text|Technology V-power
"Squeeze toothpaste" The word "squeeze toothpaste" should not many people oppose it now, right?
is like an iPhone. In recent years, there has been basically no major innovations in several generations of models. The most obvious thing about the iPhone 14 series is a Lingdong Island, but this is also a compromise between Apple's hole-punching screen. Although the
processor is being upgraded every year, how many people can feel the obvious changes? Even the latest Dimensity 9200 and the exposed Snapdragon 8 Gen 2 have surpassed the A16 in some performance.
If you continue to squeeze toothpaste according to Apple, you may have to pay for this arrogance in 2023.
1. Apple's proud mobile phone processor is in danger: Dimensity 9200 and Snapdragon 8 Gen 2 are expected to surpass data in
. According to the official data, the performance score is undoubtedly the highest in the Android camp. The online rumored engineering machine Antutu score exceeded 1.28 million. It uses TSMC's 4nm process, but many aspects are very huge upgrades. For example, the number of transistors of Dimensity 9200 has reached 17 billion, and Apple's latest A16 processors are only 16 billion. It also supports mobile hardware ray tracing technology for the first time. Apple has never thought of it?
In addition, in terms of storage, Dimensity 9200 supports LPDDR5X 8533Mbps memory and 8-channel UFS 4.0 flash memory. You should know that Apple's strongest iPhone 14 Pro series is only equipped with 6GB memory and LPDDR5. The standard version of iPhone 14 is still only LPDDRR4X. The DDR4X flash memory rate is only 4600Mbps, which is only about half the rate of LPDDR5X.
Among them, the GPU of Dimensity 9200 has improved very sharply, and compared with Apple's strongest A16, it even surpasses (as shown below). It is rumored below that in the 1080p Manhattan 3.1 off-screen test of Dimensity 9200 engineering machine, Dimensity 9200 is 27fps higher than Apple's A16. It is also known that the thermal design of the engineering machine is very simple (even without heat dissipation), which is very different from the mass production machine that will be launched in the future. For example, manufacturers will definitely pile up more heat dissipation and different training and optimizations, so Dimensity 9200 will perform better.
And in addition to Dimensity 9200, according to the Digital Chat Station, the Snapdragon 8 Gen 2, which will be released in mid-this month, also surpasses Apple's A16 in terms of GPU. Apple's most proud processor may be caught up or even surpassed by the Android camp in 2023.
2. Apple's knife skills are no longer amazing. iPhone 14 and 14 Plus are rarely broken when it is sold for the first time. Is Apple's knife skills wrong?
Although the iPhone 14 and iPhone 14 Plus for Double 11 this year have been sold crazy, this is Apple's last resort: price cuts and promotions. It can be seen that the price of the standard version of iPhone 14 this year has been from 5,999 yuan to low-priced sales on Double 11. It is said that sometimes it even reaches around 4,900 yuan, and the price is not as strong as the iPhone 13. It is reported that the iPhone 13 will still have to be around 4,500 during Double 11. This is almost rare to reduce the price by about 1,000 compared to the previous price reduction range of the standard version of iPhone.
Moreover, the iPhone 14 and 14 Plus broke the issue price shortly after its first sale. The second-hand transaction price is lower than the official website. Even the iPhone 14 Plus is accused of being one of the "most value-preserving phones of the year", with a depreciation rate of 38.6%, while the depreciation rate of iPhone 13 at the time of its release in 2021 was only 18.2%.
This obviously shows that the iPhone 14 and 14 Plus are quite a failed product. If Apple wants to widen the gap between the standard version and the Pro version and prompt people to buy more expensive Pro versions, they have to pay for the standard version to reduce the price and be accused of being no longer good. This knife technique is a bit of a failure.
3. The battery life of Apple watches is still poor, and they don’t want to squeeze toothpaste, and Android watches are crazy about piles of materials. LTPO has
, just like the iPhone 14 series, and the new generation of Apple Watch has also been released. Although many new features and new models (Ultra) have been added, it always feels that there is no change, because you can’t use or buy the places with big changes.
Apple Watch S8 has added a temperature sensor and two new gravity sensors, which can detect body temperature every 5 seconds and four types of car accident collisions, but the most anticipated battery life has not improved much. The standard is 18 hours, up to 36 hours, and it can still be used barely. Although the newly added Ultra is very powerful, it sells for more than 6,000 yuan. How many people will spend the price of an iPhone to buy a watch?
(Apple Watch S8)
Other manufacturers are crazy about building materials. For example, Huawei launched the first WATCH GT Cyber with a removable smart movement, and the OPPO Watch 3 series is a comprehensive upgrade. It uses the same LTPO technology as the flagship mobile phone, becoming the first smart watch in the Android camp to support constant display. In addition, the first Snapdragon W5 chip and some functions upgrades have been well received by users and media. It is not an exaggeration to call the Watch 3 Pro the Android watch king.
(OPPO Watch 3 Pro)
4, iPhone 14 series has minimal image improvement, 48 million pixels are handled handover, Android phones are co-branded and have a lot of bottom lenses.
The iPhone 14 series has the biggest upgrade in addition to Lingdong Island and A16, which is the 48 million pixel lens, but how many people can turn it on and how many people can feel it?
In this blogger's comparison sample of 13 Pro and 14 Pro during the day (open Apple ProRAW format and select 48 million pixels), there is no difference overall, but the details have to be performed a little better after enlargement. In the night view, the 14 Pro is a little improved and the picture is brighter. Compared with the 13 Pro, the 14 Pro has a much better appearance.
But these improvement perceptions are not obvious in the eyes of ordinary users, and there are many choices. First, you have to actively open the 48-megapixels in the Apple ProRAW format, and secondly you have to have a larger storage space mentally prepared, because the storage space of a 48-megapixel photo can occupy 60-90MB.
For ordinary users, the Apple ProRAW format that costs 100 megabytes is really not suitable for daily shooting. It takes 1GB for dozens of pictures, and the appearance feel is not much improved. Moreover, it will be ruthlessly compressed when uploaded to social platforms.
Android still piles up materials on the hardware and algorithms with images as always. For example, the mainstream Huawei, Xiaomi, OPPO and vivo are now cooperating with some big camera brands, such as one-inch large-sole main camera + Leica's Xiaomi 12S Ultra, Mariana X+ Hasselblad's OPPO Find X5 Pro, V1+ chip + Zeiss' vivo X80 Pro, and Huawei's independent XMAGE after saying goodbye to Leica. With a variable aperture, even the IMX766, the images of Huawei's Mate50 series are not inferior to other large-sole main cameras.
(see watermark in the picture source)
Moreover, it is reported that the images of the next generation flagships of various manufacturers will continue to break through, and the one-inch large-soled IMX989 sensor will also be popularized on top flagships of various companies. OPPO Find X6's Mariana X will continue to develop (it was reported that it was only developed at the time of release). The V2 chip of the vivo X90 series was also released in the previous "Dual-core x image technology communication meeting". Xiaomi 13 Pro will also use a one-inch large-soled and continue to polish images with Leica...
(The next generation flagship model of various domestic manufacturers: vivo X90 Pro+, OPPO Find X6 Pro, Meizu 19, Xiaomi 13 Pro)
It can be seen that domestic Android manufacturers' images will have a big breakthrough next year, and the surprise level is very high. I wonder if Apple can withstand a 48-megapixel?
5, the new AirPods Pro 2 performed averagely, and the sales of Double 11 could not even be sold in Huaqiangbei
This year, Apple finally updated the second generation of AirPods Pro. You should know how long has Apple fans waited for this upgrade, but judging from the review experience of a blogger and the sales of Double 11, the performance of AirPods Pro 2 was a bit unsatisfactory. The main upgrade of
AirPods Pro 2 is to replace it with a brand new H2 processor and volume control function. It is reported that the sound quality is no longer a unique "boiled water". The bass performance will be better, and the noise reduction is increased by 2 times, but the overall improvement is limited, and the sound quality is still a bit average. The improvement of the noise reduction depth brings a significant ear pressure feeling. Many users say that the wearing effect is not as comfortable as a generation.
followed by the volume control function. Other manufacturers have already had it. Some can switch song playback and noise reduction/transparency mode. OPPO Enco Air2 Pro can also remotely control photos. Before, AirPods Pro could only adjust the volume of the headphones through iPhone and Apple Watch. Now Apple only follows up in 2022, which is really a bit late.
(OPPO Enco Air2 Pro)
Look at the sales of JD headphones this year's Double 11 JD headphones, which is almost dominated by Sony and Bose. In terms of sales, the two AirPods Pros cannot even sell Huaqiangbei headphones, and manufacturers such as Xiaomi and OPPO are also following closely behind.
Conclusion
Look at it, other manufacturers have not slowed down because Apple squeezed toothpaste at all. Whether it is the mobile phone chip Apple is proud of, or the mobile phone images, headphones and other fields, other manufacturers are constantly improving and breaking through. Next year, it may surpass Apple in many aspects. If Apple really stops squeezing more toothpaste in all aspects, next year, 2023, you will really pay the price for your arrogance.
