In China's e-commerce industry, Taobao and JD have always been the two “leaders”. Although other e-commerce platforms including Jumei Youpin and Vipshop have always occupied the market, from the perspective of user groups, Taobao and JD have always occupied the majority of the e-commerce industry. Why is the price of Pinduoduo so cheap? After reading it, you will understand!
Taobao, as the first leader, has exceeded 800 million monthly active users. In contrast, JD.com and Pinpinduoduo are still relatively backward, but even so, Pinduoduo still relies on the group model and high quality and low price to attract many users. It only took three years to get 500 million users and successfully listed in the United States. The main reason why Pinduoduo can attract so many consumers in a short period of time is mainly because of its low price.
If you open Pinduoduo, it is not difficult to find that the product types on the product page are small-sized products or mobile phone accessories. The product price is not high, Pinduoduo discount price is low. Therefore, his things are not too cheap, but relatively cheap, but for a reason. This is not to say that the products on Pinduoduo are not good, but sometimes they are sold in stores, so there are promotions.
Secondly, what Pinduoduo sells are not fakes, but genuine ones. Pinto founder Huang Zheng also publicly responded to this point. He said that Pinduoduo is not selling fakes because they all have their own brands and trademarks. How can this be considered a fake? It is just famous and unknown. Today, many big brands have settled in Pinduoduo. It is believed that Pinduoduo's products will be as rich as JD and Taobao in the future.
It is not difficult to find that after Pinduoduo went public, they still choose to spend money to continue accumulating consumers. Pinduoduo's "10 billion subsidies" is a living example. For buyers, the price is cheap because of subsidies. For merchants, the most direct phenomenon brought about by the rapid development of Pinduoduo is that there are more users and fewer businesses. Pinduoduo's products are cheap for a reason, and they are not fake as people say. In fact, online shopping platforms are very similar, and the products are good and bad.
