text: Original by Dongchedi Gao Shuipeng
[Original by Dongchedi Product] On November 3, SAIC General Motors Buick brand new flagship MPV Century was officially launched. Buick Century can provide two seat layouts: six-seat version and four-seat version, with the official guide price range of 529,900 to 689,900 yuan.
New car features:
· Appearance
front LED light group lighted at night
From the appearance, Buick Century basically follows the Buick GL8 flagship concept car design style. Among them, the new car's headlight group is L-shaped, and the front air intake grille and the lower air intake port of the front bumper are integrated into an integrated trapezoidal style. Buick brand calls the front face style the pure design concept of PURE Design. In the future, the new generation of products under the Buick brand will use this design language.
Century four-seater version two-color painted model is equipped with the full-vehicle gold logo
On Buick Century four-seater version, a two-color body color is exclusively provided. Buick named the color scheme "Guanshan Feixue". The upper body is silver and the lower body is cyan green. It also matches the two-color version with the gold body logo and partially polished 19-inch dense spoke rims.
Buick Century, Toyota Alpha, Mercedes-Benz V-Class side shape comparison
Century, GL8 ES Lu Zun, GL8 land business class side shape comparison
rear LED light group lighted at night
tail design, Buick Century uses a through-type tail light group shape, the light groups on both sides are L-shaped and equipped with full LED light sources. At the same time, the exhaust system of the car is a hidden design, which is actually a single-row and double-output layout.
· Interior
Under the guidance of the Buick brand's new family interior design language, the century's center console is equipped with a suspended integrated curved dual-connected screen, and is matched with blue and white. At the same time, the car adopts a four-spoke steering wheel shape, and the multi-function buttons are designed in a combination of physical buttons and touch buttons. It is worth mentioning that the century's gear shifting method has returned to the gear-type design and is an electronic gear shifting lever, which is the same as the first generation of GL8 gear shifting form.
Electronic handbrake and automatic parking button are located on the left side of the center console
High Buick family MPV design tradition, the secondary instrument panel between the Century center console and the front seat is a disconnected design, and an open storage tank is designed on the floor of the disconnected area. At the same time, there is an additional double storage space on one side of the center console, including the upper storage tank and the lower drawer storage compartment.
· The rear row
C column area has a pop-up makeup mirror, with lighting function
Buick flagship MPV positioning century can be provided with six-seat version and four-seat version to choose from, and the second row is the key area of the entire vehicle. Based on the four-seater version, the second row of the century is a two-seater layout and is equipped with a one-click lifting curtain wall system. Among them, the front and rear independent spaces can be formed when the curtain wall is fully raised, and it has the functions of "half-screen mode" and "live in front".
This screen is reduced to "half-screen mode", and the front and rear spaces have a connection effect
"Front Car Live" mode can monitor the front and front road conditions through the camera
In terms of rear functionality, the 32-inch large-screen built-in interconnect system equipped with Wi-Fi, USB and Bluetooth connection functions, and supports intelligent screen projection of iOS, Android and other modes. At the same time, the screen can also be operated through the 8-inch intelligent control screen of the rear seats.
BOSE Executive Edition Yuezun Audio System 21 speakers Distribute in the car
In addition, an 8-inch display can be provided above the 32-inch large screen equipped with the 194-seat version. This screen mainly provides time and date display, with different display effects such as numbers and pointers. In terms of audio systems, the Century Four-Seater Edition is equipped with a BOSE Executive Edition sound system, which consists of 21 speakers.
Meanwhile, the area located below the 32-inch screen is designed with two pop-up storage boxes with flocking internally and car refrigerator with compressor refrigeration. According to Buick, the refrigerator freezing function temperature can be adjusted between minus 6 degrees Celsius and 10 degrees Celsius, with an internal volume of 13 liters.
·Power
Power, Buick Century is equipped with a 2.0T engine and a 48-volt mild hybrid system, with the maximum engine power of 174 kilowatts and a peak torque of 350 Nm. The transmission system is matched with a 9-speed manual transmission. In terms of suspension, the front suspension of the car is McPherson type and the rear suspension is five-link type.
About Buick's new logo
Buick's previous generations
New and old car logo comparison
Century is the second Buick model that uses the new logo in the domestic market after Buick's compact SUV is high. Compared with the old car logo, the design style of the new car logo is simpler. On the premise of continuing to use the "three-color shield" element, the arrangement method is adjusted from step to parallel arrangement.
Name: "Century" returns to
Buick Century sedan
Century (Century) is a long-standing model under the Buick brand. Its sixth generation product is also the first domestic model introduced by the Buick brand, and it is named "New Century" in China. Judging from the market environment and model positioning at that time, Buick New Century could even compete on the same stage with the Audi A6, which introduced the domestically produced at the same time.
Based on the past, the name "Century" also symbolizes a more high-end product image in the domestic market for Buick, which is positioned as a non-luxury brand. This time, the name is enabled again on the new flagship MPV, which also represents the Buick brand's efforts to distinguish it from the existing GL8 series, thereby entering the higher-end MPV market segment.
The future Buick MPV family:
Buick Century
Buick GL8 Avia
Buick GL8 onshore business class; Buick GL8 ES Luzun
According to Buick brand product planning, Century has independent of the GL8 series to a new car series. Therefore, after getting rid of the product positioning of the "high-end version of GL8", Century, which operates as an independent vehicle series, will target the domestic high-end MPV market segment. At the same time, Avenir is still positioned as a high-end sub-brand under Buick. In other words, both the Century and GL8 series will be derived from their respective Avenir versions. In the future, the Buick brand MPV family will be composed from top to bottom of Century, GL8 Avia, GL8 ES Luzun and GL8 onshore business class.
Market environment/competitors:
Mercedes-Benz V 260
Toyota Alpha
Toyota Crown Willfa
2016, Buick launched the GL8 Avia series models for the first time. As the car entered the market, the highest selling price of the Buick GL8 series was also pushed to more than 500,000 yuan. Although Buick has taken the first step to impact the high-end MPV segment, as a labeled model in the domestic public and business MPV market, the segment of Mercedes-Benz V-Class and even Toyota Alpha/Wilfa is a new field that Buick brand MPV has not yet penetrated.
Therefore, Buick Century, which was launched this time, obviously targeted the above models. So if you have the "three-pointed star" of Mercedes-Benz V-Class and the "hard currency" of high-end MPVs, will you choose Buick Century? Welcome to communicate together in the comment area.