Everyone, welcome to Reasonable Talk.
In the past two years, have you felt that consumption is getting weaker and weaker? Yes, the epidemic has had a heavy impact on the economy. Many good friends around me often complain that it is getting harder and harder to make money, so everyone is relatively rational when spending money. According to the recently released economic data for March, total retail sales have declined significantly, both year-on-year and month-on-month.
This is true in almost every industry. Not only does this restaurant complain that fewer and fewer people come to eat, but many people in the furniture industry and home appliance industry also complain that more and more people come to buy furniture and electrical appliances. not enough? Especially large and durable home appliances. After the rapid economic development in the past 20 years, to be honest, many families in China are very wealthy. The large TVs, refrigerators, and washing machines that we used to have in every household are now available. Many households upgrade their products every five or ten years, so it is difficult for these appliances to experience explosive sales growth.
However, have you noticed it in recent times? There is a kind of home appliance that has seen a rapid increase in sales, and there are also a lot of online search and review posts. What home appliance? Freezer. In the past, many Chinese families did not have freezers. Where can we see freezers? There are some kiosks where you can buy ice cream or soda, or there are some specialty stores that sell frozen seafood and meat, and there are three or five freezers in one place. You buy two steaks, you buy a leg of lamb, and they take it out of the freezer for you. The
freezer does have a very large capacity, but to be honest, the design is generally relatively simple, just a big white box. Many ordinary families are unwilling to buy a freezer. On the one hand, they think it takes up space and is unsightly. On the other hand, they think that my refrigerator is divided into refrigeration and freezing, which can basically meet the needs of the family. Especially many Chinese people are used to buying vegetables every day. We often say that Northeasterners buy vegetables differently from Southerners. Northeasterners buy a bunch of green onions, while Southerners buy two spring onions.
Yes, Our usual supply of supplies is very abundant, so many young people have basically empty refrigerators at home and either order takeout or go out to eat. And the refrigerators at home of many middle-aged and elderly Chinese people are not very full, so they are used to buying fresh food. However, this time is different. The sales of freezers have increased rapidly in the past month or two, and many young people have even taken the initiative to buy a freezer at home. Why?
Because everyone feels the impact of this epidemic, I really need to save more food. The recurrence of the epidemic in the past two years has really changed the living conditions of many people. Everyone remembers that two or three years ago, we told you that every family should establish a basic household material reserve. Why? Because you never know which one will come first, tomorrow or the accident, let’s talk about the simplest thing. This may happen in every city in China today, that is, there is suddenly a COVID-19 positive patient in the building where you live. In fact, you Not even a close connection. But your building or your community may be closed off, and you may not be able to leave your home, and you will have to rely on outside supplies for food.
If only one building in your entire city is blocked, I believe that the supply of supplies must be very sufficient. You don’t have to worry, people will give supplies to you every day. But what if the scale is slightly larger? We need to consider the carrying capacity of a city and the workload of volunteers. More importantly, to be honest, even if the supply is sufficient, you may not be satisfied with it. Someone may give you some radishes today, but what if you want to eat cabbage? If someone gives you two pounds of pork, what should you do if you want to eat mutton?
Therefore, the epidemic in the past two years has made many people feel that it is very important to establish a reserve of basic household supplies. So how to create it? We have told you in the past that you'd better prepare more canned food, compressed biscuits, rice, flour, grains and oils. At any rate, you can store enough food at home for half a month to a month.In this way, if you encounter any problem, you will have food in hand and not panic, and you don't need to go out to buy items, and you don't need to spend a lot of money to buy items at high prices when others are panic buying.
But to be honest, canned products such as compressed biscuits often taste bad, and if you eat instant noodles and canned food every day for a month, everyone will not be able to bear it. So someone has had the foresight to buy a freezer. Freezers are very cheap. You may not imagine that a better refrigerator may cost several thousand yuan, but a better freezer can cost only one or two thousand yuan, or even more. You can buy a simple freezer for 500 yuan.
Some young people said that I could buy a freezer for only 100 or 200 yuan on this second-hand website, but a freezer bought at such a cheap price can play a very important role. The entire freezer is covered with frozen layers. Some people joked that you will kill one if you buy it. Even pigs can fit in. Of course we don’t just pack pigs, some pack pork, mutton, beef, and some pack all kinds of frozen seafood. Some people pack quick-frozen dumplings and quick-frozen glutinous rice balls. In short, you can fill your freezer according to your own taste. Think about it, everyone, how much supplies can be stored in a 100-liter or 200-liter freezer? In addition, there is more or less a refrigerator at home, and there are a lot of rice, flour, grains, oils, and canned food. These do not need to be put in the freezer, and you have just prepared a small supermarket for your home. To be honest, there would be no problem if we were closed for half a month or a month.
Of course we don’t want to be blocked, but we have to consider that once such an unexpected situation occurs, I actually don’t need to ask for help. I can use the supplies I have hoarded to cover the half-month quarantine period. spend. And on the one hand, I eat very well and it’s all my own taste. On the other hand, I don’t need to bother other volunteers. To be honest, in some cities today, a can of Coca-Cola is a scarce commodity. If you really have a big freezer at home and store a lot of things, what kind of situation will it be like?
Therefore, many people are prepared for danger in times of peace. Seeing this situation, they quickly place orders, quickly buy a freezer for their home, and then buy some of their favorite foods to put in it. I think anytime you see a freezer full of your favorite foods, it really puts you at ease. Of course, some people say that our epidemic will not be over soon. In ancient times, it was said that the epidemic lasted only three years. It has been two and a half years now. Isn’t it a little late for you to buy a freezer now? And who doesn’t want to eat fresh food after the epidemic is over? Doesn’t it make sense for you to keep this freezer at home?
is not necessarily, does everyone know? It is also possible that our living habits will change a lot in the future. To be honest, it has been more than two years since the epidemic. Many people are eating outdoors less and less, and many people are already used to cooking at home. Such a strong inertia may be maintained after the epidemic, and who dares to say that the epidemic will completely leave us within half a year? Who dares to say that there will not be new viruses in the next few years?
I even think that a new way of eating that has emerged in the past two years during the epidemic may profoundly change our lives in the future. This is prepared dishes. Everyone knows how the middle class in Europe and America cook? On the one hand, Americans are famous for not being too particular about their diet. On the other hand, to be honest, the number of Americans who can cook is much lower than that of our country. But Americans are particularly willing to use their pre-made dishes . For example, if you want to eat pizza at night, take out a box of frozen pizza from the refrigerator and throw it in the oven. If you want to eat French fries at night, take out the frozen French fries from the refrigerator and fry them in the air fryer .
Yes, the average middle-class American actually relies on prepared dishes for a large amount of their diet. Their refrigerators contain a large amount of frozen food, which they can just take out and heat when they need to eat. Today, many manufacturers in our country launch pre-made dishes that follow this model. Considering that many young people, to be honest, go home very late at night and have no time to cook. In the past, a large number of people either went out to eat or ordered takeout, but many people have higher requirements for hygienic conditions, so many manufacturers are now launching pre-made dishes.
Do you want to eat fish-flavored shredded pork ? You can get a package of frozen fish-flavored shredded pork. Do you want to eat kung pao chicken? You can get a package of frozen kung pao chicken, and although many people feel that this frozen dish is not as good as the freshly fried one. But you know what? Many takeaways now offer pre-made dishes, such as vegetable wraps. Do you think that the fish-flavored shredded pork you ordered from this restaurant when you called him was fried freshly by him? Of course not necessarily. There are many stores that use the same pre-made dishes as the ones you buy, but they just heat them up for you.
Of course we know that the taste of these pre-prepared dishes is much worse than the freshly fried ones, but they are more economical, convenient and affordable. If you have time and are willing to spend enough money, of course you can go to big restaurants to eat them. But when you usually get off work late and don’t want to order takeout, it’s really possible to use a frozen pre-made dish.
So I said that when prepared dishes are gradually promoted, our freezers may really have a use. If you think about it, if you put ten boxes of fish-flavored shredded pork and ten boxes of kung pao chicken in your 100-liter large freezer, you can really use them both at ordinary times and when you are quarantined. So you think you need to buy a freezer now?
