2022 can be said to be the year of the explosion of home projectors. In November 2022, thanks to the double benefits of Double Eleven and the World Cup, the sales of the projector category have been rising. According to AVC's omni-channel data inventory, China's home smart projector market sales reached 1.08 million units in November, with a year-on-year growth of of 27.8%, setting a record for the industry's largest single-month history.
smart projector has appeared in the mainstream home market in a way that more people like: small size, easy to carry, big enough screen, cheap price, etc., making the home use of projectors faster.
During this year’s World Cup, projectors were as popular as the game itself. Various projectors were used to watch the game in various online platforms, such as someone using Tencent Aurora H2 to watch the game in an underground garage, college students’ dormitories with curtains drawn on the screen to watch the game, outdoor camping to watch the game, and watching the game and smashing the TV and replacing it with a projector. News emerged one after another, which suddenly raised the popularity of home projectors to the level of a national carnival.
The author has recently communicated with senior industry analysts from Big Eye Orange. They are not surprised by the rise of projectors, and they also have high hopes for the future of projectors. When discussing the relative advantages of projectors, Big Eye Orange’s answer is basically consistent with the mainstream voices in the market.
First of all, the price of the projector is more affordable. Taking a 100-inch screen as an example, the Big Eye Orange H3 priced at more than 2,000 yuan can achieve a 100-inch large-screen viewing experience with a 1080P full HD resolution. However, a 100-inch large screen on a TV requires at least 2,000 yuan. 0 yuan, there is a 10 times price difference here, but in terms of screen experience, the Big Eye Orange H3 worth more than 2,000 yuan also has a great experience. For most users, smart projectors represented by the Big Eye Orange H3 are more cost-effective.
The second point is the atmosphere. The atmosphere brought by a large screen is completely different from that brought by a small screen. Take watching a football match during the World Cup as an example. The large-screen immersive experience brought by the Big Eye Orange projector can make fans feel like they are physically present at the stadium when watching the game. The visual effect is very strong. However, small-screen mobile phones, computers and TVs cannot provide such strong visual stimulation, and the experience is slightly worse.
The third point is that the projector is more in line with modern people's living habits. Modern young people attach great importance to health, and projectors have begun to overtake TVs and become the new center of home entertainment. This is due to the diffuse reflection imaging principle of projectors. Unlike the direct light rays of TVs, the diffuse reflection imaging of projectors causes less fatigue to the eyes. In other words, compared to TVs, large-screen products such as big-eye orange projectors have a better health experience.
The last point is that large screens are the general trend . The science fiction world we often see on the screen has flourished in every corner of our world. As an indispensable technology in the science fiction world, projectors are naturally an indispensable part of future life and an important part of smart homes. This is a good opportunity for rapid development for projection brands represented by Big Eye Orange, and it is also a good start for users to find more new entertainment methods for their families.
"Big Eye Orange has always been the best solution between technology and cost performance." In the projector industry, Big Eye Orange has always been a very alternative existence. It is not only striving and making continuous breakthroughs in the technical field, but also making continuous progress on the road of cost performance. In the development of smart projectors, dark horse brands like Big Eye Orange will continue to appear. Their development is also exciting to watch, as is the development of projection technology !
