Recently, "Wujiapo 2021" is popular on the Internet. Zhang Qi , Xiao Jingteng adds this traditional Peking Opera to pop music elements and reinterpret it, which is quite meaningful of a national style song.
In recent years, the development of the national style wave has become increasingly powerful, and a large number of outstanding national style singers have emerged one after another. Some people have gradually moved to a bigger stage, such as " Deng Yujun (what is waiting for)". In 2022, she frequently appeared on CCTV. As a representative singer of national style, she participated in the Xinhua News Agency song meeting and cooperated with China Fire Protection. She has only been in her debut for two years.
新人新赛道,入局短视频,占据用户注意力
018年,还是大学生的邓寓君,抱着试试看的心态将自己的弹唱视频投放到短视频平台上。 In order not to affect her school life, she used "Waiting for What Lord" as her stage name and appeared in the form of " not showing her face, wearing Hanfu, playing guitar, and playing guitar. The hoarse but a little cool voice has a strong contrast with the image of the girl in ancient style . This feeling of "althoughly holding a pipa and half-covering her face" has allowed her to accumulate initial fame.
0月,等什么君发布《长生诀》,视频不到30秒收获了百万点赞,之后她又发布《辞九门回忆》,粉丝暴涨50万。
In the next two years, every video posted by What Jun will receive super high likes. The development of
short video has helped the development of what you want, allowing her to start from a new track, which is different from the previous TV talent show model. " I-Shape I-Show " "Super Girl", " Quick Boy " and "Good Voice" have gone through a glorious era and are no longer what it was. Newcomers like Waiting Jun chose to start from short videos, but the traditional debut model was not smooth, and they could not break the public's stereotype for a while. Some people are moved by their singing voices, and some people criticize the singers for their origins. There are many prejudices that "online singers are hard to enter the hall of elegance."
and other words have also been hit by these remarks. Some people say that she is the future of national style, and some people scold her for singing the same tune. Later, she devoted most of her energy to learning vocal music, guitar, guzheng and creation. She said: I think it is a lucky thing to be chosen by this era and be liked by many people. If the opportunity comes to me, I will seize it.
knocked on the door to the mainstream market, and the Chinese-style singer became famous for one shot
020, what are you waiting for? At that time, you were already well-known in the music circle. After coming into contact with many brokerage companies, he finally successfully held hands with Qigu Culture, a brand under Kugou Music . At the end of that year, under the company's arrangement, I waited for the New Year's Eve concert of Jiangsu Satellite TV and sang the masterpiece " Guanshan Wine ".
That night, stars gathered. "Waiting for what you are looking for for the first time" has been ranked first in the hot searches, with more than 200 million people following it.
China.com published an article saying: What will you wait for will officially shift from the identity of "a top musician on short video platform" and "a student of song data" to the mainstream market, and use the method of airborne New Year's Eve concerts to strongly knock on the door to the mainstream music market.
, etc., the first step to transform into a mainstream Chinese singer was successfully taken.
and then took advantage of the victory to pursue it, participated in the fifth season of " Masked Singer Guess Guess " and partnered with Zhou Mi, and successfully revealed it. Under the company's arrangement, we participated in the Jiangsu Spring Festival Gala, Lantern Festival Gala, etc.
021年,等什么君成功开拓影视OST市场,为电视剧《赘婿》《千古玦尘》《君九龄》等献唱主题曲、插曲。With team operation, we have made smooth progress: the cumulative number of fans on the music platform exceeded 10 million, and the cumulative number of views on music-related topics has reached nearly 10 billion . We attended the TMEA Tencent Music Entertainment Ceremony held in Macau, China, and won the "Chinese Style Musician of the Year" .
and other personal works have also gained a foothold among the new generation of singers with extremely impressive results. According to data, its song has topped the music charts for more than 160 times. Among the Chinese style genres of the Kugou Music Platform, has ranked first in both personal popularity and playback data. Relying on the promotion of the Xingyao Plan of Kugou , the single collection of songs " hard to cross " in 2021 exceeded 10 million ; in the same year, " Together with ", was rated as the "Top Ten BGM of 2021" by People's Daily ; in 2022, what to wait for and rap singer Hu Tianyu cooperated with "Step on the Snow". During the Winter Olympics , was regarded as the first choice by official media such as the People's Daily and the Central Committee of the Communist Youth League. In the second half of this year, a chorus song "Great China" with Wanda was released. As a National Day tribute song, the MV co-produced with and China Firefighters reached 330 million short videos.
From a young man to a powerful singer in the style of the country, I have found my own development path. She challenged the Peking Opera " Mu Guiying Takes the Leader " on CCTV11 Opera Channel . The number of related topics in related to exceeded 10 million ; 0 appeared on CCTV to sing personal representative songs in CCTV. ; and Chinese Firefighters jointly created MV tribute to the Forbidden City at the Forbidden City to present National Day ; participated in "Xinhua News Agency" and "China Youth Network Charity Project" and other activities, and were recommended by Xinhua News Agency/ Xinhuanet / China Youth Network official media . She is now in a hurry after receiving the blessing of mainstream media .
It only took her two years to do it.
The star-making model in the short video era has begun to show results, with hot music + mainstream stage + positive energy emerging, and Qigu culture has led a wave of trends. Before this, domestic artist training was still imitating the idol development department of Japan and South Korea. Traditional entertainment companies regularly performed nationwide and made comprehensive plans for their future development paths based on the newcomers' own conditions, artistic talents and personal preferences. The training time ranges from a few months to seven or eight years. Among these trainees, only a small number of them can make their debut smoothly, and most of them can only wait for opportunities behind their backs, and luck has become their only way out.
Plan to the future, take responsibility to go further
Among generations of dream chasers, what is waiting for is lucky to catch up with the dividends of the times and find a suitable team, and we have walked all the way to this day.
Talented shows based on short videos are constantly emerging, and this new star-making model has been being copied, but not everyone is lucky to debut. On one hand, it is luck, and on the other hand, it is hard work.
short video platform does not end with a small screen. When you reach the big stage, you shoulder an important responsibility. You combine your talents with the needs of the times, and continue to innovate to go longer.
This may be an important step to wait for you to go further: keep up with the pace of the times and insist on being a representative of positive energy and national style.
The short and flat era has its pros and cons. There are many people who became popular overnight, and countless people who have just passed the pan. In the end, those who have caught the times are those who have surpassed the times.
Many people have followed suit and waited for someone to debut, but failed. Like her, there are also Wang Jingwen , Song Yuning , etc. They are not only distinctive, but also have their professions to the extreme. Wang Jingwen has been creating. Most of the time, she only sings her own original songs, while Song Yuning actively walks in major singing programs.
Their success has given many dream chasers the courage. We have more convenient resources and more opportunities. This will be an important form of future "drafts". Waiting for What Jun’s debut model is worth more reference for young people with ideals and planning their future development routes. Artists are not as simple as performing on stage.
The top priority is whether
can shoulder the responsibility of young artists and create a unique musical style for the new generation.
Dickens said in "The Tale of the Two Cities": This is the best era, this is the worst era, this is the wisdom era, this is the stupid era; this is the faith era, this is the doubt.