, there are always car fans laughing and talking about the fact that Volkswagen has only one car, and that is Golf. Although this is just a joke about Volkswagen's family-oriented design, we can see from it the importance of golf to the Volkswagen brand and its important position in the minds of car fans. Since the birth of
in 1974, the Golf has undergone 8 generations of changes, and it has also been sought after by more than 1 million car owners in China. It is not an exaggeration to say that it is a totem of a popular brand. For such a model with a deep fan base, it is very appropriate for FAW-Volkswagen to hold a fan carnival on the day of the launch of the Golf 8.
FAW-Volkswagen officially named the Golf 8 "New Digital Golf" this time. The reason why the name of the eighth-generation Golf is not used is mainly because the upgrade of the Golf 8 is mainly focused on digitalization and technological sense. , Represents the development direction of mass brands to digital transformation.
In order to highlight the digital attributes, the basic configuration of Golf 8 is very high, LED headlights, LED daytime running lights, automatic headlights, 10.25-inch full LCD instrument (R-line version is high-end full LCD digital instrument), mobile phone interconnection, car Bluetooth , Inductive wipers, 8.25 inches large touch screen (10 inches for the top configuration) are all standard equipment. With such a high basic configuration of
, coupled with the previously announced pre-sale price of 150,000 to 160,000 yuan, I expected the price of the Golf 8 to be somewhat high. I thought it would be several thousand to ten thousand more expensive than the 7.5 generation. . However, the final announced price range of the New Golf is 129,800 to 165,800 yuan, and the price of the top R-Line model is even more than 6,000 lower. The product value of
has been significantly upgraded, but the price has not risen but fallen, which is naturally a good thing for golf fans. After the price was announced at the press conference, the golf 7 owners who participated in the fan carnival next to me have already begun to discuss which configuration to buy.
However, for a passerby, the style of the Golf 8 is not very attractive to me, so it is really too little different from the previous model. After communicating with the fans on the scene, I realized that everyone is actually pursuing the inheritance of classic styles. If the style changes greatly, it will affect their determination to trade.
Golf 8 continues the classic shape of a single chrome-plated and narrow grille, but the chrome-plated strip is moved from the bottom to the top, and combined with the LED daytime running lights of the headlight group to extend the visual width. The addition of the new LED headlights also makes the new car feel like a torch, which is more in line with the public aesthetics of today's digital age. In the interior of
, the human-computer interaction experience of the all-digital cockpit has also reached the current cutting-edge level. The full-touch central control area greatly enhances the sense of technology of the vehicle. A smooth glass panel feels very delicate, which is also in line with the preferences and operating habits of today's young people.
In addition, for example, the 991's same electronic gear shift, full-color HUD system, the digital LCD instrumentation of the whole series, and the addition of a new intelligent voice interaction system, all make the golf 8's all-digital cockpit experience and forward-looking. Walk in the forefront of the same class of models.
It is worth mentioning that under the support of the MQB EVO platform, its data transmission bus has been upgraded from CAN to CANFD, and the transmission bandwidth of the core function modules has reached 100M/S, which also makes the Golf 8's intelligent driving assistance system upgrade a lot .
With more than 70 control units, millimeter wave radar and front camera and other hardware, Golf 8 can easily identify traffic participants such as vehicles, pedestrians, and bicycles, and can achieve full-speed adaptive cruise within the range of 0-210km/h. It has reached the L2+ level of autonomous driving capability.
In terms of power, the Golf 8 still uses 1.2T and 1.4T engines that everyone is very familiar with, and the entire system is equipped with a 7-speed dual-clutch transmission. The performance and fuel consumption of these two sets of powertrains have been tested by the market. , Placed in the same level can still occupy a leading position.
In general, the product upgrade of the Golf 8 has completely surpassed the scope of a replacement. FAW-Volkswagen has armed the latest digital technology of the Volkswagen brand to such an A-class car. For potential golf consumers-young people who pursue fashion and a sense of technology, these upgrades are absolutely lethal.
and for oneFor a 48-year-old model, the Golf 8 obviously continues the tradition of its predecessors. Under the wave of technology and digitalization, it has set a benchmark for its peers with many forward-looking configurations, and has also given the Golf 8 a brand new one. Spiritual core.
It is foreseeable that the "digital" label of Golf 8 will attract the attention of more new generations of consumers, and its leading position in the domestic A-class hatchback market will be further consolidated and strengthened.
