Amazon partners should know that in addition to the main picture videos, the most important thing that consumers can pay attention to is the related video section. Many people have poor product conversion rates because they are not sure about this sector. So how should we use related videos? Let me explain it to you one by one below.
related video - Related videos
Related videos shortsRelated videos shortsRelated videos are located above the comment area of the Amazon page and its conversion location. Generally, you will see the video first and then the comments when browsing, so it is very important for user conversion.
Generally related videos are divided into unboxing videos, product details explanations, usage scenario displays, etc. After the buyer has finished the photo, upload it to the location of the related video. This can fully display the differences between products and competitors, effectively help improve page conversion and reduce negative reviews and return rates. Generally speaking, the price of this kind of video will not be too high, the average price is around 300. If you can find a first-hand source of goods, the price will be cheaper. For example, we are the first-hand source of goods, and the price is only 199. So I’m secretly adverting here. If you have the need for Amazon buyer show and main picture video, you can come to us and give you the lowest price on the entire network!
So what are the benefits of related videos?
1, improve the conversion rate
Compared with product pictures and text information, videos can better display product characteristics and details in all aspects, deepen buyers' understanding of the product, and improve product conversion rate.
2, enhance user experience
enhances user experience through video demonstration, reduces after-sales problems, and can visually display product details, colors, and functions, effectively reducing a series of returns and negative reviews caused by customers due to product color difference and operation methods in the later stage.
3, video drainage
can be placed on competitor pages to its own pages, and videos can be diverted through multiple channels such as websites and social media, and videos can be diverted through multiple channels within the site and social media, expanding the scope of dissemination and increasing product exposure.
4 prevents competitors from grabbing traffic
from occupying the position of the videos associated with the page, and prevents the videos of competitor sellers from coming in, so as to effectively avoid customer churn.
5, increase the page residence time
1 Buyers watch videos on this page, and the stay time will also increase greatly, thereby increasing the conversion rate.
6, improve trust
let more buyers know that there are many people who buy this product, and many customers recognize this product, so they shoot videos and upload them, greatly improving trust and conversion rate.
7, enhance the sense of substitution
Because most of the Americans who shoot buyer shows are Americans, local foreigners give unboxing explanations, real buyers use displays, integrate into life scenes, and are very vivid and vivid, allowing real buyers to endorse your product .
So don’t ignore this section, make good use of it, isn’t the product conversion rate increased?
Finally, I want to tell you that there are many tricks in the seller's video show. The best way is to find a first-hand source of goods. For example, our price is directly half cheaper than the market price. Friends who need it must come to us!