When summer comes, there are fewer choices in terms of styles and types of clothing. After all, it is not easy to maintain a sense of style while not being defeated by the hot weather, so generally when it comes to summer outfits, I I will focus on the choice of shoes. In addition to the commonly worn sneakers and loafers, sailing shoes are also one of the types of shoes I choose in summer. But why is the frequency of footwear so low? I have to say that sailing shoes are really good for people like me who have no ankles. It’s not very user-friendly, but that doesn’t stop me from liking it. As a long-established brand of sailing shoes, I’ve only heard of SEBAGO but never purchased it. I just recently placed an order on its official website, so I wanted to share this brand with everyone. Talk about it.
SEBAGO comes from Maine, New England, USA in 1946, and was co-founded by New Englanders Daniel J.Wellehan Sr., William Beaudoin and Joseph Cordeau. SEBAGO has been paying attention to sailing events since the 1940s, sponsoring these events and even becoming the official supplier of the U.S. Sailing Team. Thereby enhancing the brand's expertise in boat shoes, in 1970 they launched their most iconic shoe to date - the "Dockside" boat shoe, famous for its hand-stitched, non-slip rubber soles and anti-corrosion brass eyelets.
SEBAGO How many processes does it take to make a pair of sail shoes? The answer is 105. Let’s first talk about the Mckay process for the soles of the Dockside series. This process does not see any stitches on the surface of the shoe. It sews the shoe body and the inner and outer soles to the inside of the shoe, leaving no stitches on the toes and heels. The shoe core and simple structure make the shoe easy to wear.
The uppers are completely sewn by the hands of craftsmen. There will be no markings on the inner liner of the shoes. They are all measured and sewn accurately by the naked eyes of the craftsmen. In addition to sewing, leather cutting also requires craftsmen's exquisite skills. When the shoes are finally assembled, you can see that there is a layer of latex between the welt and the leather sole, which will improve the comfort of the shoes and have high elasticity. The outsole is sewn to the upper through the welt so that the sole can be easily replaced without damaging the welt.
SEBAGO Where does the leather material for shoes come from? The answer is from the famous leather factory Horween. This is a leather factory with a history of more than 100 years. It can be said that 80% of the global leather business is related to Horween. You can imagine the weight it carries.
In fact, Horween Tannery is most famous for its cordovan leather. First of all, horsehide is the most durable and beautiful among all leather materials, not to mention the "diamond" cordovan leather among leathers. If you want Knowing that the cordovan leather available for a horse is only enough to make one pair of shoes, because it does not come from the surface skin of the horse’s butt but from the underlying texture, so you can see that a pair of cordovan leather shoes is the best in terms of appearance and texture. status.
Although SEBAGO has not yet used Horween's cordovan leather, Horween's general leather materials are the best and the rich experience of the craftsmen makes the leather produced by Horween unmatched by other tanneries. Therefore, SEBAGO is definitely worth owning whether it is sailing shoes or loafers. After all, the first product launched after the brand was established was a pair of hand-sewn loafers. Boating shoes only later established the real direction for SEBAGO. , becoming a benchmark in the industry.
So in addition to shoes, what about SEBAGO’s clothing series? Although SEBAGO has always had a college style, there really wasn’t anything too amazing in terms of clothing. Until I saw the style video of the 22ss series, the first time I saw it, I thought, “It smells like that,” and the second time, I thought, “I want to buy it!” .
SEBAGO has a long-term cooperative relationship with the illustrator Mr. Slowboy. After the launch of the new quarter's products, Mr. Slowboy will always create several works for the brand, and from time to time he will post illustrations of what he looks like wearing SEBAGO.
From the SEBAGO official website, you can see the still life picture of the single product. To be honest, it does seem to be less desirable to buy. You can imagine the importance of the stylist. Then I discovered that the stylist of SEBAGO 22ss is Francesca Cefis. If you go by popularity She is indeed not a "celebrity", but she is quite talented in modeling.
also has a long-term cooperative relationship with VOGUE and MUSE. Virgil Abloh valued her even more during his lifetime and asked Francesca Cefis to do styling design for OFF-White new product launches many times. So I looked at the price of the single product and decided to transfer the styling piece to myself intact and place an order!
If a brand can exist for a long time and be recognized by consumers, it must be inseparable from its pursuit of quality. Just like SEBAGO, it has always been operating its brand with the purpose of "Craft with care, Crafted to last."
