On June 8, Beijing time, Tencent’s overseas game distribution brand Level Infinite issued an announcement announcing that the overseas product Honor of Kings under the King IP will be launched globally later this year. With "Honor of Kings" taking the lead in the domestic market,

Beijing time on June 8, Tencent ’s overseas game distribution brand Level Infinite issued an announcement announcing that the overseas product Honor of Kings under the King IP will be launched globally later this year. With " King of Glory " taking the lead in the domestic market, can HOK, also a MOBA mobile game, trigger the same craze in overseas markets?

Currently, HOK has launched a small-scale closed test in some overseas countries and regions on July 13, and has made a series of localization adjustments to the game, but retained the literal translation of Chinese pinyin as the hero name. In this regard, many overseas players have expressed their willingness to try it. However, due to the restricted areas of this closed beta test, most players who are not in the test area can only express regret.

Many players also said that although they do not know much about HOK, they have also experienced it. I have come across content related to the IP of Honor of Kings in various places. Taking music content as an example, the character Yunying in Glory of Kings and her theme song "The Tassel of Red Flame" also showed a different Chinese style to the world through the Winter Olympics and other windows. At the same time, many overseas media have reported on the upcoming launch of HOK and expressed their affirmation.

It can be seen that, with the blessing of the quality and unique cultural charm of the game itself, many players and media are optimistic about the upcoming HOK. According to the feedback from current closed beta players, the quality of this round of testing is excellent and will end successfully.

As a member of King IP, HOK has the important task of showing high-quality Chinese original digital IP to players around the world. As a window to show Chinese characteristic cultural products to the world, HOK deserves more support and recognition from domestic players.