In recent years, in addition to the continued decline of the domestic mobile phone market due to the continued decline in smartphone replacement rates, the shipment volume of the domestic PC (desktop, notebook, workstation, etc.) market is also not optimistic. According to the latest data report released by the authoritative research organization Canalys, the domestic PC market shipments in the second quarter of this year were 11.485 million units, a year-on-year decline of 16%, the largest decline since 2013, which was nine years ago. The shipment volume of the tablet computer market was relatively better, with total shipments of 5.867 million units, a year-on-year increase of 4.3%. Among them, in the PC market, and Huawei performed well.
According to data released by Canalys, in the second quarter of this year, the domestic PC market saw a decline of 26% for desktops (including desktop workstations) and laptops (including mobile workstations) by 10%. Amid the economic downturn and production disruptions, both the consumer and commercial sectors were affected by weak demand, resulting in shipments falling by 19% and 13% respectively in the second quarter. Although both consumer and commercial PCs performed poorly, high-end gaming laptops suddenly emerged, achieving an eye-catching growth of 45%.
Looking at the shipments of specific brands:
Lenovo won the championship with a shipment of 4.622 million units, with a market share of 40.2%, down 17.5% year-on-year;
Dell ranked second with a shipment of 1.623 million units, with a market share of 14.1%. , down 14.0% year-on-year;
HP , ranked third with a shipment of 915,000 units, with a market share of 8.0%, down 17.4% year-on-year;
Huawei, ranked fourth with a shipment of 838,000 units, with a market share of 7.3%, a year-on-year increase of 80.7%;
ASUS ranked fifth with a shipment volume of 773,000 units, with a market share of 6.7%, down 17.5% year-on-year.
According to the data, among the five brands on the list, Huawei is the only one whose shipments increased by 80.7%, while the other four brands all experienced double-digit declines. With huge sales The increase also helped Huawei overtake Asus and move up one spot to fourth.
In this regard, Canalys analyst Emma Xu said, " In the consumer market, consumer demand has been greatly suppressed due to the epidemic control measures implemented in major cities, which has affected retail traffic and people's willingness to spend. Considering the uncertainty of the macro economy and the job market, consumer confidence has hit rock bottom. , thus curbing the need for replacement products, especially those that use personal electronics However, the good news is that consumer demand for high-end gaming laptops is still strong, driving the category to grow by 45% year-on-year.” Let’s talk about the slight increase in domestic tablets. computer market. Although and Apple still ranked first with a shipment volume of 1.397 million units and a market share of 23.8%, they fell by 19% year-on-year. This was also the second-largest decline among the top 5 brands on the list. Following closely behind is Huawei tablet, which shipped 1.039 million units and accounted for 17.7% of the market, ranking second with a year-on-year increase of 0.5%. From the data point of view, in terms of tablets, Huawei is currently comparable to Apple and lags behind. Not a lot.
Lenovo, ranked third, shipped a total of 785,000 units. Although it increased by 13% year-on-year and its market share increased to 13.4%, there is still a clear gap between the market shares of Huawei and Apple. Ranking fourth and fifth are Xiaomi and Honor respectively. Among them, Xiaomi shipped 487,000 units, with a market share of 8.3%, and Honor shipped 434,000 units, with a market share of 7.4%. However, it fell by 27.6% year-on-year, becoming the brand with the largest decline among the Top 5.