."

Faye Wong He was once a "chart-dominating" singer

, but he bluntly said that he "cannot understand" various music charts today: "No one has heard of many songs about singing and dancing idols. I don't even think about it, like Jacky Cheung and Faye Wong. People are still listening to them after 16 years. Do these songs on the list have a life cycle of two months? "

In his opinion, the changes in the songs on the list are related to the changes in the current model of "making stars" and "chasing stars": "In the past The list is selected by professionals and voted by fans, but the entertainment industry back then was not as systematic as it is now. Fan voting is really a vote. Now that the idol industry is mature and the traffic economy is dominant, the so-called lists are all based on broadcasts. According to the calculation of "online voting", fan clubs and support groups have special "voting groups" to raise money to vote and make data. Some idols even post on Weibo to ask fans to vote. Are you sure? "

"In the past, popular songs relied heavily on rolling broadcasts in video stores and repeated TV advertisements, but now these channels have gradually declined. " Mr. Yin, who works in music, said that now the public has a wide range of channels to obtain music. It is difficult to have the situation in the past where popular golden songs occupied various communication channels, resulting in the recognition of "golden songs" today not being as high as in the past. “But now popular music still has its own way of making its mark. For example, fans of idol singers will use charts and comments to gain interest, and some good songs recognized by professionals will also be spread through variety shows, talent competitions and other channels. He took Shanghai singer Huang Ling as an example: "Her "Itch" and "High Song" became well-known to the public through audition covers. For example, "Summer of the Band", many songs were not originally popular, but they were popular on the show. Once you sing, the audience will search for it. The list is just a channel and cannot prove that popular music is no longer good. "

Is the professional threshold lowered or is the talent eclectic?

Luo Yue found that some of the names of the singers on the popular music charts she checked were known through variety shows, such as Fan Chengcheng and Ouyang Nana; some were known from watching TV series, such as Xu Guanghan; and Most of the people I barely recognize are singers who sing online.

In recent years, it is not uncommon for online singers to break into various pop music charts.For example, "Learning to Meow", which won the Billboard Radio China Top Ten Chinese Golden Melody Award in 2018, became popular online; Feng Timo, who won the Best Newcomer Award at the Popular Golden Melody Ranking 2018 Annual Ceremony, is an Internet Anchor.

Online live broadcasts have allowed many "amateurs" to show off their singing voices online

"'You said you like Mori girls/and I have an extra G'. Such puzzling lyrics can also be on the list, which shows that the selection from the list When singers enter the industry, the threshold is lowering. "Mr. Wang, who works in music education, said frankly that in the past, the professional level of singers was very important. Nowadays, market considerations for singers include a series of non-professional personalities to cater to the popularity of popular music, which is absolutely critical to the development of pop music. Not a good thing: "The professional level is not enough, not only cannot produce high-level works, but most people can only be short-lived."

"It is important to engage in professional education in popular music, but talent is also very important. Channels such as the Internet and reality shows reduce the risk "Wu Qingfeng studied Chinese and advertising, and Mao Buyi is a nurse, but they are both good traditional singers," said Mr. Wu, who is engaged in music production. With the selection model, they may not be able to emerge so quickly. "

superstars are still divided into categories?

Chen Wei still remembers the "Top Ten Golden Songs of the Year" in the 2018 Asian New Song Chart that caused huge controversy - the songs of the three members of TFboys accounted for 7 seats, and the remaining three songs Huang Zitao accounted for two, and one It is Luhan . "I dare say that most people have not heard of these songs. This is a complete victory of traffic. The people on the list are all stars, but they are far away from the real superstars." The "last superstar" that

can think of so far , Chen Wei thought it was Jay Chou. However, Jay Chou released a new song "MOJITO" this year, and Eason Chan, another "superstar" who meets Chen Wei's standards, also released "Yes But Asking for Love" and "Dancing for Tomorrow". The situation is also very different.

Jay Chou is regarded by some fans as "the last superstar"

Recently, Chen Wei's son learned a song that he had never heard before. After searching online, he found out that it was "Douyin Divine Comedy". He sighed: "People When people are singing TikTok songs, the space for high-quality pop music will be squeezed. It may be difficult to create superstars in the future, but it may not be a big star that is popular among the people, but various niches can produce different idols. " Citizen Zhang Yifan said that when you click on each music software, you will find multiple subdivided music types. "Whether you like classical or rock, you can find what you want - this shows that the supply of music resources is much greater than in the past. "Improved." Mr. Jin, who is engaged in music promotion, also agreed: "In the past, the songs played in street video stores, broadcast on TV, and sung at parties may all be the same songs, but now they are divided into categories, such as square dancing. The promotion will use short video platforms and connect with square dance research and development teams, which is not the same channel as promoting classical music. "

Affected by the epidemic, a large number of concerts have been canceled this year, and singers including Eason Chan have held online concerts. Reporters learned from some video platforms that online concerts for singers will continue to be developed in the future, which will also become another channel for singers to release new songs.

Eason Chan’s concert was canceled due to the epidemic, so he held an online concert

Source: Xinhua News Agency