[After you have a car, the industry] Chinese independent brands have finally come out with another A-class sedan market sales product - Qin PLUS.
Recently, according to statistics from the China Passenger Car Association, Qin PLUS sold 36,058 units in September this year, becoming the sales champion of A-class sedans, with cumulative sales directly exceeding 400,000 units.
In terms of January to September this year, BYD Qin PLUS sold 17,900 vehicles in May, and the rest exceeded 20,000 vehicles. After entering July, it exceeded 30,000 vehicles for three consecutive months. This is something that the outside world is always surprised when sales are announced at the beginning of the month: How did BYD Qin PLUS come out?
The air outlet is hot, so the dual-power model can be more stable
This is not a story of a traditional company accidentally seizing the air outlet, but a long-term layout, precise control, and then the championship position will not be continued.
Secretary-General of the National Automobile Market Information Joint Conference Cui Dongshu mentioned in an interview with Cars that the reason why BYD can break the circle is that "the independent system has strong increments and fast capacity expansion."
ultimately depends on BYD's own flexible mechanism and control of the industry's prospects.
Compared with previous years, the development of new energy vehicles this year is particularly rapid.
Passenger Car Association data shows that the retail sales of new energy passenger cars in September reached 611,000, and increased by 82.9% year-on-year and 14.7% month-on-month, forming a trend of upward from January to September. From January to September, 3.877 million new energy passenger cars were sold domestically, an increase of 113.2% year-on-year.
supply improvement combined with expectations of rising oil prices has brought about a hot market; oil prices have risen and electricity prices have locked in, which has led to a hot performance in electric vehicle orders. In addition, various localities have issued policies to encourage consumption, and the production of mainstream automakers has continued to rise, changing the off-season pattern and further driving the booming auto market in September. Under the vent of
, the policies and products that have flocked to it have accelerated the growth of the new energy field and gradually exposed the problem: a single technical route cannot meet the diverse needs and cannot become an endless gold mine.
This is also the choice of BYD Qin PLUS. On March 8, 2021, BYD Qin PLUS DM-i was launched, with a price starting from 105,800 yuan; on April 7 of the same year, BYD Qin PLUS EV was launched, with a price starting from 129,800 yuan.
With these two power models, Qin PLUS began to expand its territory frantically.
Qin PLUS becomes the top three in the A-level market for the first time, starting in October last year.
Before that, the A-level market was mostly monopolized by joint venture brands Nissan Sylphy, Volkswagen Lavida, and Buick Yinglang , while domestic brands mostly rose at low prices. The entry of Qin PLUS has broken through the image of domestic A-class cars experiencing volume with low prices, and has also opened up a new development path for domestic A-class cars to counter joint venture models with technology.
"I fell in love with the (BYD Qin PLUS) EV model from the beginning."
Chen Fei is a member of the BYD Qin PLUS car group after he had a car. He bought the 2021 Qin PLUS EV 500KM luxury model.
He worked as the technical director of a technology company in Beijing. When he talked about his initial choice, he was very frank and said in a concise way: "There is no gas car index, only green license plate, and the same price is only this."
He told the car that the order was placed not long after the new Qin PLUS EV was launched. The reason is nothing, mainly because it is suitable. "There is a garage at home, charging is convenient, the battery life can meet the needs of commuting, and the joint venture brand has no choice (product)."
html In September, Qin PLUS EV sales reached 11,606 units, dominating the pure electric A-class sedan market.
"With the same price and configuration, there are basically no models for new energy in the A-level market to compete with BYD."
Industry insiders said that it can be understood that BYD Qin PLUS EV has a very good reputation and is deeply involved in the pure electric market. Qin PLUS DM-i has subverted the fuel vehicle market and was the first to be ahead with the same price.
9 Qin PLUS DM-i sales reached 24,452 vehicles.It can be seen that BYD is the only car company among Chinese auto companies that master the core technology of "three electrics". Technologies such as blade battery and DM-i super hybrid are even more touching points for consumers to "buy".
BYD PLUS DM-i uses a DM-i super hybrid system consisting of BYD Xiaoyun-plug-mixed dedicated 1.5L high-efficiency engine, EHS electric mixing system and blade battery.
Previously, a car drove it back and forth in the suburbs, urban areas and highways. The actual fuel consumption was 4.0L/100km, and the average cost was less than 30 cents per kilometer. If you fill up a box of oil and commute in the city, you can add fuel once a month.
Compared with fuel vehicles of the same level, the monthly fuel expenses can be reduced by at least 400 yuan, greatly reducing the car owner's cost of using the car.
written at the end
"Buy it (Qin PLUS), it won't lose", this is the feedback from users;
"Combined with pure electric and plug-in, the king of the A-class sedan market", this is the feedback from the market.
Go back five years, even if BYD has the most imaginative person to write, it is difficult to write Qin PLUS's story today. The facts occur because "just do good things and don't ask about the future." In the future, we should not set any imaginative restrictions on the development of BYD products.
