Today I will talk to you about the headline content tasting officer.
1. What is the appraiser of the headline content?
Toutiao creators can become headline content appraisers by passing the official test and having certain content tasting capabilities.
Toutiao content appraisers are launched in order to better identify high-quality content and crack down on some vulgar and false content. The main task is to quality appraise the content published by headline creators.
2. What are the rights and interests of the Toutiao content appraisers?
Toutiao content appraisers are divided into levels, and different levels of headline content appraisers enjoy different levels of rights.
1. The lowest level headline content appraiser is LV1 (internship content appraiser). mainly enjoys two major rights: one is exclusive identity. The exclusive logo of the content tasting officer will appear below the personal avatar. This exclusive logo can demonstrate its status, help enhance its image and attract more fans and friends. The second is the privilege of tasting. You can appraise the tasting works pushed by the platform and rate the content quality of these works. Different ratings have different opportunities to get recommendations. High-quality works can get more recommendations. Low-quality works will be restricted from recommendations, which directly affects the exposure of your works.
2, the third-level headline content appraiser is LV2 (senior content appraiser). In addition to enjoying two major rights and interests in LV1 level, has added a third rights: green channel. Bad and vulgar content reported by the tasting officer of the headline content can enter the fast track and be treated first. If the work you posted violates relevant regulations and is reported by the Toutiao content appraiser, credit points will be deducted, and I believe everyone is more clear about the importance of credit points.
3, the second-level headline content appraiser is LV3 (senior content appraiser). In addition to enjoying the three major LV2 interests, has added a fourth interest: comment weighting. Comment weighting means that comments are preferred. It means that when you comment and reply to other creators’ works, your name will appear at the top of the comment section, thereby increasing your explosion and attracting more discussions and attention.
4. The highest-level headline content appraiser is LV4 (chief content appraiser). In addition to enjoying the four major rights and interests of LV3, has added the fifth rights: physical medals. You can receive the annual physical medal issued by the platform.
In addition, Toutiao content appraisers have two hidden rights:
1. You can exchange growth values for physical objects. headline content tasting officers can accumulate growth value according to the completion of the tasting task, and the growth value can participate in the official monthly redemption activity. Such as the exclusive gift for tasting in November.
2. Have a deeper understanding of what high-quality content is. By participating in content tasting, the content tasting officer can directly and effectively deepen the value of the work, thereby consciously creating high-quality content works, which is conducive to the better growth of headline creators. I personally think that participating in content tasting officers has greater significance and value.
33. What are the scoring criteria for headline content appraisers?
1.5 points work: is very high-quality, has a unique viewpoint, clear viewpoint, complete logic, scarce topic selection, excellent video picture, novel, valuable, convey positive energy, good reading experience, and can solve practical problems for readers.
2.4 points work: is relatively high-quality, has unique views, diverse perspectives, high information value, smooth expression, good aesthetic experience, beautiful text, clear layout, exquisite images, have your own opinions, the views are very ordinary and very common.
3.3 points work: general, common views, general experience, objective fact description, correct, average, realistic, truthful, with pictures, personal opinions, news events, ordinary life daily, life perception, popularization, pure movie clip sharing, joke sharing.
4.2 points work: is relatively low-quality, vulgar and false, malicious drainage, low information value, poor expression level, poor viewing, confusing logic, inconsistency of words, short videos, few words, a picture, no content, no value, simple narrative, poor experience, and exaggerated content.
5.1 points work: is very low-quality, feudal superstition, pornography, poison, pornography, vulgarity, illegality, crime, fraud and inducement, spreading rumors, false information, advertising and marketing, spreading negative energy.
Judging from the above scoring criteria, there are three main aspects of the evaluation dimensions of the works of the content appraiser:
1. Information value: accurate facts, unique perspective, deep expression of views, benefiting from people, allowing readers to gain knowledge.
2. Transmission efficiency: smooth expression and clear logic.
3.Aesthetic experience: comfortable viewing, rich pictures and texts, and ornamental.
4. What impact does the score of the headline content appraiser have on the work?
Headlines platform will judge whether it is recommended to more people based on the ratings of the content appraiser. Generally speaking, high-quality works will increase exposure, with the specific range being +101%-+105%.
It should be noted that each article is not scored by a tasting officer, but by many tasting officers. Most tasting officers believe that good works are high-quality works. There are certain standards for tasting officers to score. If the score differs a lot from the standard, the tasting officer will be demoted or exempted from the status of the tasting officer in a certain number of times, so friends don’t have to worry that the tasting officer will score randomly.
4. How to create high-quality works based on the scoring standards of content appraisers?
1. Work hard to polish your own works and present better original works to readers.
High-quality works can not only increase exposure, but also receive doubled share of revenue support. Judging from the changes in Toutiao Jun this time, Toutiao will eliminate bad works in the future, and good works will not be affected, and the benefits will even be higher than before.
2. Try to make works that are more popular.
Highly popular works are more likely to attract readers' attention. If more effective reading and interaction are more likely to affect the share income coefficient. If exposure cannot be converted into effective reading, the benefits will not increase.
3. Make vertical works. The advantage of works like
is that they can quickly have a group of loyal fans, and the share income brought by effective reading by fans has also increased, so it is better for those authors with more fans.
, and this type of work is less dependent on the display given by the system. For example, the authors I follow are doing a single type of work, and I happen to like this type of work, so every time they update, I don’t need the system to push it to me, I will automatically click to watch it.
5. How to apply for a taster in the headline content?
1, etc. Headline invitations. headlines will determine whether to invite you based on your activity level.
2. Find the author who is already a tasting official, open his homepage, and click on the content tasting official logo. After entering , you can become a content appraiser after studying, exams, and passing. Friendly reminder, click on the tasting official logo below my avatar and enter. You can also directly search for the content tasting officer, and you will find the corresponding users who have passed the test, and then click on the tasting officer logo.
Follow the headline content appraiser exam, there are a few reminders:
1. Be sure to watch the video introduction before answering the questions and carefully compare the scoring templates. The most difficult thing to distinguish between scores should be one point and two points, four points and five points, and you should look at the templates more.
2. Leave enough spare time before answering questions. To understand the content framework of , you must spend enough time to understand the works that you appreciate.
3. You must look at the tips! The tips are relatively simple and clear, and the tips appear during your questions. You can click to see the rules at any time.
Below are some tasting test questions, which can be used as templates, practice, understand and master the standard standards. As long as you experience it carefully, you will definitely pass the exam smoothly:
1. House selling advertisement, 1 point
2. Crater adventure, 5 points
3. Paper towel evaluation, 5 points
4. A mole on a woman's face affects her destiny, superstition, 1 point
5. My Chinese teacher, pictures and texts, and the content is detailed, 5 points
6. How to cook farm dishes, daily life, 3 points
7. Random theory, unique views, 5 points html l2
8. Weather forecast, objective facts, 3 points
9. Tsinghua College students are security guards, characters, and detailed content, 4 points
10. Fan selection, daily life, 3 points
11. Introduction to the escort agency, detailed content, 4 points
12.520 confession pictures, daily life, 3 minutes,
13. People born in the Year of the Pig are blessed, superstitious, 1 minute
14. Causes of cat death, 3 minutes
15. Astronauts bring guns to the sky, with unique views, 5 minutes
16. Meal production, daily life, 3 points
17. Champions League competition, news, 3 points
18. Unsolved mystery of the world, detailed content, 5 points
19. Ordinary you, life insights, 3 points
20. Introduction to driving S file, content Informative, 5 points
21. Introduction to palm energy, in-depth content, 5 points
22. Mobile phone number affects destiny, superstition, 1 point
23. White bread practice, daily life, 3 points
24. Movie commentary, infernal Affairs, content Informative, 5 points
25. Blind date to take care of your younger brother, logic is confusing, 1 point
26. Kitchen introduction, daily life, 3 points