enters March in the first quarter of 2021. In the past two months, sales in the automobile market have increased significantly year-on-year compared to 2020, but there has been a decline in the month-on-month period, mainly due to the impact of the epidemic in the same period In general, due to the holiday and short working hours in February, the overall performance has stabilized, and the overall situation has remained basically unchanged.
According to the data of February, the top ten auto sales brands are , FAW-Volkswagen , SAIC-Volkswagen, Changan, SAIC-GM, Geely, , Great Wall Motors, SAIC-GM-Wuling, Dongfeng Nissan, GAC Toyota, FAW Toyota. From the perspective of the top ten rankings, there have been many changes. First, Changan Automobile replaced SAIC-GM to become the top three. Secondly, Geely Automobile's ranking fell. Finally, North and South Toyota entered the top ten, and Honda fell out of the top ten. The main influencing factors are production capacity and chip supply, as well as product and brand penetration. In the top ten, there are six joint venture brands, accounting for 60%, and four independent brands, accounting for 40%.
In February 2021, China's passenger car market output was 1.143 million units, a year-on-year increase of 471.7%; the cumulative production from January to February was 3.024 million units, a year-on-year increase of 87.1%. In terms of sales volume, market retail sales in February were 1.194 million vehicles, an increase of 368.4% year-on-year; cumulative retail sales from January to February 2021 were 3.375 million vehicles, an increase of 69.6% year-on-year. From the perspective of market segments, the retail sales of the passenger car market in February was 558,000 units, a year-on-year increase of 345.1%, leading SUV with a slight advantage of 2,000 units. The retail sales of MPV were 63,000 units, a year-on-year increase of 240.7%, but the overall market size is still small in comparison. From a brand perspective, the retail sales of mainstream overseas brands in February increased by 345% year-on-year, a decrease of 2% compared to February 2019. ; Among them, the retail market share of American brands reached 9.8%, an increase of 1.6% year-on-year; Japanese brands accounted for 21.8%, an increase of 2.9% year-on-year.3 percentage points lower than the German department. In the field of new energy, the output of new energy passenger vehicles in February was 113,000, a year-on-year increase of 772.4%. Among them, the output of pure electric passenger vehicles was 99,000, and the output of plug-in hybrid passenger vehicles was 15,000. In terms of sales volume, the retail sales of new energy passenger vehicles in February was 97,000 units, a year-on-year increase of 675.0%. Among them, the retail sales of pure electric passenger vehicles were 81,000, and the retail sales of plug-in hybrid passenger vehicles were 16,000.
In terms of market sales data and market share, FAW Volkswagen sold 116,000, accounting for 9.9%, SAIC Volkswagen sold 99,000, accounting for 8.4%, Changan Automobile’s 97,000, accounting for 8.3 %, SAIC-GM sales 79,000, accounting for 6.7%, Geely Automobile sales 70,000, accounting for 5.9%, Great Wall Motor sales 68,000, accounting for 5.8%, SAIC-GM-Wuling sales 66,000, accounting for 5.6%, Dongfeng Nissan’s sales volume was 64,000, accounting for 5.4%, GAC Toyota’s sales volume was 51,000, accounting for 4.3%, and FAW Toyota’s sales volume was 49,000. Accounted for 4.2%.
The sales volume and market share of the top ten have changed compared to January. Generally speaking, the market share of the top ten accounts for nearly 64.5%, and the head concentration is obvious. Compared with the sales data in January, there are accidental factors and inevitable factors for the changes in sales ranking and market share. On the whole, the competitive situation at the head is still very fierce. For car companies after the top ten, the competition is under pressure. Obviously, such as GAC, Chery, , BYD, etc., the transition of market competition from incremental to stock is completed, and the competition is still products and brands.
In terms of car selection, economical cars, SUVs and new energy vehicles have also become the first choice. For the automotive industry under the economic recovery, catering to user choices is the key, with intelligence and connectivity The technological advantages of modernized new energy vehicles are also being inherited and carried forward by traditional cars. The integration of the two technologies has also become a new trend in the automotive industry.New technologies represented by autonomous driving and smart cockpits are also reflected in traditional fuel vehicles. However, under the pressure of environmental protection and double points, the trend of fuel vehicles being gradually replaced by new energy sources will not change. The sales volume is not very obvious, but its growth rate is obviously faster than that of traditional fuel vehicles. This is also the reason why many automakers and Internet giants have joined the auto industry. After all, the automotive industry, the large industrial chain and market scale, is not a company. Can give up lightly.
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