Do you know how WeChat and Alipay make money? Then how did you hand over the money to them and make him make a fortune? Hurry up and forward it, and go and have a look with me.
The first income is a large amount of handling fees, because whether it is WeChat or Alipay, it has the functions of scanning code payment and QR code payment. Each payment made through WeChat generally charges a 0.6% handling fee, and a minimum handling fee of two-thousandths is charged.
The biggest headache for merchants is the WeChat withdrawal fee, which is as high as 0.1%. Therefore, the annual income of this project with WeChat Pay alone may be more than 50 billion, which is really something we dare not imagine.
. Alipay has a basic free cash withdrawal amount of 20,000 yuan for each person. After exceeding this amount, its cash withdrawal income is also a service fee of 0.1%. It looks like there is a discount, but the income is also considerable.
The second is that the platform's traffic advertising revenue is huge, because it has more than 1.2 billion monthly active users on WeChat, while Alipay has 700 million monthly active users. According to the 2021 financial report, the service sector with WeChat as the carrier contributed more than 30% of Tencent's operating income and profits exceeded 50 billion yuan. Although Alipay's operating profit has declined compared with 2020, its profit has also exceeded 47 billion yuan.
Because Alipay and WeChat are used so many people, it also has many advertisements. The fees for advertising spaces are also different in different locations and places. These advertisements use big data to collect and push based on your user information. Therefore, these advertisements are very accurate, which will attract a large number of companies to place advertisements, and advertising fees will flock to them.
, especially WeChat, will be in public accounts, circle of friends, and mini programs. Wherever users can open it, all kinds of advertisements can be said to be everywhere.
The third one is the third-party service entrance. For example, on the WeChat payment page, there are more than a dozen large e-commerce platforms in the third-party service entrance, and these dozens of locations are all bought with money. For example, Pinxixi, if you want to maintain this position, you must take out 500 million US dollars every year. Please note that it is US dollars, not RMB.
Alipay also relies on its huge users to cover food, clothing, housing and transportation. Different APPs are included in their own platform. As long as you shop, take a taxi, order takeout, travel, etc., you can find the corresponding service entrance on Alipay, which is really profitable.
The fourth is the financial business developed by Alipay and WeChat, which has brought them high returns. For example, Alipay launched Huabei, Jiebei , and WeChat launched loan services such as Wechat loans, so that you can spend the next month's money this month and look forward to paying wages every month, becoming the real Moonlight clan . Moreover, interest rates increase, and money is spent like flowing, while Alipay and WeChat are OK to collect interest.
The fifth aspect is other cooperation benefits, such as the functions of opening up on WeChat include paid listening to music, paid watching TV series, paid reading, and VIP. Alipay has various fund and various insurance sales channels. Each platform will also collect your hobbies and interests, and then push content you are interested in, tempting you to purchase the corresponding products. As long as the transaction is completed, they all have commission income. Because the commission is considerable, the platform will also promote it vigorously, which will make more and more money while making it convenient for our users.
For example, how does Alipay make money by Sesame Credit Score, do you know? In fact, the places where Sesame credit points are most used are shared bicycles and rental power banks. In order to determine whether their company can lend you the product, whether you can return it in time. Then you need to check your Sesame Credit Score. Each time you check, you need to pay a handling fee of 40 cents. Although it doesn’t seem to be much, how many people across the country use it? So it is also considerable to collect less and become more.
For example, WeChat and WeChat official account certification annual fee is 300 yuan per person. Do you know how much WeChat income can earn? That's something we can't imagine. The money you have in WeChat and Alipay is just a number. As long as you don’t use it, they will invest and make money.
Through the above description, have you learned about the ways to make money in WeChat and Alipay? While making things easier, we must also use us to help the platform make more money. If it is useful to you, remember to like, follow, bookmark and forward. If you have any questions, please leave me a message!
