If Hermes is the Rollslas in the automotive industry, then Bijan is the Bugatti Veyron in the automotive industry~ There is no most luxurious, only more luxurious!
There was a luxury news a month ago. Former Malaysian Prime Minister Najib was accused of corruption, and the police found 567 famous brand bags from his home. These bags belong to Mrs. Najib. The most expensive one is not Hermes, but a Bijan worth US$390,000~
. Many people say that they have never heard of the Bjian brand...
Bijan, in fact, is the personal brand of Iranian designer Bijan Pakzad, founded in 1974.
Bijan is currently run by his son Nicolas Bijan. His target customer base is past US presidents, political and business celebrities, sports celebrities and a large number of Saudi rich people who are hidden.
After looking at Bijan's shop, I realized what the top luxury
store is located on Roddeo Avenue, Billy Foshan Villa, the top wealthy area in the United States.
store uses golden and black combination, and displays antique artwork, expensive handmade carpets, and chandeliers made of perfume bottles. They are low-key and luxurious, which is very consistent with the traditional impression of the rich.
If you have the opportunity to go to the Bijan main store in Beverly Hills and see the bright yellow Rolls-Royce or Bugatti Veyron parked at the door of the store, 80% Nicolas is sitting in the store to welcome customers~