iPhone 14, which has no innovation or change, finally failed.
Due to the fact that iPhone 14 sales were lower than expected, Zhengzhou Foxconn dismantled some production lines of iPhone 14. Recently, an insider of Foxconn revealed that some iPhone 14 production lines have been upgraded to the production of iPhone 14 Pro series models, which has no big impact on production.
iPhone 14 "breaks the issue". The official website does not need to wait for spot
On September 23, I placed an order for iPhone 14 Pro on Apple official website. It takes 4-5 weeks to receive the goods, and iPhone 14 Pro Max needs to wait for 5-6 weeks. The iPhone 14 is in stock and orders are available on Apple's official website. On the first day of the
iPhone 14 series, many "scalpers" repurchased the iPhone 14 Pro series at a high price. Now, the premium has dropped compared to the day of its release. The iPhone 14 series directly "breaks the issue price", and the quotation at the channel merchants is already lower than the official price.
Zhengzhou Foxconn mass-produced iPhone 14 only two or three weeks
It is understood that in August this year, the Foxconn Zhengzhou factory only entered the mass production period of the iPhone 14 series. The production cycle was only two or three weeks, and the production line was removed.
Previously, Kuo Mingchi stated on social platforms that Apple has asked Hon Hai (Foxconn) to convert the production line of iPhone 14 to the iPhone 14 Pro series production line. The core reason is that this will help improve Apple's product portfolio and average iPhone sales price in the fourth quarter of this year. After the production line conversion, iPhone 14 Pro and Pro Max will account for 60%–65% of the overall series shipments in the second half of this year (previously estimated 55%–60%). Among them, the iPhone 14 Pro Max is the most popular model in the iPhone 14 series.
new model old chips have also increased prices, netizens disliked
Some analysts believe that the sales of iPhone 14 are less than expected may be related to the failure to use the latest chip. The iPhone 14 Pro and iPhone 14 Pro Max use Apple's latest A16 bionic chip, while the iPhone 14 and iPhone 14 Plus still use Apple's A15 bionic chip. At the same time, except for the 128GB version, the iPhone 14 remains unchanged from 5999 yuan, the price increase of 256GB is 100 yuan to 6899 yuan, and the price increase of 512GB is 300 yuan to 8699 yuan.
In response to this, some netizens said: "It is better to buy 13pro than buying 14." "Last year, I also said that iPhone 13 cannot be sold. As a result, every shopping festival, whether it is 618, Double 11, Double 12, will be held for millions of events." "14 and 14p are the remaining inventory of 13pro and 13 promax, and it is really embarrassing to change it and sell it."
iPhone 14 Pro's higher expectations, the greater the disappointment
It is worth noting that the iPhone 14 Pro series is equipped with the "Lingdong Island" (a design that can make the interaction between virtual software and hardware smoother), which is favored by users during pre-sales. Many Apple users said that they wanted to experience the "Lingdong Island" function by purchasing the iPhone 14 Pro. However, since the "Lingdong Island" function is not as amazing as Apple's press conference, some netizens said: "The higher the expectations for 'Lingdong Island', the greater the disappointment."
htmlOn September 19, topics such as " Luo Yonghao batch of Lingdong Island video fraud" and "iPhone 14 screenshot with island" have hit the hot search on Weibo. (Comprehensive China Securities Journal, China Economic Weekly, Xiaoxiang Morning News) Editor: Zheng Chuqiao
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