was determined to stop the Volvo Cars (Volvo Cars) developed by . It is one of the few manufacturers that have focused on developing electric vehicles. At present, almost all of its products have launched hybrid power models equipped with 48V light oil or PHEV plug-in power. The original manufacturer also announced the new EX90 luxury pure electric SUV that symbolizes the brand's next-generation pure electric chapter last month, showing its determination to actively expand the electric vehicle market.
After the live broadcast of the new Volvo EX90 launch conference, the original factory actually released another small easter egg that will be released in 2023! Regarding this new car that was surprised to appear, Volvo Cars boss Jim Rowan recently revealed several key details about this new pure electric SUV in an interview with foreign media "Automotive News Europe".
Although the brand remains silent on the data of this new car, the new pure electric small SUV, which the boss calls "EX30" and will be a new car that is very important to Volvo. In the future, EX30 is expected to be priced to reach more consumer groups in the market!
Volvo EX30 will not only be cheaper than the current XC40 Recharge, but may also be the easiest pure electric SUV for brands to buy in the future. After all, the starting price of the XC40 Recharge alone in China is as high as 279,900 yuan, which is more than 10,000 yuan more than the internal combustion engine version of XC40, but the fuel version of XC40 terminal discount is very high, so the price difference is even greater! Even if some consumers are willing to buy Volvo pure electric cars, they may be disappointed because of their unaffordable selling price.
In addition to revealing the price information of EX30, Volvo boss also said that the new EX30 will have the best safety equipment, unparalleled driving experience, and high-quality car manufacturing technology; and the change in body size will also reduce production costs. In addition, the original manufacturer is expected to launch a variety of models with battery capacity to choose from, allowing consumers to purchase the Volvo EX30 that is most suitable for their needs within their budget.
In addition, Jim Rowan also revealed that Volvo EX30 will also provide a subscription experience of at least three months in the future, which will help attract "first-time buyers", especially young people who have just obtained a driver's license. These new young consumer groups can immediately have a three-month experience time of Volvo EX30 if they only need to operate through the Internet and do not need to go to the 4S store in person; although three months is not a long time, Jim Rowan firmly believes that customers will definitely renew their contracts in the future. After all, a three-month subscription system can allow consumers to maintain a more flexible adjustment space.
The new Volvo EX30 is expected to be produced domestically next year. It has not been determined at this stage whether it will be mass-produced in other overseas factories afterwards. In addition, while Volvo boss Jim Rowan revealed the information of EX30, he also explained the remarks that "EX90 is the successor of XC90" in the market. Jim Rowan said that the EX90 is indeed a replacement for the XC90 in broad sense, but because some countries such as the United States and China are not fully prepared for electrification, and that it takes more commuting time due to wide land, the Volvo XC90 still needs to remain in the market, and this large SUV will not be discontinued in a short period of time.
