When police officers came to arrest Wang Jun, he was hiding outside the window of a self-built building on the outskirts of Beijing, clinging to a drain pipe, and soon fell to the ground due to lack of physical strength. As a result, his left arm was dislocated.
Wang Jun, the principal culprit in the copyright infringement case of Zheng Yuanjie's books which was supervised by the four departments of the National Anti-pornography and Anti-illegal Affairs Office, the National Copyright Administration, the Ministry of Public Security, and the Supreme Procuratorate. In two years, he organized and formed a "one-stop" industrial chain of production, storage, and sales, and pirated the works of many well-known writers, with a total value of nearly 100 million yuan (total price), and was commissioned by the "fairy tale king" Zheng Yuanjie to authorize the company Real-name report. On October 20, the Huaian City Intermediate Court of Jiangsu Province opened a court session to hear the case, and the Huai'an City Procuratorate sent officers to support the prosecution.
On November 6, Zheng Yuanjie said in an interview with this newspaper that he would like to thank Prosecutor Li Yue of the Huai'an City Procuratorate in the case of the "Kingdom of 100 Million Yuan Piracy", "She is very professional in handling the case and has very good professional quality. "Z1z
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The scene of the trial
architectural book retail "big guy"
cross-circle pirated bestseller
Wang Jun is a "post-80s", he seems to be a gentleman. After graduating from a bachelor degree in architecture, he worked in an architectural design company for several years and published. I started my own company again. Since 2009, Wang Jun, who was less than 30 years old at the time, managed Beijing Xinsheng Jianda Book Co., Ltd. (hereinafter referred to as "Xinsheng Company") and Beijing Hongrui Jianxing Culture Communication Co., Ltd. (hereinafter referred to as "Hongrui Company". ), and registered online stores on e-commerce platforms such as Tmall, JD.com, and Dangdang, mainly engaged in architectural book retail.
In the book retail industry, there is only one formal channel for buying books-publishing houses. Over the years, Wang Jun has established a stable cooperative relationship with some large architectural science and technology publishing houses, and has become a regional agent. He has also created his own architectural qualification examination teaching assistant brand, which is in the "circle" of architectural science and technology book publishing. relatively reputable.
Wang Jun, who has a smooth journey, is not satisfied with this. Architecture books are highly professional and have a narrow audience. He wants to prove that his "energy" can be greater and can "out of the circle", so he tries to expand the business map. Expand to more popular children's and social science books. However, the competition in the retail of genuine books has become increasingly fierce, and Wang Jun's new business has not achieved the desired profit. He has gradually developed the idea of selling pirated books online. The scope of
pirated books is very wide. As long as they do not comply with the formal purchase and printing procedures, and infringe on intellectual property rights, they are considered pirated. The printing procedures for genuine books are very strict. The publishing house must issue a printing commission to the printing house. The publishing house, the National Press and Publication Administration, the printing house and the Cultural Bureau must sequentially examine and approve and seal the four chapters before the formalities are legal. Because there is no copyright, the cost of pirated books is very low. Often as long as the 2 to 3 achievements of the original book price can be printed, it is sold at 40 to 50% of the price. A pirated book priced at about 30 yuan can get 3 yuan. To a gross profit of 6 yuan. During the opening of
, Wang Jun met Li Ming, the "post-90s" at the wine table. Li Ming is from Langfang, Hebei. His father ran a large-scale printing factory. Relying on the "country and mountains" laid down by his father, Li Ming has been running printing business back and forth to Beijing under the name of his family's printing house since the age of 19. He often took orders privately. The printing factory workers also turned a blind eye and did not dare. Offend the boss's son. After
got online, Li Ming helped Wang Jun's company to print some architectural test papers and manuals as gifts for book purchase. These gifts do not have publishers and book numbers, and are actually illegal publications.
One has sales channels and the other has printing channels. In April 2017, Wang and Li hit it off and started pirating books.
production, storage, and sales are one-stop production, storage and sales
even the anti-counterfeiting label is also a counterfeit
In the first half of 2017, the TV series "The Name of the People" set off a frenzy of ratings, and the sales of original novels also increased. Wang Jun aimed at the opportunity and pirated more than 2,000 copies of "The Name of the People" with Li Ming, totaling nearly 100,000 yuan, and soon sold out.
Wang Jun, who has tasted the sweetness, has only one "principle" for choosing pirated objects: what book is "hot" and what is pirated. He reached out to the best-selling areas such as novels, picture books, teaching aids, and children's books. Many well-known writers such as Zheng Yuanjie, Yu Hua, and Lu Yao were infringed.
Wang Jun also has his own calculations in terms of quantity. He first goes to the publishing house to purchase the goods and decides which books can be printed according to the list provided by the staff.some. "Pirated books cannot be sold much more than the normal sales volume of the publishing house, otherwise they are easy to be discovered by the publishing house."
Li Ming judged whether the printing factory could print according to the title or sample book provided by Wang Jun, and if he could print it, he could make the imposition by the employees of his father's company. ,print. The electronic manuscript for printing is Li Ming's use of "in-circle" resources to find someone to make a plate. The so-called plate making is to make the original book into an editable electronic manuscript. The plate making is charged per page, ranging from 2,000 yuan to 3,000 yuan per book. Li Ming also found a local color printing company that specializes in color covers and partial color printing of pirated books. After
was printed, Li Ming used a truck to transport the books to the warehouse designated by Wang Jun. Each time a truck was filled up before delivery, a truck could hold at least 8,000 books. Li Ming can make 2.7 to 30% of the price of each pirated book. In the past two years, he has made a total of more than 2 million yuan in illegal profits.
Zheng Yuanjie’s "Pipilu Series" books are all affixed with anti-counterfeiting labels. Wang Jun requires pirated books to be "exactly the same" as the genuine ones, and there must be no fewer anti-counterfeiting labels. Under normal circumstances, the production of anti-counterfeiting labels should be contacted by the publishing house, and a commission certificate should be issued. Li Ming didn't have any commission to prove, he used resources to find Wu Bin from Cangnan, Zhejiang.
Wu Bin specializes in anti-counterfeiting label business. He knew the purpose of these anti-counterfeiting labels at a glance, but he didn't say anything to make money. Wang Jun and Li Ming personally found the materials for the anti-counterfeiting label, and then flew to Zhejiang with the genuine sample book to watch Wu Bin make the anti-counterfeiting label with their own eyes. The design of the "Pipiru" anti-counterfeiting label has both pictures and text, and it says "Genuine authorization infringement must be investigated". Wu Bin copied the anti-counterfeiting label from the original book, revised and reworked it several times according to Wang Jun's requirements, until Wang Jun thought it was enough to be fake, and finally finalized it.
One million anti-counterfeiting labels were delivered to Li Ming, and Li Ming gave Wu Bin 30,000 yuan. It was verified afterwards that nearly 400,000 of these 1 million fake anti-counterfeiting labels were used.
Wang Jun originally had a warehouse in Tongzhou, Beijing, where pirated books and genuine books were kept together. Later, the piracy business grew bigger and bigger, and Wang Jun wanted to rent another warehouse. A person in Huai’an, Jiangsu owed Wang Jun a debt. Considering that Huai’an had cheap rent and advanced logistics, Wang Jun asked the debtor to help him rent a warehouse in Huaiyin District, Huai’an City, for stocking pirated books, Beijing The warehouse in Tongzhou specializes in stocking genuine architectural books. In April 2018, Wang Jun arranged two employees to Huai'an to manage the warehouse. After the customer placed an order in the online store, the employee delivered the goods from the warehouse through logistics. The sales price was 4.5 to 50% off the price of the original book. Every time the warehouse sends out a courier, the staff responsible for managing the warehouse can get a 3 cent commission.
In order to conceal others, Wang Jun mixed the real and the fake. He bought some sample books from the Internet, and then imported a batch of genuine books from the publishing house. When Li Ming sent the pirated books to the warehouse, the books from the publishing house were almost there, and they could be sold together.
is stored separately from pirated books in the warehouse in Huai'an. Wang Jun is very taboo about piracy, and when he asks employees to communicate, he refers to the original and pirated books as "books from the publishing house", "books from Langfang", "new edition", "old edition" or "A edition book" and "B edition book". Prevent being discovered. When the original version and when the pirated version are issued, Wang Jun will notify him by phone or online in advance. Wang Jun also deceived himself and believed that pirated books in underdeveloped areas were not easy to be detected, and consciously arranged for employees to send pirated books to remote places.
Wang Jun’s online store has more than 1,000 transactions per day. Although the pirated books are “copied” according to the original version, due to the lack of strict inspection procedures, it is inevitable that there will be incomplete or blank pages. In order to respond to consumer complaints, Wang Jun also arranged a set of "words" for the company's customer service, saying that the company's books are purchased from publishing houses, and the incompleteness may be an individual phenomenon. If the consumer does not approve it, he will ask for a replacement. This may be refunded a few dollars. If the consumer doubts that it is a pirated copy, then the delivery list of the original book imported from the publishing house or the publishing house’s authorization is sent to the consumer.
In this way, Wang Jun and others formed an infringement chain of "accepting orders in Beijing, printing in Hebei, and shipping in Huai'an". The irony is that almost everyone in this chain has been in the book industry for many years. Even if Wang Jun and Li Ming didn't say it clearly, the employees who participated in it knew well through experience, but in the face of interest, everyone was lucky. , No one pierced this layer of window paper.
"Fairy Tale King" reported
by real name when police arrested him and ran away.
Wang Jun thought he was well done, but he still showed his feet.
"Fairy King"Zheng Yuanjie was once awarded the title of "Anti-piracy Image Ambassador" by the former State Administration of Press and Publication. In recent years, he has been committed to combating copyright infringement. In October 2018, Zheng Yuanjie exclusively authorized Beijing Pipilu Zongyuan Culture Technology Co., Ltd. (below (Called "Pipilu Company") found that on JD.com, Tmall, Pinduoduo and other websites, Xinsheng Company and Hongrui Company sold Zheng Yuanjie's books at low prices. The abnormal phenomenon of
caused Pipilu's vigilance. After negotiating with the online store to no avail, in December of the same year, Pipilu Company purchased 11 sets of Pipilu series books from the online stores of Xinsheng Company and Hongrui Company under the witness of Beijing Fangyuan Notary Office. It was identified that 10 of them were pirated. Therefore, Zheng Yuanjie entrusted Pipilu to report to the national "anti-vice and illegal" office in real name.
On February 22, 2019, under the joint cooperation of the national "anti-vice and illegal" office, provincial and municipal public security organs and cultural departments The Huai’an Bureau of Culture, Radio, Film and Tourism and the Huaiyin Branch of the Huai’an Public Security Bureau jointly enforced the law, destroying Wang Jun’s pirated book warehouse in a factory in Huaiyin District, Huai’an City, and two employees who Wang Jun arranged in the warehouse were arrested on the spot.
Unexpectedly, the law enforcement The scene of personnel inspecting the warehouse was clearly seen by Wang Jun, who was far away in Beijing, through a surveillance camera. This surveillance system was installed by Wang Jun to keep track of the flow of goods in real time.
At first, Wang Jun didn’t take it to heart and thought it was nothing more than He was fined by the cultural department, and he realized the seriousness of the matter on the evening of the 22nd. Wang Jun recalled the employees to the company overnight, destroyed relevant evidence, and asked the core employees who held the secret to change their mobile phone numbers and stop logging in to WeChat and QQ. Get
Li Ming of the news was not idle either. While burning the unused counterfeit Pipiru anti-counterfeiting label, he emptied the U disk storing the electronic manuscript and threw it into the sewer.
In the next half month, Wang Jundong hid in Tibet, and was finally locked by the public security organs in his hiding place in the suburbs of Beijing. When the police knocked on the door, Wang Jun was hiding on the third floor of a self-built building. He heard the movement turning out the window, so the beginning of this article appeared One scene. After
was treated in the hospital for more than ten days, Wang Jun was taken to Huai'an for interrogation. From March to July 2019, other people on the pirated chain were arrested.
All of them pleaded guilty and punished
. In September 2019, the case was transferred to the Huai’an City Procuratorate for review and prosecution.
Wang Jun registered a number of online stores on different platforms in the name of Xinsheng Company and Hongrui Company, and each of them was a mixed sale of genuine and fake products. Piracy is the same as the original price, and the transaction volume is huge, which brings a lot of challenges to the investigation and determination. The prosecutor of
believes that if you simply start from the transaction data of each online store, it is impossible to identify the online store sales based on the sales situation. The number of fakes, and the number of sales cannot cover all piracy. Therefore, the prosecutor decided to determine the number of crimes from the source of printing.
The prosecutor put forward more than 20 supplementary investigation opinions on issues such as the time and number of persons involved in the piracy business, and whether the two printing companies constituted a unit crime. After investigation, 11 people including Xinsheng Company, Hongrui Company, Wang Jun and Li Ming printed and sold more than 1 million copies of copyright infringement books, and 21 publishing houses were infringed, totaling more than 90 million yuan, and the amount involved was more than 10 million yuan. After the
case, 11 people including Xinsheng Company, Hongrui Company, Wang Jun and Li Ming pleaded guilty and pleaded guilty, and Wang Jun, Li Ming, Wu Bin and others returned the stolen goods.
On December 28, 2019, the Huai'an City Procuratorate prosecuted 11 people including Xinsheng Company, Hongrui Company and Wang Jun for alleged copyright infringement.
On October 20, 2020, the court opened a court session to hear the case. Wearing protective clothing, Wang Jun lost his usual spirits and was always calm during the trial. He admitted frankly that the direct and main reason for embarking on the road of piracy was that he was too conceited and had a strong vanity, and wanted to get in the book industry too much. The right to speak. Wang Jun expressed regret for his behavior, and argued that “the piracy business is not easy to do, and discounts are needed to fight for sales.” Z1z
Wang Jun, who started from scratch, is very affectionate for the book industry. In his final statement, he Said to his accomplices, "I am sorry brothers and sisters, I hope I can bring you all over again..." The case will be sentenced.
(the characters in the text are all pseudonyms)
Source: Procuratorial Daily
Original title: He was "Fairy Tale King "real name
Author: Lu Zhijian Zhang Zhen Li Yue
Editor: Hu Xiyun