At the moment of "market leadership" and "market era", although the smart car market is on the rise, the competition among major auto companies is extremely fierce, especially in the mid-to-high-end market. Recently, Feifan R7 and Leapmotor C01 have been officially launched one after another. The Leapmotor C01 pure electric SUV and pure electric sedan fields each usher in "new players" with certain strength. For consumers, there are more cost-effective options. The fifth-generation Sportage, the heavyweight model of the veteran car company Kia , officially started pre-sale, with a pre-sale price of 179,800-205,800 yuan, and is determined to re-launch the Chinese market with higher quality products and services.
Feifan R7 is the first flagship model of Feifan Auto , and is positioned as the medium and large SUV market. A total of 4 models were launched this time, with the official retail price starting from 302,500 yuan. It also provides car-electrical separation mode to purchase cars. Users who choose car-electrical separation mode to purchase cars can enjoy a 100,000 yuan discount on 90kW•h battery, and only pay 1,560 yuan (90kW•h battery) rent per month; 84,000 yuan discount on 77kW•h battery, and only pay 1,260 yuan rent per month.

Fefan R7.
Leapmotor C01 focuses on smart electric sedans. The new car has launched five major versions, with a national guide price of 193,800 to 286,800 yuan after subsidies. The new car version only has the difference between battery capacity and single and double motors, and also enjoys various intelligent configurations, so that users no longer need to spend time on other configurations to do multiple-choice questions.

Zero Run C01.
Shibotuojie is developed based on the X-Line version of the global high-end models. It starts with high-end models, and the appearance design is more sporty and powerful. The power configuration is fully equipped with three gold powertrains: 1.5T, 2.0T, and 2.0L HEV. The entire series is equipped with an AT transmission standard. The 2.0L HEV model uses Kia's world-leading TMED hybrid system, bringing low fuel consumption performance that exceeds expectations and better meets the diversified needs of Chinese users.

SportageSportageSpirit.
smart cockpit is becoming increasingly perfect, and consumers' smart travel is more convenient
smart cockpit is one of the core value carriers of intelligent connected car and is also the core area for major automobile manufacturers to conduct differentiated competition. The smart cockpit is equipped with intelligent and connected vehicle products, so that the cockpit can intelligently interact with people, roads and cars themselves. It is an important link and key node for the evolution of human-vehicle relationship from tools to partners. In fact, it is similar to anthropomorphic vehicle internal butler, helping users understand the car while also allowing drivers and passengers to experience a more relaxed travel experience.
Feifan R7's RISING MAX 3+1 giant screen, 15.05-inch ultra-large AMOLED ultra-clear central control screen carries the most interactive functions, 10.25-inch instrument screen and 12.3-inch co-pilot screen adopt advanced MiniLED partitioned backlight technology, effectively solving the pain point of insufficient screen display brightness under strong light, and providing a visually superior sensory experience for models of the same level. In addition, Feifan R7 also has the largest field of view angle of the AR-HUD system among the global mass-produced models, up to 13°*5°, and the industry's highest high resolution of 1920*730, which can more intuitively display lane-level real-view navigation, real-time ADAS and other information. Moreover, it also has the functions of recommending POI information such as Internet celebrity attractions and giant screen viewing in parking environments.
In terms of smart cabin entertainment, Zero-Play C01 is equipped with Qualcomm 8155P digital cockpit chip, one-core and three-screen linkage, easily bid farewell to the lag, and under the care of the "3D Xiao Zero" smart assistant, it makes the whole family travel more fun. When the user enters the driver's seat, AI face recognition will automatically recognize the user identity at a millisecond speed, and can automatically adjust 25 pre-set preference settings for users such as navigation, music, air conditioning, seats, and exterior rearview mirrors to improve driving convenience and enjoy the smart travel experience.

Zero-Play C01 is equipped with Qualcomm 8155P digital cockpit chip.
Shibotuojie is equipped with the newly upgraded Kia Connect intelligent interconnection system, which supports remote vehicle control, valet mode, automatic parking lot settlement, IoT car home interconnection, OTA wireless upgrade, personalized settings and other functions, meeting users' diverse smart car use needs. It is also equipped with Harman Katon advanced audio system (8 speakers) and multi-color dynamic ambient lights, giving the passengers in the car an ultimate audio-visual enjoyment.
intelligent driving system is upgraded and upgraded, safe travel added guarantee
With the advancement of intelligent technology and the popularization of autonomous driving technology, the auto-driving assistance function has almost become the standard configuration of cars today, and models with autonomous driving assistance functions often get more favor from consumers and the market. For car owners, the intelligent driving system can be regarded as an extremely important part of the car. It not only brings safe driving guarantees for all-weather travel, but also represents the people-oriented car manufacturing concept of car manufacturers.
Feifan R7's RISING PILOT fully integrates high-level intelligent driving system, which can be called the "King of Intelligent Automobile World". The vehicle is equipped with 33 top-level perception hardware, including the first mass-produced PREMIUM 4D imaging radar in China and the rare 8-megapixel high-definition camera in the industry. There is also the most powerful Nvidia Orin X chip's top computing power, and it is combined with Feifan Auto's world-first Full Fusion algorithm, which brings users a high-end intelligent driving experience with faster, safer and higher confidence in perceived results. In addition, RISING PILOT also provides users with the industry's first self-adjustable MY PILOT function, allowing users to switch between various smart driving styles such as comfort, standard, and sports.

Feifan R7's RISING PILOT fully integrates high-level intelligent driving system, which can be called the "king of the smart driving world".
Zero-Play C01 complies with the five-star safety development standards, adopts cage body design, and uses a large number of high-strength steel . The entire series is equipped with 6 airbags and a mainland High Plus body stability control system, and provides emergency braking AEB, 360° panoramic image automatically open narrow lane assistance, blind spot viewing during low-speed steering, as well as rear obstacle warning and door opening warning functions during reversing and parking, and protects drivers and passengers with an active and passive protection system.
ShiboTujie is equipped with advanced ADAS intelligent driving assistance system. The entire series is equipped with 10 intelligent driving assistance functions including forward collision avoidance assistance (FCA), lane follow assistance (LFA), lane keeping assistance (LKA), intelligent speed limit assistance (ISLA), intelligent high and low beam adjustment (HBA), driver fatigue reminder (DAW), etc., and is equipped with 6 airbags, front and rear parking radar, etc., especially MCB multiple collision automatic braking system that can effectively reduce the probability of a secondary collision accident.
innovates energy-enhancing ecosystem, weakens the anxiety of pure electric vehicles for travel
At present, many consumers’ biggest consideration when purchasing new energy vehicles is power. When you go out, the phenomenon of "mileage anxiety" is inevitable, especially for some patients with obsessive-compulsive disorder, . As long as they see that the battery level shows that it is not 100%, they always want to find a charging pile to plug in. To put it bluntly, "mileage anxiety" is actually consumers' distrust of the battery life of pure electric cars, and it is accompanied by a series of problems such as too slow charging speed, insufficient charging piles, and opaque maintenance charges of charging piles. In terms of
battery, the four-wheel drive version of Feifan R7 will be equipped with a 90-degree battery, with a battery life of more than 600km, and supports battery swap function, which can be completed in only 2.5 minutes. With such a powerful assisted driving and power hardware level, Feifan R7 is definitely a hard-core level at the level of 300,000-400,000 yuan. RISING POWER energy solution provides users with powerful and efficient power guarantee. The peak power of Feifan R7 four-wheel drive version is 400kW, the highest peak torque is 700N·m, and the acceleration from 0 to 100km/h only takes 3.8s, and you can directly enter the 3s club. At the same time, the new generation of 8-layer Hair-Pin motors and straight waterfall oil-cooling technology based on flat wire winding technology have a motor efficiency of up to 97% close to the physical limit, and the proportion of constant power increases by about 50%.
Zero-Road C01 is the first to be equipped with the world's first battery-free CTC battery chassis integrated technology. This technology innovatively combines the battery and chassis skeleton structure into one, using the body structure as the external structure of the battery pack, maximizing structural efficiency, and at the same time, the body torsional stiffness of the body is increased by 25%. It is combined with the luxury car-grade independent suspension with double wishbone and rear five-link links, bringing a more controllable driving pleasure. In terms of battery life that users pay wide attention to, the Zero-Road C01 is equipped with an ultra-large-capacity power battery and a CLTC comprehensive operating range of up to 717km, which is enough to meet the needs of multiple scenarios and long-distance travel. It is combined with the self-developed full-time AI BMS intelligent battery management system to achieve the full life cycle of the power battery, making every trip more secure.
Now in the Chinese market, the new generation of consumers is more eager to use cars to change their lifestyles. Whether it is Kia's fifth-generation Sportage, or the Feifan R7 high-end pure electric SUV, and the smart luxury electric sedan Zero-Road C01, it is not difficult to see that major automakers are actively promoting product iteration and intelligent layout. From appearance, interior cockpit to intelligent driving, ultimate power, and a number of advanced configurations, they all reflect that the current smart cars are really "top". I believe they will definitely become the dark horse in the second half of the smart car track, redefining the future pioneer car. (Text/Chen Jun)